₦airaland Forum

MasExcel19:
Practical Steps to starting a poultry farming business- Part 1
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It is an error to begin a business you know nothing about. It is also an error to allow fear hold you back after you have done a enough research to set out.

This series, is going to assume that you already have done the following:

- taken a decision to become a poultry farmer
- written your business plan or atleast decided on a nitche to begin with.

With the above being clear....we can begin.

Today, I want to discuss on the very first thing you need to do once you have decided to start farming:

RESEARCH and PLAN

Your business plan is supposed to have taken care of this part but since I know lots of persons would be too lazy to do this I have decided to start right here.

Let me say here very quickly and is not because I want you being afraid, if you farm like EVERYONE else, either or all of these two will happen to you:

1. You will end up making SMALL or NO profit at all

2. The impact of No1 can get you FRUSTRATED so that you close up just when you have started or you continue to STRUGGLE and COMPLAIN about everything

I don't want anyone of the above happening to you so listen....

Success in any venture has its own unique secret. That's why you will find two people selling the same thing in the same location, one is THRIVING and the other is STRUGGLING. The difference is in what they know and are applying...

Stop browsing, take yourself, go out in your streets and beyond. ASK questions!

- ASK existing Farmers. Those in the nitche you have chosen. Ask them EVERYTHING!
*be willing to pay for their services if need be*

- ASK buyers of poultry products. Find out:
* how much they buy
* how often they buy
* what weight or egg size they buy more and why

Ask! Ask!!

Return with your results and write EVERYTHING down including the stupid or funny answers.

You want to know the following:

* if this business is already thriving in your area.
* If the profit made by the existing farmers is worth the stress
* if the business acceptability is poor in your area. What can you do to change that?
* How do you create your mark (uniqueness) in the already existing market.
* what errors the existing farmers are making and their major strength

Now, PLAN!

* draw a chart on how you intend to start. Be specific on date, quantity, location etc

* Start small but draw an expansion strategy.
* determine your cash flow and how much will be reinvested back into the business every single time.

* decide your target market and marketing strategy.

* draw out your schedule, feeding programme, vaccination programme etc

You see, success in poultry farming is determined ever before you buy your stock not while you have bought them and are ready to sell.

No! It is before!!!

The reason why we expanded so fast and continue to move up is because we don't do things like everyone else.

* our feeding programme and vaccination programme are not the same for all bird types.

* we don't grow our chickens the same way every time. Our chicken weight is specific to the weight demanded and we know what to feed to attain such weight and the period it will take.

* Our previous records are always first reviewed before restocking.

* we know when to stock. Which buyers breed gives the kind of weight we want at the time and how to buy doc at insanely CHEAP prices

How do you think we were able to move from 50 birds to 700 in such short time and stay in it when many are complaining and closing up? You think is luck? Well may be some but we take this business seriously and if you ever want to succeed in it, you too MUST!

What I have shown you today is a continuous process especially the "planning'.

I understand that most of the things mentioned here will be difficult for starters since you might not even understand the terms used or how to go about doing them. We will discuss SOME of them in this series. Stay with me. I want to literally take you by the hand and make you a MILLIONAIRE FARMER

This series is PRACTICAL! It will come with it a lot of assignments requiring you to do something.
*I want you to go out and do the research we just discussed. You can drop your findings in the comment space below**

We will continue on Tuesday 5th Sep.

#SmartFarmer