Barcelona and Argentina forward Lionel Messi has surprisingly named Frank Rijkaard as the most important coach in his career to date.

Lionel Messi hailed Frank Rijkaard, Dutch midfield legend and former coach of Barcelona, as the most important coach he has worked with in his career. Frank Rijkaard was also a former coach of the Dutch national team.

Messi named Rijkaard above the likes of Pep Guardiola, Diego Maradona, Gerardo Martino and Luis Enrique as the Dutchman was the Barcelona coach who gave him his debut.

“All the coaches I had at first left me things, but I think the most important thing in my career was Rijkaard,” the Argentina international told Egyptian television channel MBC.

“If he had not decided to get me in the first team to train and play perhaps had never reached the first team.”

Messi was handed his Barca bow at the age of 17, becoming the third youngest player in the club’s history.

“I always said [Riikaard] was, for me, a very important person because he trusted me,” Messi added.

“He made me play in the first team.”


http://africanripples.com/messi-frank-rijkaard-was-my-most-important-coach/

Still thinking about that online business idea in March 2016? PPC.ng can Help Make It A Reality

As you step into the new month of March, I want you to think about the wonderful business plan & idea you'd last year December for 2016.
This is the 3rd month already in 2016, you need to act now to make your dream a reality. If not now, when?

Talk to a certified Digital marketing Consultant/growth hacker for African businesses to help you through the process of starting and growing your online business.

However small your budget is, we understand doing business is a little difficult.
Talk to us now for 5 quick growth ideas you can start doing, email: enquiry@ppc.ng http://www.ppc.ng/still-thinking-about-that-business-idea-for-2016ppc-ng-can-make-reality

A special thanks to those that referred their friends to us; we want to know if you did. Happy New Month!

Hi Friend,

This is to notify you that the PPC training starts tomorrow, 20th Feb 8:30am to 1:30pm and 21st Feb 1pm to 4pm (after service).
Kindly note; this is a very practical session and a lecture session.

Venue: 10a, Emmanuel Abimbola Cole.
Adj Starfield schl, Itedo b/s. Lekki pH 1

Payment: The training is N50,000.
1. Come with your cash.
2. Transfer at the venue before training session.

Course:
1. PPC Introduction
2. Google AdWords
3. Keyword Research
4. Google Analytics
6. Google Certication Exam

Màterials:
1. Come with your loaded MasterCard (at least loaded with 5k) for PPC practicals
2. Writing materials
3. Computer and Internet (we do have a Wi-Fi but could be slow)

Kindly acknowledge on receipt.
We hope to see you there. Happy learning!

Regards,
training@ppc.ng
PPC Training.
08167258707

Demographic setting:
With demographic targeting in AdWords, you can reach customers who are likely to be within the demographic groups that you choose. Demographic groups that you can choose from include:

age (“18-24,” “25-34,” “35-44,” “45-54,” “55-64,” “65 or more,” and “Unknown”)
gender (“Female,” “Male,” and “Unknown”)
parental status (“Parent,” “Not a parent,” and “Unknown”)
For example, if your business caters to a specific set of customers within a particular age range, gender, or parental status, you may want to target your ads to this audience because they’re more likely to be interested in your products or services.

[url="http://Instagram.com/ppc.ng]Don’t miss our Instagram updates[/url]

Keywords: Words or phrases similar to your products or service that trigger your ad.

Match type: they are the settings for your keywords; your match type will determine how people will get to see your ad. Three basic types of match type include ‘phrasal’ (Exact) and Broad match type.

Landing Page: is the page a user gets to after they have clicked on your ad.


I will stop here because of attention span, to read more click here or interested in an intensive Digital Marketing training that assure you of N120K and above monthly income depending on negotiation? Email: training@ppc.ng

http://www.ppc.ng/digital-marketing-27-google-adwords-terms-you-need-to-know/

Let me know if i have omitted any of your favorite terms by commenting below!

Want To Learn Digital Marketing? 27 Google Adwords Terms You Need To Know!
By: Tosin Adefimilola/


Get Acquainted With These GOOGLE ADWORDS Terms



So, you have been learning or reading about Digital marketing and some of the technical terms look like the English Hon. Patrick Obahiagbon speaks *wink*.

Also, while interfacing with different clients across niche as the Technical Account Manager, clients often seek meaning to some of the terms they are not familiar with.

If it sounds like you, then you need to pick up PPc.ng small Adwords dictionary on some of the Google Adwords terms, which is summarized below.

