Enhanced Customer Engagement: 3D mascots and customer service experiences can capture and hold the attention of customers more effectively than traditional 2D images or text. They can create a more immersive and engaging experience for users, increasing the time spent interacting with the brand.

Differentiation and Innovation: Brands are always looking for ways to stand out in a crowded marketplace. Adopting 3D mascots and customer service is a way to demonstrate innovation and a commitment to providing unique and cutting-edge experiences to customers. It can help a brand differentiate itself from competitors.

Storytelling and Brand Personality: 3D mascots and characters can bring a brand's story and personality to life. They can be used to convey the brand's values, culture, and messaging in a more vivid and memorable way, helping to build stronger emotional connections with customers.

Improved Customer Support: 3D customer service experiences can provide more interactive and informative assistance to customers. They can guide users through troubleshooting processes, product demonstrations, or educational content in a more intuitive and engaging manner, leading to better customer satisfaction.