₦airaland Forum

You have a fantastic product and you've set up your business. The next thing to do for any business owner like yourself is to get customers and start making sales. It seems very easy on paper but there's a problem. Making sales is not that easy. Like a friend of mine will say, we just dey try, na God dey bring customers. In fact, making sales has been described as the hardest thing about doing business. So, what’s the solution to getting more customers and making sales? The answer is simple: Marketing.

But the problem is that I just lied.
Marketing isn’t necessarily simple and it’s definitely not cheap. So, where does that leave you, the business owner who needs to make sales? It leaves you right here at the article that will explain what marketing is and show you 7 proven tips to make more sales for your business, with zero marketing budget.


Why marketing?
Marketing is key to getting your business in front of your potential customers. Every business owner aims to make a profit. It is a no-brainer that you have to sell your products to people to make a profit.

Customers are the lifeblood of any business. Without a customer base, your products will just be lying there on a shelf gathering dust.. Marketing essentially involves pushing and promoting your products or services. It involves various processes, but the primary goal of marketing is to get customers.

3 Keys To Consider Before Starting Your Marketing.
Know your ideal customer.
"I dey sell everything. Come and buy my market"
Many use this tactic when trying to market their goods to potential customers. This might work if what you are selling is a scheme to make money overnight, but even for that, it's not every Nigerian that is greedy and will fall for it.

In marketing, you should define your target audience. Who are your ideal or potential customers? Where are they? What do they often buy? Where do they hangout? How much do they make? What are they interested in?

So let’s say you are a Sujimoto now and you sell properties worth over 10 million naira, you won’t be doing any marketing targeted at secondary school students or sharing your flyers with agberos and tell them to tell their friends.

If you are a barber who charges 50,000 per haircut you have no business opening your barbershop in a place like Ishaga or Ajegunle. Your customers are not on that timeline. If I’m marketing wines, I will go to clubs, restaurants, exclusive events to pitch my product, not hawk it inside traffic. It’s extremely important to know your customers so that you can tell if you’re putting the correct price on your products, to know if the people you are trying to sell to, are even interested at all.

Assess your competitors.
"Know your enemy."
Well, not quite, your competitors are not necessarily your enemies; rather, they can be platforms where you can gain valuable knowledge from.

Observing the competition can help you understand what works and what doesn’t. You can pick up what your target audience likes and what they don’t from the feedback you hear people give about your competitors and this is very useful information for your business. You can avoid their mistakes, improve on what already works and generally offer better goods and services.

Create a marketing plan & budget
I know the title of this article is literally how to make sales with zero marketing budget but you need to create a marketing plan with a budget and I will tell you why.

Sitting down to actually create a marketing plan will help you know if you actually want to use zero marketing budget. For example, if you are currently on 1000 followers on Instagram and you want to reach 10,000 in one month, there’s no way you want to achieve that number without spending money. Also, if in your 3 years of doing business, all you have are 30 constant customers and you want to get to 100 in the space of a month, you know you have to spend money.

Another thing is that most marketing strategies that don’t cost you money might cost you other resources like time to create, edit, post etc. So, if your time is more expensive to you then maybe a 5k Instagram ads budget isn't so bad after all.

Lastly, you need to create a plan that will outline which of the strategies you want to use and where you want to use them.


7 Tips To Boost Sales Without Breaking The Bank.
Create great content.
Content is king
Create content and good content.

Content is the gold mine that you don’t need gold to build. What this means is that creating content is one of the cheapest marketing tactics that can give you the biggest returns if done right.
Content includes blog posts, videos, memes, reels, TikToks, podcasts, emails, newsletters, graphic designs and so much more.

The good thing about content is that you can use it to get new customers and keep old ones interested even if they don't have the money to buy from you at the moment.

For example, you most likely know Aproko Doctor. He gives out useful health tips. If he was selling a drug or even selling bottled water, it’s easy to understand why people would buy from him. Why? Over time he has helped them answer health questions, show them through content, why water is important.

This is one of the reasons he gets invited to speak at different events. He has built that trust.

If you sell skincare products, you can do reels, skits, short videos or simple designs telling people about skin care practices that work. When people try out these things and they work, they will easily patronize you when you sell your skincare products.

