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The #nairalife Of A Career Directed By God - Career - Nairaland

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The #nairalife Of A Career Directed By God by BigCabal: 1:48pm On Feb 08, 2023
Tell me about your earliest memory of money
When my family moved from Lagos to Jos in 2008, I think. My mum sold books, food, and did stuff like printing and photocopying. My brother and I helped with food delivery . Not far delivery o. I was only 9. It was just stuff like, “Take this to Mr X’s shop across the street.”

Do you remember why you moved to Jos?
My mum wanted to be on her own. My dad had left by the time I was born, so she lived in her family house with her two children. Moving to Jos was one of those independent moves for her.

How cold was Jos?
Cold. Very cold. Also peaceful, until the riots started in 2010.

Ah.
We started hearing gunshots and explosions from the estate where we lived. We had to move.

Where did your mum go?
Lagos. We stayed there for a few months, then moved to Ilorin.

Tell me about Ilorin
It wasn’t as cold as Jos, but it was calm and peaceful. But I always thought things around me weren’t developing. Whenever I went to Lagos for holidays with my mum’s family and came back. It was like I was returning to a rural place that had stayed the same for years.

Was there money at home?
We were surviving. Sometimes, it was good. Other times, it wasn’t. An uncle handled our school fees, and mumsi handled day-to-day stuff like feeding and transportation. We got ₦50 or so to take to school every day. We had to decide whether to use the money for food or transportation. If we chose food, we’d have to walk for hours.

To make extra money, my brother and I sold mangoes and lemons from the trees in our compound. For the lemon tree, a mallam that usually came and filled a huge sack gave us ₦900. Now that I think about it, he was cashing out on our heads. I majorly used the money to buy airtime to boost my 2go rankings.

Did you ever reach master?
Nah. Professional.

What was uni like?
Chaotic. I can’t say I fully experienced it because I was drunk about 80% of the time, especially from my third year. I was just vibing through life. I made the most money in my life, so far, in uni though.

Tell me about it
I first waited at home for a year because federal universities weren’t taking 15-year-olds. That year, friends online introduced me to digital marketing, so I worked with people who were creating and promoting content. I was learning, but I got some money too.

The next year, I got into university to study mass communication.

It started with me seeing a popular event producer on my university campus in 2015 and walking up to him. I introduced myself and told him I did social media and content creation, in case he had any gigs for me. Thankfully, he was setting up a gaming centre on campus and needed someone to help promote it to students and get people to show up. I took the job.

How much did it pay?
₦30k monthly, and it came with a phone. I think the salary increased at some point. He also sent me social media management and content creation gigs here and there.

On the side, my personal social media pages were growing into hundreds of thousands of followers because I was creating viral funny and creative content. Basically, I’d become an influencer. So brands were reaching out to me to promote them.

By the end of the first semester of my second year, I quit the on-campus job because I wanted to focus on my personal brand.

How much were you making from these brand deals?
I wasn’t tracking, but I was doing at least ₦100k per month.

Where was all this money going?
Flexing, drinking, feeding. Zero savings. I occasionally sent money home, but in retrospect, I should have sent way more. I even bought a car for ₦850k in my third year.

Ballest

I also started two businesses. One was t-shirt retailing. I bought shirts and resold them. The other was personalised merch. I threw funny captions on stuff and sold them. I didn’t have any problems selling them because I had an audience. But I also wasn’t so serious.

Why?
Whenever I sold a batch and made plenty money, I stopped until I needed money again. And when I was leaving uni in late 2019, I stopped the businesses altogether. I had a different plan for my life.

What was that?
Acting. I got a small role in a stage play in November 2019 that paid ₦200k, and thought, “This is good. I want to enter this industry.” So I began to plan my own stage play. I wrote a script with a few friends. By February 2020, I had 40 people show up for my stage play. It was great. After paying everyone that worked on it, I made about ₦50k. Then lockdown happened, so no more stage plays.

2020 was a big year for me because Jesus found me. I grew up in a Christian home but didn’t really take my spirituality seriously until I woke up on the day after my stage play and had a sudden distaste for living in sin, then began to seek God. I also started a Bible Study group online, started creating Christian content, and these activities challenged me to study and pray more.

Sweet
Before the lockdown, my brother and I partnered to create a website that delivered food. Just think of something like Jumia Food. He built the website, I did the promotion.

How did that make you money?
We made ₦100 on each food pack sold through the app. We split it 50-50. We only did it for three months, but we made about ₦1.3m in revenue.

My uncle gave me ₦300k when NYSC posted me. His plan was for me to leave the northern state after camp and redeploy somewhere, maybe Jos, even if I didn’t want to return to Lagos. He was willing to pay my rent too and fly me abroad to start my life after NYSC. But on the last day of camp, I was just sure God wanted me to stay, so I sent him a long text and he replied “Okay”.

We’ve hardly spoken since then.

Read full story here: https://www.zikoko.com/money/naira-life/career-directed-by-god/

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