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The past two years, a lawsuit triggered by the search engines one after another, universal search as Google, Baidu, vertical search such as love to help, where to go, both have suffered a "litigation door."Although the reasons for these actions are not the same, but the focus reflects a problem, that is the right boundary of the search engines how to define? The author believes that the discussion of this issue, we must first clear the Internet as a tool for searching the right boundary, these three aspects That is the right technology right border moral rights and legal rights boundaries. Technology right border Search engines as an important Internet tool that greatly facilitates the birth of the majority of Internet users. But as the search engine commercial operations, some attached above the interests of the game to start derivatives, and mainly reflected in two aspects: On the one hand is the technical tools and commercial props of the game. When the search engines become a profit engine, search engine suction gold became unbearable shirk, technology tools in some respects been artificially passivation. Meanwhile, as the search engine to drive up a related technology and industry, SEO to some extent improved the efficiency and accuracy of search engines. But the negative effects of SEO cannot be ignored, is dominated by commercial interests optimization techniques may produce some misleading users in the search results. Under these two games, the technical boundaries of the search engines in their efforts to expand in depth, such as Baidu Aladdin plan, it sounded the clarion call to the dark network, but to some extent, commercial interests and distort the search engine attack direction, weakening the effectiveness of reptiles crawl. The first game based on the technical deviation generated, if the search provider can adjust the profit model can easily be corrected, while the second game based on misinformation and distortion will be produced within a certain range and limited tolerance for the long-term existence. Moral right border As a technical tool, the search engine itself does not have the moral sense, but because the search service provider driven by profit-driven mentality, so that the traffic is king into a search engine, the golden rule. January 5, 2009, in Internet Illegal Information Reporting Center released the first batch of Internet campaign Vulgarity list of exposure sites, Google and Baidu impressively ranked the top two. Google's problem is that web search and image search results in the presence of a large number of links to pornographic websites; Baidu problem is Baidu Post Bar and Baidu space, there are a lot of vulgar pictures, part of the forum exists pornographic content. Another issue related to the moral boundaries, that is, the melamine milk scandal came Baidu paid shielded negative information. This rumor because there is no recognized authority of the department, so far doubtful authenticity sentence, but also opened a search engine may have a fatal injury, commercial interests may be the search engine for the community and the public should have a moral responsibility to completely devour . In fact, the moral boundaries of the search engines is dominated by the search for ISP and delineation of appropriate ethical constraints search engine antennae, which framed within certain limits, to make it do something, which in the current situation already it is necessary and imperative. Border legal rights In the Beijing High Court on entertainment base sued Baidu MP3 search infringement verdict in the case, I believe there are two key points of concern: First, the Court confirmed that the MP3 search terms, prior art search engine based only on the key word search, if the plaintiff claims the right to be shielded song by song name, it may damage the legitimate rights of others, delete or block errors occur and, therefore, only provide links to address specific keywords without notice does not meet the "Information Network Transmission Right Protection Ordinance "on the right to notification requirements; Second, the court held that the Baidu website server does not upload or store the links involved songs, Baidu provides is to locate and link services, not information network dissemination of behavior. In fact, in the second paragraph of Article 14, "Information Network Transmission Right Protection Ordinance", and indeed require claims to provide network address. Related Terms "Information Network Transmission Right Protection Ordinance" on the right boundary of the search engine, there is a clear constraints and norms, to the means of checks and balances is to advocate the rights of persons and notification. However, in the second key point, the Court finds that Baidu provides is to locate and link services rather than information dissemination network behavior is debatable. First, Baidu is a site, followed by Internet search technology, a Web site application of Internet technology to provide information for clients, if not the behavior of network dissemination of information, what kind of behavior that count? This is a doubt, but also a paradox. About the search engine right boundary defined in the technical, ethical and legal aspects of the three, has come to a time node should be addressed, so as to avoid the occurrence of the search engine further technical and ethical deviation away from, and to solve this problem the most important thing is between business models and social responsibility to find a balance point, which requires clear legal basis in the specification, and with the technical means and moral self-discipline to complete. |
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Preface: SEO ranking skills are what decide? What method do you know how to operate a competitor is optimized? Search engine optimization tools to check the website only included the amount, rankings, etc. is not enough. I also know how to find resources approach: for example, to find the relevant properties of relatively strong way? Reprint articles included high weight forums? Today I introduce a few SEO ranking techniques; to see what competitors do the most commonly used commands are especially useful for the novice, oh. Help you rapidly than competitors - steady grasp the good. Methods Advanced search command a: inurl inurl command someone heard yet? How to use? Ah la how to use blanket. What is its role? Its role can be powerful friends: one can search link, or articles have not been included; 2, high-quality forum! ; Personally think it's the greatest contribution is the second point. Can find a high-level forum or classified information those points to send it outside the chain. Duck to water. inurl usage is: 1, inurl: abc or abc inurl: efg. The former is the search result URL contains abc, which is included in the URL and the content contained abc efg see figure below: Usage 2, find high weight forums, classified information network. I most like this. Outside the chain also is released under the command search out the forum. See what affect their figure: From the chart you can see the search results, although not all have to come out of high quality forum, however, in our operations optimization tasks unfamiliar situations this approach provides us with a good basis. Look at this forum, good bar high weight. Tips: Operating results will be different in different syntax difference is that there are no spaces in the middle of the interval as the same in Baidu under inurl: bbs + cloud space with inurl: bbs + cloud space is not the same as the number of results. Advanced search command two: link Link command is used to check the keyword's address outside the chain. Grammar link: + keywords. We know that domain also has this same syntax but search under keywords, domain out the results than multi-link. That is what a lot of reasons. The study found that domain will be tucked out of the results of many forms of dynamic pages. How to understand this sentence. Very simple. For example: Wikipedia singer rankings, which name is in the list of changes. Perhaps this week a first one. Next week will see the trace of. At this domain will record it once appeared. However, do not link records. That being the case then we can observe when operating outside the chain by comparing the two. Stability is better in those areas in which volatility is relatively large. Irrigation can be found in our posts have not been included then K off. Tips: birth link to now been Baidu jump several times, even before the anti-join queries Google can also be used but not currently a url. This is the author himself been found after testing for the guy keyword search function is still there. For example, we are looking for competitive company that this method can also provide a good basis. Advanced search command three: linkdomain linkdomain query backlinks, backlink query such as a domain name, then you can re-enter the address bar: linkdomain: + domain, like - linkdomain:www.yourdomain.com See the figure we know its role can query backlinks. However, there is not a big effect. Some sites may be less than the search. And this command to Google the next was better. Today introduced on this. I believe the majority of these three tools can also be a rookie, SEO person in charge of solving the problem of peer competition. The key is the phrase that you use will not think Caesar. You can find me - https://seoservicescompanies.org/ |
Excellent web design tutorials providing with us. I always missed CSS in my life, it's too hard better than html, php. For this reasons I cannot develop my https://seoservicescompanies.org/ site, I use a free theme ![]() |
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