For keeping old customers, you can do blogs, or newsletters to inform your customers of new products or share useful information.

For example, I know that there’s this app for business owners called Bumpa. They give business owners a [url=]free website[/url] to sell products. That website has a newsletter feature that your customers can subscribe to.

Additionally, you can even repost relevant content from other people on your page. Don’t starve your customers of content.


Use social media like your business depends on it.
It literally does. Nobody in this age and time depends solely on physical sales now. If you’re not using your social media well, you are limiting your business to only the people you know.

Knowing your target audience is very important in deciding the social media platforms you should use. Many small businesses jump on the most popular social media platform because of the buzz, and after a couple of months or years, they realize that they have not been in the right space. This is usually a result of poor customer research.

Imagine spending all your time on Twitter when your customers are on Instagram.

Once you can figure out where your customers congregate, create rapport. Engage them with useful content too. Build trust and watch social media work it's magic.

And there’s no excuse now. You can run a great social media page and run your business easily. Apps like Bumpa make selling on social media very easy.

For example, you can record all your sales from any social media app on the Bumpa app and at the end of every month, you will get a financial report that will show you the social media platform you get the most customers from and which product sells the most on each platform.

Also, you can create invoices and receipts on the Bumpa app and send it to your customers’ dm on Instagram, Twitter, Facebook etc.

Again, one cool thing about the app is that they give you a free business website that you can add to your social media bio and customers can buy from you even when you're not online. You can also use this Bumpa website to run ads on Facebook, instagram, YouTube etc, and actually, start marketing your products to people all over the world on these platforms.

Attend Events
Many events are free and even the ones that are paid for, aren’t always very expensive. If your target audience will be attending the event, carry your body, soul and spirit there and speak to people about what you do.

Infact, you can buy a display table and sell there or sponsor the event if the price is reasonable and make sure your product is adequately posted.

The great thing about events is that you’re only spending your T-fare and spending time but it can have immense benefits. You can even meet investors or people that will not buy but will bring those that will buy to your doorstep.

Prior to the pandemic, networking events usually entailed physical contact with other people, but now, you could attend both physical and online networking events. Networking often opens your business up to local customers you can easily follow up on. Be prepared to mix with people at events; that is the essence of networking. Beware, though, you are not supposed to be at every event.

Invest in SEO.
Let me explain what SEO is. SEO is Search Engine Optimisation.

You know when you search for something on Google, do you ever scroll past the first two pages?: No. Exactly. It’s SEO that will make your website show up on the first two pages. Whether you are creating content on your YouTube channel or your blog, your aim in putting content out there is to get people to engage with you or your product.

To reach the widest audience possible, you have to optimize your website or channel. For example, Bumpa’s business websites for business owners are SEO optimized and people can easily find your business online.

When people talk about SEO for blogs, they often think of hiring an expert and paying huge sums to sort this out, and while this is true, there are basic SEO hacks you can employ to attract more traffic to your blog without spending a dime.

You should choose the topics to write about carefully. What questions are your potential customers asking? Add pictures, meta descriptions, and lists where necessary in your blog content and keywords in your descriptions for YouTube videos. You can easily get other free SEO tips online without getting too technical about your content.

Organize contests and competitions.
I know you’re already saying we were talking about using a zero marketing budget to get more sales, but calm down, I'm going somewhere.
Hosting a competition or contest might seem like a tip that would cost you much money, but it doesn't have to.

You might be willing to part with your time through a free consultation session or give your product as a prize. The rewards are immense. Depending on how you structure your competition, you can get straight to the heart of your target audience and get them interested in your product.

After the contest, you also have access to those who participated and can begin to build a community from there. Setting up competitions can be done through social media. Asking people to retweet, share or tag people is one way by which you can reach out to a wide range of consumers.

But remember to state the terms, conditions, and prizes too clearly. You don't want to be distrusted or accused of not delivering on your promises.

Be generous with knowledge: Host classes or speak at classes.
Hosting a class is one of the best ways to show authority and put yourself out there, especially if a service is what you sell. Classes help your customers gain valuable knowledge and also answers to their questions about an area you deal with.

Even if you sell physical products, a class is an ideal way to show your expertise and experience in your business. Trust me when I say you will attract customers and keep their attention when they know you know what you are doing.

