ALARA is a luxury lifestyle store dedicated to contemporary art, design, fashion, cuisine and culture. ALARA was conceived by Reni Folawiyo, a lawyer turned entrepreneur, driven by her passion to create a brand that would allow Africa’s vast heritage of creativity to be celebrated alongside other marvels and luxury goods from all over the world.

ALARA is searching for dynamic Retail Associates with a shared passion for excellence, to join the team at our flagship store in Victoria Island.

At ALARA, we place importance on the culture of excellence and want our staff to be filled with the same. Excitement, drive, passion and confidence are just some of the skills we require. Each day at ALARA is different, and provides a unique opportunity to reveal your potential; to reveal your best talents and explore your innovative side.

As an ALARA Retail Associate, you will be an ambassador of the brand. You must possess a strong passion for fashion and a robust viewpoint of the industry with a focus on luxury brands. You must also possess a keen eye for detail.

More background information can be obtained through this recent Wall Street Journal article on ALARA: http://online.wsj.com/articles/redefining-african-luxury-in-lagos-nigeria-1401375313

Interested candidates should send a detailed resume to recruitment@alaralagos.com

It's a too-die-for Statement Bib Necklace valued at a whooping 110 Pounds!! What's not to love of its Feathr Trim? -> http://www.hautefashionafrica.com/2012/12/21/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-christie-brown-classic-bib-necklace/ Goodluck!!

Well, one thing you want - Thanks to our favourite "Fashion Artists/Divo" one lucky @MaiAtafo Fan is going to have a blast winning today's #Giveaway -> http://www.hautefashionafrica.com/2012/12/10/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-pre-preview-sales-at-all-around-fashion-designer-mai-atafos-atelier/

They are so lovely, get it FREE, here -> http://www.hautefashionafrica.com/2012/12/05/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-nigerian-label-grey-mens-shorts/

http://www.hautefashionafrica.com/2012/12/03/trend-report-mtn-lagos-fashion-design-week-springsummer-2013/

No excuse for you not to be fashionable!

It's the last giveaway for the week!

Here's your chance to win something for the holiday!!!


http://www.hautefashionafrica.com/2012/11/30/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-hand-painted-print-chiffon-jersey-dress-with-aso-oke-strip-by-viv-la-resistance/

Follow that link -> http://www.hautefashionafrica.com/2012/11/29/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-mao-collar-blouse-with-cut-outs-from-nigerian-label-republic-of-foreigner/

Ndani, the Nigerian Fashion Project at Selfridges UK featuring Designers; Agu, Eki Orleans, House of Silk, Ituen Basi, Jewel By Lisa, Lanre Da Silva, Odio Mimonet & Tiffany Amber -> http://www.hautefashionafrica.com/2012/11/28/ndani-the-nigerian-fashion-project-at-selfridges-uk-featuring-designers-agu-eki-orleans-house-of-silk-ituen-basi-jewel-by-lisa-lanre-da-silva-odio-mimonet-tiffany-amber/

It's day 2 of our Thanksgiving to Christmas #Giveaway! and aside from giving out a #Blackberry, we are more excited to give out this #Swarovski Case -> http://www.hautefashionafrica.com/2012/11/26/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-blackberry-curve-9220-limited-edition-swarovski-case/

Check it out - http://www.hautefashionafrica.com/2012/11/23/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-n10000-lespace-voucher/

Thanks to www.HauTeFashionAfrica.com

With all the excitement from last year on African Fashion inspiring top magazine Fashion editorials home and abroad, taking the stage to debut their collections worldwide and having some of the worlds top fashionistas wear their pieces. We thought we’d find a way to celebrate these designers who have had an amazing year by bringing them closer to their fans through our HauTe Thanksgiving to Christmas Giveaway, which debuted last year with African Fashion Leaders such as Adama Paris, Akpos Okudu, Alali Boutique, Anita Quansah, Bridget Awosika, Chichia London, Eki Orleans, Funlayo Deri, Grey, Helen Jennings, Jewel By Lisa, Kemkemstudio, Maatano, Marayah O, Mimi Plange, Obsidian, Osei Duro, Samantha Cole London, Tiffany Amber, Washington Roberts, Zebra, Zedeye.

Now on our 2nd annual “HauTe Thanksgiving to Giveaway: Thanking you Competition” we are working with the best and most passionate African Fashion Brands with you in mind to become the best African Fashion Ambassadors out there! Here’s your chance to get that coveted item you’ve always wanted.

This year we have African Fashion Brands such as Blackberry Nigeria, Eclectic By Sasha, Elizabeth Waldorf, FashIzBlack, Grey Menswear, House of Silk, Kelechi Odu, L’espace, Meena, Orange Culture, Republic of Foreigner, Temple Muse, Viv La Resistance to name a few giving you an idea of how we are switching things up and introducing Menswear, Magazines, Retail Store Vouchers & Products!

