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Business / How To Use Twitter For Effective Marketing With This 25 Methods by boluwambe: 12:06pm On Apr 29, 2018
Although marketing through social media is the norm, Twitter is still an enigma for many. I can’t recount just how many times I have heard business owners and marketers tell me, “I just don’t get Twitter.”

In this article, I help you understand Twitter’s place in the marketing mix, first by explaining its value and then by listing 25 ways to use it.

Twitter’s Value for Marketing
Allow me to illustrate Twitter’s value with the following analogies:

Front door and foyer. If you were to liken social media to a house, Facebook would be the family room, LinkedIn the home office, and a blog the library.

Where does that leave Twitter? As the front door and foyer. It’s a place to meet people, break the ice, and, if you so desire, invite them into your “home” by connecting via other social networks, to deepen the relationship.

News ticker. Twitter is less a social network and more a news and information network. Think of it as the news ticker that you see scrolling continuously across the screen on the 24-hour news channels.

Swiss Army knife. I call Twitter the “Swiss Army knife” of social media. Like the classic penknife, which contains a multifaceted toolset designed to serve a variety of functions, you can use Twitter for multiple purposes, depending on your business goals and needs.

With that understanding, here are 25 ways to make Twitter a social media marketing staple.

1. Choose an Appropriate Username
Your username (@username) is your Twitter handle. If you associate the account with your company, try using your business name or a variation of it. Twitter allows up to 15 characters for usernames.

2. Create a Brand-centric Profile
Your profile consists of a bio, avatar, and cover images. It should tell the story of your business in a single glance, so select visual elements that best represent you.


http://twistvibes.com/how-to-use-twitter-for-effective-marketing-with-this-25-methods/
Business / These 5 Companies Could Disappear In 2018’s Wave Of M&A by boluwambe: 11:52am On Feb 03, 2018
Weibo, Apache, Molson Coors, AMD and BioMarin



Getty Images

It’s time to make a shopping list — and not just for Santa.

The fourth quarter is also a good time for both corporate America and investors to prepare for even more buyouts in the new year.

Some companies are finishing up an impressive 2017, with plenty of cash to deploy on a shiny new toy and the wind at their backs after a roughly 18% rise for the S&P 500 index Others are closing the books on a lackluster year, and looking for a way to grow via acquisition to prevent similar troubles in the months ahead.

And occasionally you find a spendthrift CEO who can’t say no to the shopping bug. Just look at the $69 billion proposal for CVS Health Corp to purchase Aetna a deal that has many investors skeptical.

Whatever the motivation, buyouts are sure to come hot and heavy in 2018. The Federal Reserve is looking to continue its tightening of monetary policy, which will increase borrowing costs to finance big-ticket deals, and that means there’s an incentive to ink transactions sooner rather than later. Furthermore, many companies that have seen big appreciation over the last 12 months have more bargaining power for stock-based deals.

And of course, there’s the never-ending quest to be bigger and better — and after a rosy 2017, some CEOs may realize they are under the gun to deliver again in the new year.

Some acquisitions plans come out of left field, but here are a few potential transactions I’m watching that could take place in the next 12 months. And if they happen, they could result in a nice pop for the company that is being bought out.

Weibo

Weibo Corp. is one of China’s most popular social-networking sites, and has captivated investors with roughly 450% gains since December 2015. Part of the reason is the big growth potential, with Weibo tracking 22% revenue growth and 83% EPS growth this year. Its user base eclipsed rival Twitter Inc. this year, and Weibo is still growing audience as Twitter flatlines.

But an equally big reason for the run-up in the stock price is rumors of an acquisition, most likely by Chinese e-commerce giant Alibaba Holdings A deeper look at Weibo, a $22.3 billion company, reveals that only roughly 12% of its stock is publicly traded; Alibaba owns about 30% and just over half of the company is in the hands of parent Sina Corp.