[url="https://web.facebook.com/ppcdigitals/"]Join Our Online Community[/url]

Account: This is your Gmail address including your password. You can only use your Gmail address to sign up for an adwords account.

Adgroup: It is a set of similar ads and keywords used to trigger your ads to show or group your ads together within a campaign or simply a collection of ads.

Adrank: It determines the position of your ad on a search engine result page. It is also known as position.

Ad extension: these are additional features like, store location, phone calls, site links, etc, added to your advertisement.

Bid: It is the amount you are willing to pay for a click on your ad.

Budget: is an amount you set for each campaign to indicate how much on average you are willing to spend per day.

Campaign type: it is used to determine where you want your ad to show on Google advertising network and what formats they will be.

Campaign sub-type: It’s used to determine how many settings and options are available to use for your campaign or choosing a specific campaign sub type if you want to accomplish a specific goal with your ad.

Conversion: it’s an action in which your ads made your customer to do, a sale or lead generation. The purpose/goal why you set up the ads campaign.

CPA: this is an amount you want to pay when a customer or user of your website has done some relevant things on your web site, e.g. downloads, submission of a form or payment for an item on your website.

CPM: it is the amount you want to pay for a thousand impression of your display ad.

Max CPC: Is the maximum amount you are willing to pay for a click on your ad.

CTR: Click through rate; It’s used to measure how often people click your ad when shown to them.

Display Network: it’s a type of advert in which your ads are shown on websites listed on the Google network. E.g. LindIkeji, Naij, Olufamous…

Device setting: This is use to set what device your ads is to show on. For instance, Mobile, Tablet and Desktop devices

Want To Learn Digital Marketing? 27 Google Adwords Terms You Need To Know!
By: Tosin Adefimilola/


Get Acquainted With These GOOGLE ADWORDS Terms



So, you have been learning or reading about Digital marketing and some of the technical terms look like the English Hon. Patrick Obahiagbon speaks *wink*.

Also, while interfacing with different clients across niche as the Technical Account Manager, clients often seek meaning to some of the terms they are not familiar with.

If it sounds like you, then you need to pick up PPc.ng small Adwords dictionary on some of the Google Adwords terms, which is summarized below.

[url="https://web.facebook.com/ppcdigitals/"]Join Our Online Community[/url]

Account: This is your Gmail address including your password. You can only use your Gmail address to sign up for an adwords account.

Adgroup: It is a set of similar ads and keywords used to trigger your ads to show or group your ads together within a campaign or simply a collection of ads.

Adrank: It determines the position of your ad on a search engine result page. It is also known as position.

Ad extension: these are additional features like, store location, phone calls, site links, etc, added to your advertisement.

Bid: It is the amount you are willing to pay for a click on your ad.

Budget: is an amount you set for each campaign to indicate how much on average you are willing to spend per day.

Campaign type: it is used to determine where you want your ad to show on Google advertising network and what formats they will be.

Campaign sub-type: It’s used to determine how many settings and options are available to use for your campaign or choosing a specific campaign sub type if you want to accomplish a specific goal with your ad.

Conversion: it’s an action in which your ads made your customer to do, a sale or lead generation. The purpose/goal why you set up the ads campaign.

CPA: this is an amount you want to pay when a customer or user of your website has done some relevant things on your web site, e.g. downloads, submission of a form or payment for an item on your website.

CPM: it is the amount you want to pay for a thousand impression of your display ad.

Max CPC: Is the maximum amount you are willing to pay for a click on your ad.

CTR: Click through rate; It’s used to measure how often people click your ad when shown to them.

Display Network: it’s a type of advert in which your ads are shown on websites listed on the Google network. E.g. LindIkeji, Naij, Olufamous…

Device setting: This is use to set what device your ads is to show on. For instance, Mobile, Tablet and Desktop devices

Demographic setting:
With demographic targeting in AdWords, you can reach customers who are likely to be within the demographic groups that you choose. Demographic groups that you can choose from include:

age (“18-24,” “25-34,” “35-44,” “45-54,” “55-64,” “65 or more,” and “Unknown”)
gender (“Female,” “Male,” and “Unknown”)
parental status (“Parent,” “Not a parent,” and “Unknown”)
For example, if your business caters to a specific set of customers within a particular age range, gender, or parental status, you may want to target your ads to this audience because they’re more likely to be interested in your products or services.

