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Visuals such as images, videos, and graphics are processed more quickly by the brain than text alone, making them an effective way to engage customers and communicate messages in a memorable way.

This is particularly important in today’s fast-paced world where people are bombarded with information from all directions. In addition, visuals can help to establish a strong and recognizable brand image.

Consistent use of design elements such as colors, fonts, and imagery can help to create a cohesive brand identity that customers can easily recognize and remember.