PR marketing is a traditional strategy for advertising digital collectibles. The NFT holder is required to issue a press release describing the NFT drop on a specific NFT marketplace. This approach has a wider audience since it not only targets audiences on the internet but also audiences outside the internet and offers a thorough review of the benefits of NFTs. Several digital media platforms were used to distribute these press releases. The best course of action is to focus on the most popular platforms. Due to the large amount of traffic that paid PR sites receive from digital enthusiasts, they are advised for NFT holders.

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