How to Increase Organic Traffic To Your Online Store – To Increase Organic Traffic on eCommerce Platforms In an eCommerce platform , the majority of sellers get buyers from two main traffic sources, namely organic traffic and traffic from advertisements. Organic traffic on the eCommerce platform can be said to be the number of visitors obtained from free channels either through platform search engines, Google search engines, through social sharing, etc., while paid traffic by definition is getting visitors through advertisements, we pay the advertising platform for get purchases.

When asked which is more effective, getting traffic organically or getting traffic from eCommerce, the most appropriate answer in a good marketing strategy is to focus and find as much organic traffic as possible to generate sales.

The reason? Because organic traffic has no operational costs , everything happens naturally. The most effort that we have to give is only at the beginning, namely online store optimization, product optimization, and others. If paid traffic or paid traffic, at least every month you have to spend money on advertising.

How to Increase Organic Traffic To Your Online Store

Ideally, the combination of organic traffic and paid traffic is the right composition to increase your sales in eCommerce. For new eCommerce accounts or online stores that have just started, on average, sellers will first use advertisements to boost their store’s products so they get sales. This technique is used for branding for the first time and provides an “injection” of sales so that your store looks good, algorithmically performing.

However, now it continues with the next problem, “how to increase organic traffic for online stores in the marketplace?” The answer is in the following list.

Optimizing keywords and descriptions

Many people underestimate the benefits of embedding keywords in product titles and descriptions. Even though the impact is very clear in increasing organic traffic. So of course your sales sell quickly .

Because this is closely related to SEO or Search Engine Optimization, we need to know the essence of using the keywords themselves and complete descriptions in a product.

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