Now classes don't always have to be physical anymore. Platforms like Zoom, Google meet, and even Twitter spaces have created avenues for you to hold classes free of charge.

Offer great service
This probably sounds cliche and is very overlooked but it’s one strategy that works all the time.

If you provide great service, better customer support etc customers will always come back and bring referrals. If your products are of better quality than others, people will come to you. It's the basic rule of marketing that many business owners overlook. So simple yet so important.

Consistently offer great service, don't dilute your products or use fake materials. Be consistent for quality and great service and people will always find you even if you’re expensive.


Final Thoughts.
I mentioned earlier that even if you weren't spending so much i.e., operating your marketing on a lean budget, you would have to trade-in time.

Holding classes, networking, building a community, interacting on social media all require time, but they all get the results. You also need to remember that your purpose for marketing is to make sales; having a platform that facilitates easy sales and sales management processes like Bumpa is essential in your marketing process.

Harry started his business a few months ago. He had done a lot of research into his field, asked lots of questions and saved up money to prepare for anything. He had mastered fashion designing and opened a shop in a remote part of his city. He spoke to a few friends, and they patronized him.
He delivered good work, his friends invited a couple of their friends, and that was all. Later on, he was advised to open a website to market his goods. So a couple of months down the line, he did precisely that, but Harry was barely making sales five months into his venture.

You, like Harry, probably have a problem making sales and expanding your customer base. If not, why else would you be out searching for how to get more customers for your business?

Like Harry, I would guess you also deliver high-quality products and services, but your customer base always seems to stagnate no matter what you do. In this post, you will be getting sure-fire ways to unlock an endless stream of customers to your business. I dare say when you put these methods into practice, your results would seem like magic.

Why does your small business need to get new customers?
New Customers help validate your product.
More customers equal more sales.
Having more customers motivates you to grow your business.

7 proven ways to attract more customers and make sales.
Invest in delivering quality.
Know your potential customers.
Build Communities.
Be deliberate about referrals.
Provide new customers with discounts and promotions.
Participate in community meets.
Create and properly optimize your website.

What do you need to do next?

Why does your small business need to get new customers?

The answer to this question might seem fairly obvious. But, in truth, many small business owners do not know why they need more customers; as a result, they settle for whatever inflow comes in naturally. Here are three major reasons why your small business needs more customers.

New Customers help validate your product.
Take a deep breath, pause, and imagine that you have created a product that can solve all of the problems in your field. You have invested so much time and effort into a product that would transform the lives of your ideal client, and after months of attempted sales and peddling your product, you do not make sales. What do you think would happen? Of course, with time, you would begin to doubt the authenticity of your product, more so if you are a business person that really loves his product and cares for his customer. The more you sell, the more you feel like your product touches lives. Bottom line: More customers help validate your product.

More customers equals more sales.
Why do you need more customers? Because you want to make more sales. For a business to remain profitable, there is a need for that business to sell. Who are you selling to? People. You need customers to sell to increase sales. If you are not in business to make sales, you should not be in business at all. Katherine Barchetti, a very successful saleswoman, puts it aptly,
"Make A Customer, Not A Sale."

Having more customers motivates you to grow your business.
Business growth goes beyond making sales; it involves increased professionalism, catering for other services the customers would need, and lots more. Having more customers does not just help you make sales; it pushes you to grow your business more. For example, a person who sells kitchen wares out of his garage would be motivated to have a more presentable location as his customer base grows. An increase in customers would therefore motivate the growth of your business.

7 proven ways to attract more customers and make sales.
Now that you know why you need more customers, what should you be doing to get these customers?

Invest in delivering quality.
Know your potential customers.
Build Communities.
Be deliberate about referrals.
Provide new customers with discounts and promotions.
Participate in community meets.
Create and properly optimize your website.

Invest in delivering quality.
How you make your customers feel when they use your products would determine the ease at which your product would market itself. Let's track back to Harry, if Harry delivers a dress to a customer, and the dress makes the customer look and feels like a celebrity, you can be sure that Harry has won the heart of a customer and now has access to other people who would inevitably come in contact with that customer. Quality service often speaks for itself. On the other hand, if you market well and gain more customers and all they meet is substandard goods and services, they would not remain customers.