So, here’s how to be a part of this super fabulous daily giveaway which starts TOMORROW, 23rd of November – 21st of December 2012:

Everyone, anywhere can participate and get the chance to snap up some of the most coveted items through the year and undeniably the perfect wish list. So, whether you’re planning your Black Friday Shopping/Bargain strategy, or putting finishing touches to your Christmas list, be sure not to miss visiting the site daily so you are abreast of the giveaways available.

It all starts tomorrow with a daily competition, so make sure you have [http://www.facebook.com/HauTeFashionAfrica]LIKEd us on Facebook[/http://www.facebook.com/HauTeFashionAfrica] and are [http://twitter.com/HauTeFashionAFR]following us on Twitter[/http://twitter.com/HauTeFashionAFR]! We are just saying.

It’s starts tomorrow with retail brand L’espace, who has undeniably had an amazing Fashion year, including it’s co-owner Isoken Ogiemwonyi winner the coveted MTN Lagos Fashion & Design Week Young Creative Entrepreneur of the year, making the company N2 Million Naira richer!

Let the merry-ness commence!

Get Inspired: [http://www.hautefashionafrica.com/2011/12/30/haute-thanksgiving-to-christimas-giveaway-2011-designers-winners/]See Winners from Last Year’s competition[/http://www.hautefashionafrica.com/2011/12/30/haute-thanksgiving-to-christimas-giveaway-2011-designers-winners/]

Have a very HauTe Thanksgiving!

Click here to not miss your chance -> http://www.hautefashionafrica.com/2012/11/22/hautefashionafrica-com-thanksgiving-to-christmas-giveaway-2012-thanking-you-competition/

ARE SOLD OUT! Read the details here - http://himagazine.tv/articles/266/Tickets-to-see-the-Super-Falcons-play-against-Germany-in-the-2011-FIFA-World-Cup-have-sold-out - and tell us your predictions!

http://himagazine.tv/articles/265/Boyz-Are-Not-Smiling-star-Terry-Tha-Rapman-is-the-new-official-spokesperson-for-Dudu-Toonz-Studios - Boyz are not smiling star is really not smiling. Read about it here.

http://himagazine.tv/articles/265/Boyz-Are-Not-Smiling-star-Terry-Tha-Rapman-is-the-new-official-spokesperson-for-Dudu-Toonz-Studios - Boyz are not smiling star is really not smiling. Read about it here.

http://www.himagazine.tv/articles/262/Nigeria-vs-Ghana-International-Friendly-Football-match-set-for-August-9 - Another friendly but in the uK, are you ready? what r ur predictions?

http://www.himagazine.tv/articles/262/Nigeria-vs-Ghana-International-Friendly-Football-match-set-for-August-9 - Another Friendly but in the UK, are you ready? What r ur predictions?

http://www.himagazine.tv/articles/263/Nneka-to-perform-in-Istanbul-music-festival - Checkout the details there.

Checkout the details here - http://www.himagazine.tv/articles/263/Nneka-to-perform-in-Istanbul-music-festival

Checkout details about the event - http://www.himagazine.tv/articles/263/Nneka-to-perform-in-Istanbul-music-festival

http://www.himagazine.tv/articles/264/Half-Nigerian-international-singer--Shirley-Bassey-to-have-a-movie-made-to-tell-her-life-story - and apparently her Nigerian father abandoned her when she was 2yrs old with her mother. Can't wait to watch.

http://www.himagazine.tv/articles/264/Half-Nigerian-international-singer--Shirley-Bassey-to-have-a-movie-made-to-tell-her-life-story - So interesting, apparently her Nigerian Father abandoned her when she was 2yrs old with her mother.

Arent' you proud to be Nigerian right now? - http://www.himagazine.tv/articles/260/2face-and-D%27banj-tie-as-Best-International-Act-%28Africa%29-at-the-2011-BET-Awards-&-Tinie-Tempah-wins-Best-International-Act-%28UK%29 - READ HERE!

. . . and LOTS MORE - http://www.himagazine.tv/articles/258/All-the-hottset-on-HiTV-this-week-with-Dbanj-&-Tuface-on-BET-&-more

And find out how Omotola Jalade Ekeinde findout she was nominated on twitter: http://himagazine.tv/articles/254/Banky-W--MI--Jesse-Jagz--Ice-Prince--Funke-Akindele-&-more-at-NEA-Nominees-party

Watch the trailer here - http://himagazine.tv/articles/249/Uche-Jombo-unveils-the-first-in-DAMAGE-trilogy-also-set-to-premiere-on-July-31