I think the building and plumbing materials here are quite cheap, I can't believe my contractors have been reaping me off.
Thanks Frakem.com

dasphinx1:
Omo see knowledge flying around here and i am busy playing at the phones section!!!! Op, i am equally interested in taking it up as a career. My email addy is femielujoba@gmail.com. thanks alot for the info...

Email sent, kindly confirm on receipt.

lynnfeb:
Please I would also love to learn and know more about it. Thanks. lyndaugah@gmail.com

Sent, please confirm on receipt.

Sent, please confirm on receipt.

oluwafreshkid:

Thanks...mail received

Sounds good!

oluwafreshkid:

Thanks for your reply.
How do I learn?

Email sent, kindly confirm on receipt.

oluwafreshkid:


Please, do you mean to say I can take digital marketing up as a career? Please I'd like to know more about this.
Akintundeakingbehin@gmail.com

Yes, you can

The best Online Marketing Platform

PPC.ng -Serving small African business with a client support in Lagos

We don’t discriminate, however small your marketing budget is; because we know doing business in Africa might be a little difficult, we understand what it takes. We have got the simplest marketing pricing you've ever seen for your type of business called PPC Packet.

Our primary goal is to help advertisers overcome the challenges of doing business. PPC Digital is a start-up providing online advertisers with expertise in Measurement & Reporting, ROI optimization, campaign management, ad technology, and data science. Founded in Lagos, we are working with clients across Sub-Sahara Africa and building a client support team in Nigeria

To enquire more about the right PPC Packet for your business, shoot us an email at enquiry(at)ppc.ng +234 .816 .7258 .707

Connect with us
https://www.linkedin.com/company/ppc-digitals
https://twitter.com/ppcdigitals
https://www.facebook.com/ppcdigitals/

Yanglee:
Hello, am interested in learning more about the digital marketing. Kindly send details to doseni@yahoo.com. thanks

Details sent.

Please confirm receipt. Thanks for showing interest!

choix007:

Good Morning,

I would love to know more about this, how do I go about it?

Kindly mail training@ppc.ng Thanks

Your reply was barred! Pls mail enquiry@ppc.ng thanks

PPC.ng

I will post the other part soonest

The hottest skill in town....As Digital Marketing Officer you can earn close to N300k monthly for a salary job or work on a freelance for different Clients. With 6month-12 months experience you can earn 120-200k depending on your negotiation skills. While fresh off training, no or little experience you can earn N80-120K

Digital Marketing 1.0 Demystified! You Want To Learn! We Want To Teach!

‘Disclamer’

If you really care about the recent buzz on Digital Marketing this post is meant for you else please don’t continue.*I don’t mean to be mean*

--

The frequent questions I see nowadays, gave me the needed impetus to break the monster in Digital marketing, at least to a layman.

From [url="https://www.nairaland.com/2822790/want-improve-career-4-new"]Nairaland[/url], Quora to[url="https://www./what-fuss-digital-marketing-12-things-you-need-know-gbenga-ogunbiyi?trk=pulse_spock-articles"] LinkedIn[/url] Back to [url="http://twitter.com/ppcdigitals"]Twitter[/url], then to[url="https://web.facebook.com/ppcdigitals/"] Facebook[/url]; one thing is common, the question about ‘what Digital Marketing really is’ and ‘how can it be learnt’ and by who?



I did research on Google Keyword Planner and Trends, just to analyze the ‘Big Data’ of Nigerians search queries about Digital marketing. Top on the list is, ‘What is digital marketing’ and ‘digital marketing training’ averaging 500 searches monthly, now I know there is a problem. People really want to learn, it’s quite unfortunate there is little or no information, so below is the answer. As a Search marketer I preempt users’ intent, I spend time traversing through the lonely wilderness of ‘big data’; I must confess, it could be boring. My measure of success is defined by our many lives I can touch, that’s why I have dedicated certain part of my life on training people about digital marketing (interested? mail: training@ppc.ng).

Below is the top 12 pillars of digital marketing, with the assumption that you already have a landing page or website.

[url="https://web.facebook.com/ppcdigitals/"]Join Our Online Community[/url]


Introduction to Digital Marketing:

It’s simply the digital way of showcasing your brand/product to a wider audience. Digital marketing is the marketing of your product or service online while making use of digital channels. As such, it’s a more proper name instead of ‘online marketing’ or ‘internet marketing’. You need to understand what digital marketing is not and what it is. I’ll take you through what I’ve learnt while working with some of the biggest brands in Africa across niches’ like e-Commerce, Banking, Gaming and Lottery, Fashion, Real Estate, Beauty, Law, IM and Chatting Applications etc.