Know your potential customers.
How do you sell a good or service to a person without knowing what would trigger their appetite for what you are selling? To make a customer out of a stranger, you would have to study the stranger, know what he likes, what makes him happy, and what troubles him. This would help you identify what type of customer you need. The goal is not just to increase quantity but also to secure quality customers. You can do this by asking questions, taking surveys, and observing your customers. The benefit of this is that you can tailor your services to your ideal customer base.

Build Communities.
One sure-fire way to secure new customers and make them repeat customers is to make them feel like they are part of a community. This exclusivity keeps old customers and creates a desire for new customers to join the community. The more active your community, the more people would want to join in. You can create communities via social media. A community also helps promote your brand image. This would help your business resonate with customers with the same or similar ideologies.

Be deliberate about referrals.
At the initial stage of a small business, word of mouth is a powerful weapon for bringing in new customers, and as in the case of Harry, it could be very effective at the early stages, but what so many small businesses fail to do afterward is focus on referrals.
Nielsen report that 92% of consumers believe suggestions from friends and family more than advertising.
Your present customers are usually the best people to toot your horns; when you have loyal followers, all you need to do is ask for referrals. Under some circumstances, you might need to offer some incentives. Still, those would be little compared to the customers you will gain from referrals. You can set up referral packages that do not emphasize monetary rewards only but those that foster loyalty to your brand.

Provide new customers with discounts and promotions.
Quite recently, I jumped on an offer for a router with a service provider I was not using. Why? They offered a discount that I could not resist. Discounts help customers get familiar with your products and services without taking too many risks. They are able to experience how well you deliver your services, and more often than not, customers tend to stay after a discount. You should apply wisdom while running promotions and discounts to prevent misrepresentation of the quality of your products and services. Read more on the art of discounting here. There are several platforms that can help automate your discounting and promotion process to make it easier and faster, one of them is Bumpa.

Participate in community meets.
To get customers, you have to put your business out there; this would include attending both online and offline community meets, as this is usually where your customers are looking to find solutions to their problems. At these meets, networking is key. You have to set yourself up to solve your potential customer's problem. The moment a customer is able to see you as a problem solver, they get sold to you. Go prepared. You should be ready to sell yourself at a moment's notice. According to recent surveys, people prefer to spend money with local and small business owners. they get to find these small businesses at community meets. You should also consider joining a different online business marketplace.

Create and properly optimize your website.
If your business is not online, you are losing many customers and leaving money on the table. No one wants to leave money on the table. You might think, like Harry, that once you open a website, all your problems disappear, that is not the case. There is still a lot of work to be done to get your business on the lips of the internet. Social media and digital marketing are compulsory in this case. Setting up social media accounts and free website are good ways to start. With the availability of platforms that support free websites without coding, you really have no excuse. Try Bumpa to create free business website in few minutes. Bumpa has made this easier as they can help you automate sales, track orders, receive payments all in one place for you; this space also acts as your website, a pretty sweet deal, right? You can improve your chances of landing new customers by optimizing your website through these helpful tips.

So for Harry, what smart solution can he employ? Rather than sticking with a traditional website, he can get a free business website from Bumpa that would be easy to locate on the internet, and would make selling and marketing a lot easier for him.

What do you need to do next?
Start with your product, make sure you deliver quality, and ensure that your services are memorable. Then do your customer research, build fun and engaging communities, create referral reward systems, Provide new customers with special benefits, Participate in local and online community hangouts and meetings and create websites that make things easy both for you and your customers.
If you can follow this roadmap, you will have high-value customers at your doorstep every time.

One of the questions I get asked a lot, as someone that handles marketing is this:
How do I get people to buy from my website?

This question comes from two kinds of people:
The person who doesn't have a business website and is considering the benefits of selling with a Bumpa website.

Sellers who have created a Bumpa website, but their customers still come to buy in their WhatsApp or Instagram dm, and therefore still stressing them.

To be honest, I get this specific question more from batch B, because some people expect that once they create a business website, all their business worries are over and customers will just start rushing them like fresh agege bread.

It's quite amusing and often times I ask them a simple question:
If you create an Instagram account now, do you automatically expect to have 100,000 followers simply because you created the account? Oftentimes, actually all the time, the answer is No.

