Introduction
The fitness industry is one that has progressively integrated technology overtime. The rise of digitization and the need to join up made it necessary for fitness enthusiasts to develop various apps targeted at this market. The various stages of technological integration have been applications, machines, augmented and virtual reality and so much more.
One amazing technology of the modern digital world that can further make significant contributions to the fitness world is blockchain technology. Blockchain has enormous power of utilization in various sectors and ever since inception, has gotten use cases in finance, healthcare, gaming, entertainment, gambling and so much more. Fitness is of no difference to these plethora of use cases. Starting with a focus on finance, the various possible utilisations of the blockchain technology fueled growth in other non-finance sectors and the technology has become widely accepted.

How are crypto and fitness compatible
Fitness however has so many reasons to fit into the crypto world and crypto likewise can fit into the fitness economy. Firstly, if there is anything that crypto does best, motivation is definitely a part. It has been empirically proven that people would be motivated to exercise and get fit if they had incentives. However, the incentives aren’t just any other but crypto. In one study conducted by Fitrated, more than 80% of respondents indicated they would like to be motivated with crypto to get more active with some others opting to use it as gym subscription fees. This indicated how important crypto can affect the fitness business. In Addition to that, it can provide ways for people exercising to earn. There are a number of projects integrating novel crypto earning methods- staking, farming and others onto fitness apps to provide passive income for users. The advent of NFTs and Metaverse have also given a new face to how blockchain and crypto can affect fitness. Users can enjoy their virtual selves and earn NFTs alongside. They can also make friends and communicate with others. Crypto in blockchain has so many benefits. Summing it all up, it boots the number of users on a particular fitness platform or app. The motivation to keep on exercising, the ability to create virtual versions of yourself and engage with other users, and the additional earning opportunities work together to drive adoption to the fitness sector.
Fitness platforms in crypto
There are several companies and platforms developing tools to assist fitness and exercise enthusiasts to enjoy the benefit crypto has. These platforms allow users to earn with fitness. Some popular projects include Lympo, Move2Earn, Fitrated and so many others. Step App is also another prominent example of such platforms. Developers of this project have studied both the fitness industry and crypto market to come up with an amazing platform that offers the best of both. Step App has staking and yield farming options available. Talk about NFTs and the Step App has integrated that including a metaverse platform with gamified features to allow users step up their earning opportunities for metaverse tokens.