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Ksenia Sobchak is the face of Samsung in Russia and is required to use Samsung-branded smartphones.However, Sobchak used an iPhone X during a TV spot, attempting to hide the contraband behind a piece of paper.Samsung is now suing the brand ambassador for the equivalent of $1.6 million.

It’s not unusual for brands to pay celebrities to use their products. Some brands even go so far as to pay celebrities mountains of cash to only use that company’s products, at least when they are in a public setting.

Samsung is one such company and has paid celebrities like musician Adam Levine and tennis star David Ferrer to use Samsung smartphones. However, both of those celebrities were caught using iPhones instead.

Apparently, Samsung is done messing around, as the latest Samsung brand ambassador to be caught using an iPhone is now getting sued by the company to the tune of 108 million Russian rubles (~$1.6 million), via The Mirror.

Russian journalist, politician, and reality TV star — and Russian president Vladimir Putin’s so-called “goddaughter” — Ksenia Sobchak is the face of Samsung in Russia. As such, she is paid to exclusively use Samsung electronics publicly. However, on a recent live television stint, Sobchak can clearly be seen using an iPhone — likely an iPhone X, although it’s hard to be 100 per cent certain.

Sobchak tried her best by using her fingers to hide the Apple logo and then using a piece of paper to hide it on the table:

To Samsung’s credit, the potential $1.6 million penalty isn’t for a first infraction: Sobchak has apparently been caught using an iPhone in public on multiple previous occasions.

AppleInsider speculates the $1.6 million penalties is actually more than Samsung is even paying her, which is pretty brutal.

However, it’s hard to feel sorry for anyone who makes millions from simply using one type of smartphone — and then messes it up. Seriously, I’m a diehard Android fanboy and I’ll use whatever Apple wants for millions of dollars. I’ll get an Apple logo tattoo. On my face.

SOURCE: https://brandspurng.com/samsung-sues-its-own-brand-ambassador-for-using-an-iphone-x-on-tv/

She has forgotten samsung and iphone ar like cat & rat!

Didn't Davido buy iPhones for his crew/gang sometime ago? @InfinixNigeria, do the needful.

Infinix get ready to sue davido too

Davido looking for his infinix like

cum make me una ambassador, I forcooler for my side

Contracts are contracts, she messed up so she gotta own up and pay the fine

Samsung is the king of all phones

My Samsung A9 pro will single handedly beat iPhone 7 and 8 hands down with zero stress

Reasonable thing to do

Na so nau,

you no the work for GTB then collect salary for first bank

Hiding it with paper on live TV, how senseless is that..

She puts the STEW in STEWpid

let apple kill themselves

Something as simple as a brand ambassador yet you screw it up?



Biting the fingers that feeds you

Village pipo shouting its awa work oh

Davido that gifted his boys iphones rather than infinix for which he is a brand ambassador. These guys are doing a disservice to their sponsors

The brand ambassador is an idiot!

K

author1:

he has forgotten samsung and iphone ar like cat & rat!

Next time try SHE

She's even a Russian politician.

That's a bad publicity from her. Wondering how many fans Samsung must have lost to that her silly mistake.

8GB Atm card flash drives for sale. Check my signature.

grandstar:
Davido that gifted his boys iphones rather than infinix for which he is a brand ambassador. These guys are doing a disservice to their sponsors

You don't know the contract Davido signed with Infinix.

This is wàhálà and gbege

wahala

Etisalat should have sued Saka/Hafiz Oyetoro when he ported to MTN

[img]https://jamzregion.files./2013/08/549e8-saka_port.jpg[/img]

They only made iPhone more popular

They pay celebs millions yet they want to use non celebs for free advert.

Even see the way she tried to cunningly hide it on TV ,mteeew ,she didn't have it in mind to honour the contract from the word "Go'.

lmao. he's drunk

Land Rover should just make me their Ambassador and see their business boom

ollah2:
You don't know the contract Davido signed with Infinix.

He might not have broken any contract but it would have done Infinix a world of good if he had presented his crew infinix phones.

This would have massively boosted sales for the brand and I'm sure they'd have happily increased the money they are paying him.

some brand ambassadors can be damn annoying