However, they also know that a social media account well used can grow into thousands of followers, give them great connections, become a means of income etc.

This is the same with Bumpa. Bumpa will definitely provide you with everything you need, to make conducting business easier, make more sales, get more customers etc, but it is a tool and if you don't use it well, you won't get the best results from it.

So, regardless of whether you fall into the first or second set of people, I'm here to answer that question for you.

But you know like they say, If you don't understand the problem well enough, you can't find the perfect solution. So, this is what we're going to do in this article:
• Highlight the benefits of your customers using your website.
• Show you reasons why your customers are not using your website.
• What to do to drive people to your website and make them buy from you.


The Benefits of Customers Using Your Bumpa Website
You can’t sell what you don’t believe in and I think one major reason why sellers don’t get customers to use their website is that they themselves don’t fully understand the benefits of using a business website and I’ll show you.

I. Every order in your store is automatically processed and recorded
This simply means that when a customer buys anything from your store, the sale is automatically recorded, so you don't have to go through the stress of recording it on your Bumpa app.
Your customers also receive automatic WhatsApp and email notifications that their order has been processed and their receipts are automatically created.
This is a great time saver especially if you have a lot of customers and you have many things to do.

II. It will make referrals easier
Imagine if I was your customer and I know you have an active website. When I need to refer you to my friends all I need to do is to share your website link with them.
These people can immediately check out your products and buy from you instead of saying hi and waiting for you to respond or for you to come online or for BEDC to bring the light in your house so that you can respond to their inquiries.

III. It will save you time & money
You know that thing where you list products on your Instagram with the price but customers will still come into your dm to ask for the same price of the product or what colours are available? �
Using your website saves you all of that. They go to the website, pick what they want with any spec they like without disturbing you.

IV. Analytics
So, there’s an awesome feature on the Bumpa app that is linked to your Bumpa website.
You get to see the number of people that visit your website. That now makes it easy for you to get their details and reach out to them.
Your Instagram, WhatsApp etc., can not tell you who came to check your page but didn't buy anything.
Bumpa will tell you that and you can reach out to them to find out why they didn't buy and maybe convince them to get something from you.

V. SEO/Advertising
Your Bumpa website can be integrated with a Facebook and Google ad pixel.
What this means is that you can run Instagram, Facebook, and Google adverts with your website.
The way it works is this: as Facebook & Google pushes your products to different people, when they are watching a YouTube video, searching the internet, as they are watching an Instagram ad, they can see your website and instantly buy products without having to disturb you or wait till you are online.
Also, the more people visit your website, the more your website becomes visible to more people around the world.
Additionally, if you want to set up a Google My Business account, having a functioning and active website is almost a necessity and will do your business visibility a world of good.

VI. Customer Management
When your customers use your website, their details are saved on your Bumpa app and this means that you can always reach them anytime you need.
For example, WhatsApp dms get full all the time and you may forget a customer’s number or even their name and that's the end of that relationship unless they come back to you, but if they use your website, you always have their contact details and it can never get lost.

VII. Ability to set up your own business email address
See, don’t say I told you this one o. It’s a secret that not all business owners have. So, the thing is Bumpa has some paid plans where you get your own domain name.

Let me explain this. Let's say the name of my business is: Geek Business.
On Bumpa's free plan, the name of my website will be: www.geek.bumpa.shop.
If I'm on the paid plan, I get my own domain name, and my website link will be: www.geek.com or www.geek.com.ng


VII. Chase Away Beggi-Beggi Family & Friends
An underrated benefit of using your website is actually to deal with family and friends who either don't want to pay for your goods and services or want to buy from you at ridiculously low prices that will hurt your business finances.
If you use your website often, you'll just tell them:
"Aunty mi, that's how the price is on the website o. I cannot change it. You wee buy it like that"
Now, let’s move on to why customers are not using your website.



Why Your Customers Are Not Using Your Website
There are many reasons why your customers might not be using your website, but I’ll try to highlight a few.

I. They don’t know it exists
Some business owners create their business website on Bumpa and they just leave it like that. Piun. They think all they need to do is to create a business website and customers will just find it like Dora the Explorer. It doesn’t work like that.

Just like products, a website will not market itself. Good products need marketing and visibility, same with great websites.