Alibaba, with a market cap of more than $430 billion, is an ambitious Asian tech company that has both the will and the capital to make big-ticket deals like this, and its close relationship with Beijing means it won’t suffer bureaucratic hangups like a Western company would.
http://www.naijatwist.com/2017/12/these-5-companies-could-disappear-in.html
Nairaland / General / 3 Reasons Why First Love Never The Best Love[must Read] by boluwambe: 4:26am On Sep 05, 2017
Before I started dating I used to think that my first relationship will be my only relationship till death does us apart. But when I got into my first relationship, I saw and found many different things
that I didn't expect. I faced many challenges; insecurities, issues, pain and many other things that made me realize that I was just fantasizing. That relationship didn't last like the way I had expected. It ended so fast. Since then days has gone by and I have been getting in a number of relationships with women of different
characters, tribes, complexions, religions, education,age and backgrounds. I have faced almost every aspect of a relationship and I have learnt many things and lessons.

http://www.naijatwist.com/2017/09/3-reasons-why-first-love-never-best.html
Programming / Become A Fiverr Seller And Earn $500 Monthly by boluwambe: 8:07pm On Jun 26, 2017
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Politics / Reason Why Nigeria May Break Into Manageable Segment by boluwambe: 7:31pm On Jun 11, 2017
Yes I do believe that better governance, more productivity, a committed, hardworking and more patriotic citizenry will be very difficult to achieve with the current over- sized Nigeria- both in terms of population and geographical size. And No I do not want the country broken into two- North and South as some have been clamouring; and not even along the three pre-independent regional divisions of North, East and West to form three countries, as I feel division along these lines will exacerbate the problems of the minority tribes the more than is currently the case with 3-4 large tribes subsisting to check mate each other in the current nation of Nigeria!

Before I come to my reasons or rationale for advocating for the break-up of Nigeria into smaller units, let me recommend that breaking Nigeria, peacefully, into Six countries, along the six geographical zones recommended by the 1996 constitutional conference will be the ideal thing to do. And now my reasons for the recommendation:
1. Nigeria, as is currently managed and with the type of technological and managerial personnel available to it, is just incapable of managing a huge geographical size of about 924,000 Square Kilometres and a massive population “estimated” to be 150 million people. Note the word “estimated” as Nigeria, in its current form cannot even reliably count its population without all the acrimonies and disputes from all shades of opinion, ranging from political, ethnic to religious groups because population have been, and continue to be used as a tool for deciding how many local government a state gets; how many House of representative members go to Abuja to share oil money to themselves and their cronies; and more importantly how much each state and local government gets into its “begging bowl” in the monthly oil monies sharing in Abuja, in the name of Federal allocation. Nigeria may not be the biggest to be managed as a country in the whole world but the challenges of properly running such a massive country with the dearth of technological and managerial capacity is proving overwhelming.

2. Corruption and indiscipline, the real bane of Nigeria’s underdevelopment and stunted growth will persist with the size of the country, especially with the claim of entitlement to oil monies without any need for competition and productivity by subsisting states. How on earth do you think that one EFCC, a single central bank and Police force will be able to monitor and regulate financial crimes and criminals across a large country as Nigeria? One EFCC chasing thieves and financial criminals across 36 states and the Federal capital territory and then 774 local government chairmen and thousand more councillors who are busy feasting on monthly allocations at the expense of long suffering poor, helpless and hapless Nigerian masses in the nooks and crannies of the country. Because the sheer weight of chasing too many thieves has overwhelmed the EFCC, even if it has the best intentions, they can only limit themselves to the big thieves in the banks, state and national public treasury looters. Local government chairmen theft, in millions of Naira, are considered as “Petty cash” and not worthy of been chased with the little resources that EFCC has. So they must prioritise to be able to even seem to be doing anything by on-lookers. Same applies to one Central bank overseeing the whole banking in Nigeria or one Federal Inland Revenue service trying to assess and collect taxes across such a huge area. The result is a poor regulation and governance across the board leading to inefficient and ineffective economy.