Search Engine Optimization(SEO):

SEO is the most talked about part of digital marketing, it is the collections of different strategies that ensures your Webpage is on the search engine result page (SERP). It’s earned, hence, it is not a paid service.

It averages about 4,000 searches monthly on Google NG Search Engine from my research. I spoke with a lot of Nigerians, the truth be told; some have one time or the other heard the term SEO. While some have never heard of it. Those that have heard didn’t really know the meaning and never bothered to research or ask someone who knows.

Because attention span is short, I’ll highlight few key points you need to know about: What SEO is?Types: blackhat SEO, whitehat SEO, offpage SEO, onPage SEO, marketing SEO, technical SEO. planning SEO For a website, preparing SEO report, Search console

Search Engine Marketing(Pay Per Click-PPC):

SEM as it’s fondly called is the marketing part of search engine. You pay to get your products/business/ads/web shown to millions of African that search the Search engines (notable here is, Google, Yahoo and Bing. While Yandex and Baidu are much popular in Asia, ahead of Yahoo & Bing).

If you don’t have time for the different SEO strategies that is slowly earned. PPC is the payment means for this kind of advert; it means you pay only when someone clicks your ads. You now know where we coined ppc.ng from?

I’ll show you the different ads networks, take into how to research and forecast keywords, search campaign, tracking & measuring ROI, Budgeting and allocating funds to different online advert channels.

Social Media Marketing:

As the name implies, it is the marketing part of social media. A lot of people call themselves online marketer simply because they know the other part of social media, which I term ‘community management’.

Here I will show you the Facebook marketing part-‘Like conversion’, ‘Sponsored post’, ‘Website Conversion’, ‘Sponsored Post’, ‘Mobile app Engagement’, ‘Mobile App Installs’, ‘Claim your offer’ ‘Video views’ ‘Event’

Twitter Marketing, Linkedin marketing, how advertise on Instagram?

Email Marketing:

These days, because of the proliferation of smartphones, 80% of people (smartphones users) get their email on the go. It’s much cheaper and has a lower CPA (cost per acquisition).

Today, marketers have turned this channel into a cliche and people are tired of receiving emails. I’ll take you through, what is email marketing and how to write a creative copy to increase the open rate? Biggest challenge in email marketing, Increasing email subscription/ opt-in list, creating your own email list of millions of email id’s, Inbox Deliverability, Multiple Email Campaigns, Measurement & Metrics.

Google Analytics and other Web Analytics Dashboard:

Web analytics shows you the in depth insight of all engagement activities on your site/blog. You want to know where your visitors are coming from, you want to know the number of visitors viewing your web in real-time, where they go to immediately after leaving your web page? Which keyword they searched for before getting to your web? How long did they use surfing your web? Did they buy anything (conversion)? Their location, what device are they accessing your web with (mobile, Tab or Desktop?), what browsers? What OS(Windows or Mac)? Did they come from your Social channel? Organic search? Paid Search? Email channel?

I’ll show you how to monitor bounce rate, visitors’ behaviors, tracking conversion, setting up dashboards, and taking corrective actions if required.

Let's take a break here. Because attention span is short, you may wish to click on the link below to continue this informative article.

Source: http://www.ppc.ng/what-is-digital-marketing-12-pillars-of-digital-marketing/
https://www./what-fuss-digital-marketing-12-things-you-need-know-gbenga-ogunbiyi?trk=pulse_spock-articles

tags: digital marketing in nigeriaX digital marketing instituteX digital marketing nigeriaX digital marketing strategyX digital marketing trainingX Email marketingX SEOX social mediaX What is digital marketing

The Simplest Digital Marketing Agency Ever

PPC.ng -Serving small African business with a client support in Lagos

We don’t discriminate, however small your marketing budget is; because we know doing business in Africa might be a little difficult, we understand what it takes. We have got the simplest marketing pricing you've ever seen for your type of business called PPC Packet.

Our primary goal is to help advertisers overcome the challenges of doing business. PPC Digital is a start-up providing online advertisers with expertise in Measurement & Reporting, ROI optimization, campaign management, ad technology, and data science. Founded in Lagos, we are working with clients across Sub-Sahara Africa and building a client support team in Nigeria

To enquire more about the right PPC Packet for your business, shoot us an email at enquiry(at)ppc.ng +234 .816 .7258 .707

Connect with us
https://www.linkedin.com/company/ppc-digitals
https://twitter.com/ppcdigitals
https://www.facebook.com/ppcdigitals/

The Most Simplest Digital Marketing Agency

PPC.ng -Serving small African business with a client support in Lagos

We don’t discriminate, however small your marketing budget is; because we know doing business in Africa might be a little difficult, we understand what it takes. We have got the simplest marketing pricing you've ever seen for your type of business called PPC Packet.