How often do you share your website link? Is It on all your social media bios? Your Instagram, Twitter, Facebook etc?
Your promotional materials such as your business card, branded packaging etc is your website there?
How do you want people to know about something you don’t even talk about?

II. You don’t treat your website like a priority
For example, when you have new products, where do you share them first? Your WhatsApp status, Instagram or on your website?
If I am your regular customer and I know I will see your new products on your WhatsApp status or your Snapchat instead of your website, it is only normal that I will not visit the website for updates.

III. You don't use your Bumpa app adequately
Some sellers don’t update their app adequately and I will explain.
The way the Bumpa app works, you can record sales you make from your website, your Instagram, WhatsApp, Jumia or even your physical shop on Bumpa.
Now, imagine that when you posted a product on your app & website, you have 10 of it in stock, but because you don’t record your offline sales on your app, someone comes to your website to order, but you can't deliver to them because it is out of stock.
How did that happen?

3 people had bought that product in your physical shop. 2 people have ordered through WhatsApp, but you didn't record it on the app, so it still says you have 10 of that product on your website.
If this happens once, twice, your customers will definitely not go back to your website again.

IV. The things on your website are expensive
So, this can happen in either of two ways:
Your pricing system is not solid. What this means is that your customers price your products and can talk you into giving them a product for a lot less than your asking price, which is what will be available on the website. It's only normal that they would rather speak to you in your dm and haggle your price with you than actually go to your website to purchase items.
There's this other side, which is that your goods are way overpriced for whatever reasons �
That would chase people away from using your website or patronizing you well enough.

V. You don’t give them a reason to use the website
If you are reading this article, my bet is that your customers are already used to buying things from you through WhatsApp and other channels. How do you get them to use your website instead?
There are ways around it and I will share them below.

---

How To Get Customers To Buy From Your Website
I. Give them a reason to visit your website
Like they say, if the mountain will not go to Mohammed, Mohamed will go to the mountain.
You can sell your products at a cheaper price on your website than on your other channels. So, let’s say a bag costs 4500, you can display it for 4400 or 4300 on your website and let them know this price difference when they come to your dm to buy from you. You will be amazed at the number of people that will start buying on your website.
The hack to this is that you include it in your social media bios or header or content that prices are cheaper on your website.

II. Create a reward system
You can create a reward system where you set it up that after a customer buys for the 3rd or 5th time on your website, they will get a 1000 naira discount on their next purchase or they will win a gift on their 4th purchase.
Something like that. This will make more of them go to your website and even come back to buy more. It's a win-win.
In fact, you can also create a reward system for referrals. For example, if one of your customers brings a new customer that buys something from your website, you can offer them a 500 discount on their next purchase and you will be surprised at the number that will start using your website more.

III. Share your website link often
Another way to get customers to actually visit your website is to share it everywhere like stew. Share it on all your social media bios.
In fact, if you are sharing specific images of your products, share them with the product link and you will see that customers will buy from your website. Also, the customers that come to your dm, when you always redirect them to your website, you will see that they will adapt to it in no time.

IV. Run sweet deals on your website
You can run pre-order sales on our website
Pre-order sales are basically sales of products before you actually have them. It can be a case where you have ordered the product from the manufacturer, but it has not arrived yet.
You can let your customers know that you are running pre-order sales, sell it at a price that is cheaper than when the pre-order is over and you can watch how people will buy from your website.

You can run discounted sales on your website
Everyone loves a good deal and you can create discount codes with your Bumpa app. For them to use a discount code, they have to use your website. This will definitely increase the number of people that will use your website.

V. Run Ads To Your Website
One great way to get people to use your website, including strangers all over the world is to run ads to your website. Ads are always great to generate traffic.
Bumpa websites can be integrated with a Facebook and Google pixel and therefore you can run Google ads, YouTube ads, Facebook and Instagram ads to your website.

I hope you have learnt a thing or two.

Interested in reading more articles on how to scale your business or other useful business-related articles? Click here

I recently started using Bumpa as well and I can say it's being so helpful. I can compare it to Shopify but made for SMEs in Nigeria 'cos some of the features are too nice to be true. I created a website for free with online payment integrated and I got some free messaging units to send email and SMS to my customers for free.

