Facebook ads are a wonderful tool to use when marketing your business, products, and/or services. They make it easy for anyone to do it, whether a large corporation or a small home business.

You can run Facebook ads effectively by setting a goal and then taking the steps necessary to reach that goal. Test what you are doing, and check in on how everything you're doing is working.

*Build Your Email List*

Using Facebook to build your email list is very effective because they make it easy with the ability to add tabs and a call to action to get people to sign up for your list. Plus you can put up a nice banner that points people to the call to action.

*Get More Page Likes*

Using Facebook ads to get more likes for your business pages or to promote your communities is a great way to increase engagement. Make the ad truly relevant to your audience and you'll get a better response.

*Segment Your Audience*

You have a large audience, but you also have smaller subset audiences that you can use to narrow down who you're targeting from your audience. It makes writing copy easier if you have a small segment to think of as you develop ads.

*Target Interest Groups*

Facebook makes it easy to target people based on many demographics, including interests. This is a wonderful way to target specific groups that will be interested in what you're offering.

*Sell Your Product Directly*

Using Facebook to sell your products and or services directly is a great way to use Facebook and WhatsApp ads. However, you want to ensure that they still sign up for your list.

*Include Relevant Pictures*

You want pictures that draw attention to your advertisement to your audience. Know what they like and choose those pictures, because you don't want to do anything that turns them off.

*Promote Your Posts*

When you write a good post and share it on your Facebook page, it's important to promote it so that more people see it. Paying to promote posts will ensure that more people see them, and you'll get more engagement. Be sure to ask for a call to action.

The important thing is to have a goal before you start so that you know that you're being effective with the actions that you take. Without a goal, you have no idea whether what you're doing is successful.

Facebook wants your business to succeed when using its social platform. This just makes sense. If you achieve your business goals while spending money on Facebook advertising, you're likely to use it again in the future.

WhatsApp Marketing

Whatsapp is a widely used app, not just in Nigeria but all around the world making it a must-use for business owners.

What is WhatsApp marketing?

Whatsapp marketing is the ability to sell effectively on WhatsApp. It's above creating irresistible offers and engaging content to the point where your audience trusts and likes you enough to spend their money on you.

But here's the thing

A lot of people do Whatsapp marketing the wrong way. They don't create any marketing strategy and just make major mistakes that are costing them sales every single day.

But not to worry, I've highlighted 5 major mistakes small business owners make when selling on WhatsApp and how to fix this.

Let's start with the first most important one

1. BAD TRAFFIC SOURCE:

2. ALWAYS TRYING TO SELL

3. NOT CREATING VALUABLE CONTENT

4. NOT RUNNING ADS

5. NOT CREATING AN IRRESISTIBLE OFFER, etc.

To learn more about this, my contact details;

2348155159233.

08112626513

Pls add me 08112626513 to d grp