Our primary goal is to help advertisers overcome the challenges of doing business. PPC Digital is a start-up providing online advertisers with expertise in Measurement & Reporting, ROI optimization, campaign management, ad technology, and data science. Founded in Lagos, we are working with clients across Sub-Sahara Africa and building a client support team in Nigeria

To enquire more about the right PPC Packet for your business, shoot us an email at enquiry(at)ppc.ng +234 .816 .7258 .707

Connect with us
https://www.linkedin.com/company/ppc-digitals
https://twitter.com/ppcdigitals
https://www.facebook.com/ppcdigitals/

The best Online Marketing Platform

PPC.ng -Serving small African business with a client support in Lagos

We don’t discriminate, however small your marketing budget is; because we know doing business in Africa might be a little difficult, we understand what it takes. We have got the simplest marketing pricing you've ever seen for your type of business called PPC Packet.

Our primary goal is to help advertisers overcome the challenges of doing business. PPC Digital is a start-up providing online advertisers with expertise in Measurement & Reporting, ROI optimization, campaign management, ad technology, and data science. Founded in Lagos, we are working with clients across Sub-Sahara Africa and building a client support team in Nigeria

To enquire more about the right PPC Packet for your business, shoot us an email at enquiry(at)ppc.ng SMS +234 .816 .7258 .707, Call +234 .802 .6393 .592

Connect with us
enquiry [at] ppc.ng
https://www.linkedin.com/company/ppc-digitals
https://twitter.com/ppcdigitals
https://www.facebook.com/ppcdigitals/

gbengalite:
Instead of listing a long list of resolutions, this is apt and on point

Straight and Spot on! Thanks

Four Quick Wins That Can Improve Your Career in The New Year 2016

A lot of us will be making myriads of New Year resolutions this season, as that is the yearly ritual we have been at one time or the other, told to do. It’s not out of place, what I don’t subscribe to is making it too long or listing resolutions that are not feasible based on your existential reality.
Someone I know from my church contacted me on Skype not too long ago; she works with a popular ecommerce firm in Lagos.
“Hi Gbenga, I’m open to a change of job”, she said. I read all she has to type and I suggested the below to her, including you, reading this as well.


[url="https://web.facebook.com/ppcdigitals/"]Join Our Online Community[/url]

1. A proper online presence: LinkedIn is a good place to start at this time and age. You can also proceed to having a blog.

2. Have you added more skills? Just pick up areas you want to develop and speak to someone who does it for a living and you would be shocked about how willing the person would be. If you wish to learn Digital Marketing-SEO, Email marketing, Blog etc. For instance, feel free to contact me, my fee is just $1K and you will get Google certified! (mail: training@ppc.ng) *wink*.

3. Keep in touch with your network, as you never can tell, someone might just be in need of your newly acquired skills.

4. Be visible, stay abreast the industrial trend, read blogs to update your knowledge (please not gist nor gossip blogs, it drains the brain)

When you do the above New Year resolutions, you will be happy with yourself and the result you get afterwards. That’s the way I see life.

I wish you good luck, as you step into the New Year. Merry Xmas! Feliz Navidad!! Happy Holiday!!!



Source: http://www.ppc.ng/4-new-year-resolutions-you-should-consider-to-improve-your-career/

PPC.ng -Serving small African business with a client support in Lagos

We don’t discriminate, however small your marketing budget is; because we know doing business in Africa might be a little difficult, we understand what it takes. We have got the simplest marketing pricing you've ever seen for your type of business called PPC Packet.

Our primary goal is to help advertisers overcome the challenges of doing business. PPC Digital is a start-up providing online advertisers with expertise in Measurement & Reporting, ROI optimization, campaign management, ad technology, and data science. Founded in Lagos, we are working with clients across Sub-Sahara Africa and building a client support team in Nigeria

To enquire more about the right PPC Packet for your business, shoot us an email at enquiry(at)ppc.ng +234 .816 .7258 .707

Connect with us
https://www.linkedin.com/company/ppc-digitals
https://twitter.com/ppcdigitals
https://www.facebook.com/ppcdigitals/