I also use it to record my offline sales, issue invoices when necessary, record sales from my Jumia store and jiji. The app has really helped my Business. The fact that I now have a full website where people can order for my stuff and I can track how many items are left in store from the app is super awesome.

Finally every month I receive a full analysis of my store sales. I was actually surprised the first month I got the mail. Like it showed me everything. With this, I don't need any store book to write my daily sales or waste time calculating how many items I have left in store.

You can check out my store here: https://hopscents.bumpa.shop/collections

You can also try them out, check them on: https://getbumpa.com/

Well done to the Bumpa team.

Social media management is a business on its own, hence the manager can’t afford to mismanage the business, the success of the business is tied to the manager. Get a glimpse of the "DO's" and "DON’Ts” of social media marketing.

The 4 Golden DO's
1. Know your customers: Your social media pages should be tailored to your consumer base, not based on your own personal interests. Follow the 80/20 rule. 80 percent of your content (or more) should be relevant to THEM, while 20 percent or less can be specifically about your business, products or services.

2. Maximize Your Profile/Bio: Make sure all sections of your social media profiles are filled out accurately and completely. Contact address, Phone number Website, About Me, Mission, Location, Type of Business, etc.

3. Have a personality. Dull, boring posts lead to dull, boring results. You have to be excited about your company, your product and the services you can provide to your customers.

4. Create a content calendar and strategy: Creating a content calendar allows you to see how your social strategy will look on all channels on a monthly basis and maintain consistency.

When there are DO's it is expected to have DON’Ts.

1. Don't be spammy: If you are constantly posting the same information over and over or inundating your followers, you risk becoming a nuisance and could lose some of the followers you've worked so hard to attract.

2. Don’t ignore or delete negative comments: Every negative comment is an opportunity for you to turn it into a positive and demonstrate top-notch customer service. In today’s world, customers turn to social media for help first, instead of calling a customer service hotline.

3. Go Overboard with Automation: Automation is wonderful for certain tasks but can ultimately water down your brand messaging.

This might not be all you need for effective social media operation, but it’s enough to maintain a steady progress.
Thanks a bunch for reading!

The Business of Digital presence management for business can sometimes be overwhelming due to the need for consistency and continuous innovation to keep clients/ customers or attract new ones, this and many other reasons bring oabout the need for a specialized set of people that can manage digital presence of brands.

RES-Q Digital Limited is a full digital marketing agency agency that prides itself with being able to provide Targeted, well researched, Experiential and quality Solutions to grow your business. Our approach to digital solutions is simple - be disruptively creative. Our services includes but not restricted to; ORM, Social Media Management and Marketing, SEM and SEO, Strategy&Planning, Email Marketing, Display and Mobile Advertising. In time past we have worked with both local and international brands and still on retainer-ship with some. Shoot us an email info@res-qdigital.com for an Abridge audit of your digital efforts. You can also check our website www.res-qdigital.com

With a view to providing business leaders, entrepreneurs and executives a platform to brainstorm and grow their business/professional network, popular business/entrepreneurship magazine, The Entrepreneur Africa will be hosting over three hundred (300) business people to a unique event titled the Business Meeting. This event with the theme: Achieving Business Growth; Breaking New Grounds holds on May 18, 2018 at Virginrose Resorts, V.I, Lagos, as the magazine is set to celebrate its first anniversary in the same month.

Described as a landmark event of the year for business people who wish to increase the profitability of their businesses, attain overall growth in this year of growth, and seize hold of new opportunities, the Business Meeting will feature the personalities behind some of the big brands in the major industries in the Nigerian economy (some of whom would constitute the discussion panels).

According to the management of The entrepreneur Africa, led by David Agu Esq., “the event is intended to serve as a connecting platform where startups owners can connect with industry leaders, and every participant will grow their business network”. To this effect, there will be a cocktail session when the participants will mix up and interact on possible synergies, while sharing glasses of wines.

And the best part is, the event is absolutely free. However, it’s strictly by registration, and intending attendees need to hurry to register before seats are fully booked. To register for FREE, visit the link below: www.theentrepreneurafrica.com/thebusinessmeeting or
meeting.theentreprenerafrica.com

pls how can i get battery for my tecno N9 tablet in lagos apart from calcare and the likely price. pls help