3. With such a huge population, all dependent on a mono-culture economy, there will always be unemployment, lack of innovation and creative thinkers and low productivity, if any production is even going on. Everyone is waiting for monthly allocations where state governors go to Abuja to share oil money and no one is thinking of productivity and generating employment for the massive population of unemployed youths, many university graduates, without a hope of gainful employment some 5 years after graduation and counting. Some may argue that the problem is bad leadership and lack of appropriate technology, governance and effective regulation, and whilst I agree with these claims I do think with the level of Management and technological capacity available in the country, the best leadership will still struggle with such a huge landmass and population. Forget about claims that Nigeria has enormous material and human resources: Material resources may be, and this has fuelled the looting and lack of creative leadership, but Human resources, I would say No. Where is the technology? Just go to South Africa, Brazil or even Mexico and see the technological capacity available and how these have been utilised to improve their infrastructure and transform socio-economic activities, never mind the advanced countries of Europe and America, and you will know that Nigeria really has nothing to show in technological abilities in comparative terms. Can we produce even a pin in that country? This is 2010 and Nigeria still cannot produce a fully “MADE IN NIGERIA CAR,” that is if they can even produce a Wheel of a bicycle!

4. If Nigeria could be turned into six countries, which the united nations should readily accept and recognise considering that these nations will still top a population of about 25-30 million people, each nation or country will find a way to survive rather than the current deceit and laziness going on among the regions and states. Governors and potential governors, ambitious politicians no longer think of how they will generate and manage state revenue to cater for the needs of their people, because they believe there is oil money to be shared every month. Why worry thinking of Budgets and financial planning? Just get the commissioner of Finance to Abuja and bring the monthly allocation and we can start spending and stealing with impunity!

5. And definitely employment in various forms will be generated and resources, including labour, will be better applied: think of six football countries instead of the current only one, Nigeria, competing for positions in the World cup, more athletes from six countries at the Olympics; more volley ball and Basket ball teams, and some like a country in the Niger Delta may even produce swimmers and canoeist for Olympics unlike now where, despite living in rivers, we do not have swimmers or canoeist at the Olympic stands. Laziness and unemployment is been encouraged by the sheer size of the population accompanied by irresponsible and clueless leadership. I believe that much more jobs will be created in all spheres of endeavour if we have six countries in place of the current just one called Nigeria.

Politics / Ghost MKO Abiola Of June 12 Still Haunting Nigeria by boluwambe: 7:04pm On Jun 11, 2017
Dele Momodu, publisher of Ovation magazine, says Nigeria is still being haunted by the annulled June 12, 1993 presidential election.
MKO Abiola

Publisher of Ovation Magazine, Dele Momodu, has stated that Nigeria is still being haunted by the annulled June 12, 1993 presidential election.

Speaking in an interview with Punch, Bob D as the former presidential candidate is fondly called, said that many of the problems bedeviling the country were ripple effects of the annulment of an election “clearly won” by MKO Abiola.

Momodu, who was Abiola’s media campaign manager during the election, also said the country was already on its path to greatness but “wasted the golden opportunity” the election presented.

“On that date, there was nothing like political thugs and no life was lost during election, there was nothing like snatching of ballot boxes and even rain refused to fall though it was a rainy season,” he said.

“June 12 has been killed but I believe it has not been buried. The ghost of June 12 is what is haunting Nigeria today.

“Nigeria was on the march again, we were supposed to be the Dubai or Singapore of Africa because God has given us everything that we need to be the number one.

“That is why when I hear people talking about Biafra, Arewa, Afenifere and co, it is because we lost a golden opportunity on June 12, 1993 and I am not sure it would be easy for anyone to forgive us for wasting such a glorious opportunity.”

Momodu said he had a premonition about Abiola’s death two days to his demise.

“Tokunbo Afikuyomi and I had gone to visit Nduka Obaigbena somewhere close to Park Lane in London and we were with him till the early hours of Sunday. While we were leaving, we saw the first edition of Sunday Times of London and I bought a copy because we saw something on Abiola in it.

http://naijatim..com.ng/2017/06/mko-abiola-ghost-of-june-12-still.html
Webmasters / Adsense For Sale by boluwambe: 7:56pm On Jun 02, 2017
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