₦airaland Forum

The third can cripple a business...


1. They have little or no need for what you offer


This is the first reason people may not buy from you.


No matter how good what you're offering is, people won't buy from you when they feel they don't need it.


Solution: Your products/services is not for everyone.


Your job in the market place is to identify the specific group of people your product is meant to solve a problem for – Your target market.


When you identify them, market & sell to them relentlessly and they'll buy from you happily.


Never waste time trying to sell to people who don't need what you offer.


2. No urgency


"Delay kills a sale" – Dan Lok


If you can't make a prospect buy a product from you now, they won't likely buy it tomorrow.


They might promise to get back to you but never come back again.


If you don't create a sense of urgency, people may postpone the decision to buy from you & never return.


Solution: To get prospects buy immediately you must show them reasons why they need to buy now.


It could be that you're selling at a discount that'll end soon.


Or you have limited stock and if they don't buy now it will be finished...


You just have to create a need to buy now.


3. No trust


This is a huge obstacle to sales.


If prospects don't trust your brand, they'll never buy from you.


They'll have a lot of doubts in their minds about you and your products.


The trust issue must be cleared to get business from prospects...


Solution: Tackle this by showing them testimonies from customers who have used your products – its called social proof.


You must always get testimonies from satisfied customers that have used your products/services...


These testimonies will be used to prove to others that the product/service works and thereby, convince them to buy.


4. No money


This is a very common reason for not buying.


When prospects say they can't afford your product,


It usually means that the value they see in what you offer, is not worth what you charge for it – at least to them.


Solution: Add a lot of value to what you offer...


When they see that the value seems to outweigh the price, the price will no more be an issue...


They'll happily pay anything for more value.


Now that you know the reasons, go tackle them with the solutions you got and sell happily.


Until I write you again...


Excellence Oguegbu.


Stay pumped!

The system am about to show you is really incredible.

Am surprised only few have thought of thought of it before.

Airlines use it..

Gym houses use it..

Popular hangouts use it.

I was in a restaurant a few days ago. It was a wide hall with seats and tables beautifully arranged plus soft music and all that..

As I sat to place my order, I noticed – for the first time – at the far end, a wide glass partition, crossing out a totally different section.

I could see through it...

The seats and tables in there looked plush, the lights were dazzling and the arrangement was nicer.

Curiously, I asked one of the waiters what that part was and he said it was the VIP luxury section.

He explained that the price and services in there was different from the one here.

I placed my order and as he left, I looked again.. there were quite a number of people in there as there were here..

I longed to get in but as I had already placed my order, I decided to give it a shot next time.

Now here's the thing..

To boost your sales, you need to create "multiple pricing options" for your product/service.

Hold on, I'll explain..

While you have your normal product/service in place, you can also create a premium or luxury product/service.

Now, you don't even need to empty your bank account to create a premium product/service..

Simply add extra bonuses to your normal product/service and increase the price.

This addition will increase the number of people you can sell to – there are people that prefer premium products/services only.

It will also give your customers options to choose from..

So that when they can't afford your premium option, they'll go for the one they can afford rather walk away.

This system ensures that you make more sales, make more profits, never lose sales and retain happy customers.

You can create and run as many pricing options as you wish in your business.

I'll show you practical steps to this on the next post.

Until I write you again..

Excellence Oguegbu.

Stay pumped!