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Nairaland Forum / Nairaland / General / Politics / Lagos To Launch The First Digital Water Projection Advertising In Africa (1667 Views)
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Lagos To Launch The First Digital Water Projection Advertising In Africa by Ayekotoo(m): 12:03pm On Aug 11, 2013 |
Lagos State Signage and Advertisement Agency (LASAA) has approved the deployment of facilities and infrastructure to support the launch of the first water projection advertising in Africa. The first site will be at the Falomo Ikoyi bridge, Lagos. According to the Managing Director of the Agency, Mr. George Kayode Noah, "this is another format for outdoor advertising which provides a unique canvas for a variety of projected media like digital video projection, laser graphics, large format slide projection and may also be used to produce vast and seemingly holographic Imagery''. Noah noted that Digital water advertising offers a good blend of art and technology with a natural canvas. It is a technique used more and more frequently and, in the right situations can truly make the public step back and admire the brand's creativity. He added that with this launch, Lagos will be added to the list of other cities like New York where Nike launched its Melo 8 campaign at the Hudson River, Toronto Halifax during the Nissan Altima product launch and the Dubai global village. LASAA had deployed a similar technology, though not for commercial advertising, during the last Lagos 2012 countdown. Noah also used the opportunity to enjoin members of the outdoor advertising industry "to continuously find new cutting edge advertising solutions and ideas in delivering value to their clients" he said. The Managing Director of Spot on Media, Mr. Sesan Ogunro expressed great appreciation to LASAA for the approval given to his organization to deliver the project. Ogunro noted that "this project has come a long way and we are glad we are in the vanguard of this vision" he stated. LASAA, an agency of Lagos State established in 2006 is responsible for the control and regulation of outdoor advertising. The agency as part of its plans is currently developing a signage. and outdoor advertisement master plan for the streetscape of Lagos. http://.mobi/output.php?id=10955 2 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ayekotoo(m): 12:13pm On Aug 11, 2013 |
He was the first in Nigeria to initiate and establish -Signage and advertisements agency. -Security trust fund. Now almost all the Governors have emulated these initiatives. 3 Likes
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Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Nobody: 12:15pm On Aug 11, 2013 |
This guy should enter the presidential race now 1 Like |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by EkoAtlantic: 12:17pm On Aug 11, 2013 |
Like there is any other region capable of being the first in anything good. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Nobody: 12:19pm On Aug 11, 2013 |
Eko Atlantic: Like there is any other region capable of being the first in anything good. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by REMMEI(m): 12:33pm On Aug 11, 2013 |
Eko Atlantic: Like there is any other region capable of being the first in anything good. you too dey talk,kilode..no be only you dey support LASG naw.. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by EkoAtlantic: 12:34pm On Aug 11, 2013 |
sheyie2007: was responding to the first reply from ayekotoo. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ayekotoo(m): 12:55pm On Aug 11, 2013 |
Only in Newyork, Toronto, Dubai now in Lagos 1 Like
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Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Anyi3(m): 1:06pm On Aug 11, 2013 |
If Goodluck would surround himself with people with brains, all the praise would come to him. That's Fashola's secret. Instead he has many air heads as advisors and ministers... 2 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ikengawo: 1:13pm On Aug 11, 2013 |
Okonjo Iweala, and Sanusi Lamido Sanusi don't have brains but you do? Because of a billboard? |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by plaindealer: 1:28pm On Aug 11, 2013 |
Ikengawo: Okonjo Iweala, and Sanusi Lamido Sanusi don't have brains but you do? Because of a billboard? This is not only about billboard, but more about cutting edge technology, state agencies and institutions actively doing their job and what the tax payers fund them to do. Unlike your incompetent GEJ and his clueless and incompetent agencies of course..... 4 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Nobody: 1:49pm On Aug 11, 2013 |
this is very good, but will it stay after him and after the him, etc. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ikengawo: 1:55pm On Aug 11, 2013 |
plaindealer:no, it's about a billboard. It's about a very expensive billboard in the midst of poverty. cutting edge technology would by the LSG or a Nigerian inventing this and profiting from it to add to our national wealth, but that's not the case. Taxpayer money is going into the purchase of billboard that will display products. It's a billboard. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ikengawo: 1:59pm On Aug 11, 2013 |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by naptu2: 1:59pm On Aug 11, 2013 |
cogitoErgo: this is very good, but will it stay after him and after the him, etc. It might. The BRT and LRT systems were conceived during Tinubu's tenure and the BRT is still in existence while the LRT system is being constructed. Government should be a continuum. The practice of discarding projects and policies of past administrations is one of the diseases we inherited from the military, which felt that they had to discredit past administrations in order to justify their coups. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Yorubest: 2:02pm On Aug 11, 2013 |
This is killer advertising After Falomo bridge, up next will be 3MB, then Eko and Carter Bridges Once again, we blaze the trail
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Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by ba7man(m): 2:03pm On Aug 11, 2013 |
Ikengawo:So because there's poverty, the whole nation should refrain from upgrading modes of advertisement?? This is more than the billboard, why is it only Lagos that keeps adopting progressive ideas?? If other States were moving at half the pace Lagos is, Nigeria would certainly be a better place in little time. Very soon, you'll wonder why Lagos keeps getting better while other cities keep looking rural. 4 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by solapex18ng: 2:03pm On Aug 11, 2013 |
Fashola again! |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Ayekotoo(m): 2:09pm On Aug 11, 2013 |
Eko oni baje
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Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Pataki: 2:16pm On Aug 11, 2013 |
Fashooooo for show. Joor oh.....lasgidi oni baaje!! While a retardeen and his shepopo wife are spending TAX PAYERS money eating billions of naira of food, spending billions of naira to maintain their ten private jets, Governor Fashola is blasting developments on all cylinders! Fashooo for show, well done once again! 1 Like |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by naptu2: 2:41pm On Aug 11, 2013 |
Ikengawo: Do you have any sources to back up your claim that taxpayers' money is going to fund this? 1 Like |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by plaindealer: 2:42pm On Aug 11, 2013 |
ba7man: So because there's poverty, the whole nation should refrain from upgrading modes of advertisement?? And you wonder why they are behind in everything? Their mentality is so warped and backward 2 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by HezronLorraine(m): 2:47pm On Aug 11, 2013 |
Holy smokes,Las Gidi on point. Always the first and truely the first.I can imagine shooting high budget movies around these locations.it would be crazy. The atlantic city alone,is there too.that alone will be world envy. Abeg,how can I book my own space there.I want to rep.like say I get the money. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Nobody: 2:51pm On Aug 11, 2013 |
Ikengawo: pretty cool stuff This is good.....look like magic. Can we have other governors forwarding thinking like this guy.. Fashola came ahead of his time...just like Pa Awo. |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by naptu2: 2:54pm On Aug 11, 2013 |
This reminds me of the cable car system. Some complained that the government wanted to steal money. They said that it would be a waste of money. The truth is that the system is owned, built and will be run by Dopplemayr. LAMATA's job is to regulate the system. In this case LASAA (the regulator)approved the deployment of the facilities, while the Managing Director of Spot On Media thanked LASAA for the approval. At the commissioning of the Eko Automobile Services Centre the Governor said that there are some businesses that government should not dabble into. Rather, government should create the enabling environment, attract investors and regulate the system. 1 Like |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by IAMBREEZY: 3:05pm On Aug 11, 2013 |
fashola is definitely a blessing in nigeria. 3 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by EkoAtlantic: 3:40pm On Aug 11, 2013 |
IAMBREEZY: fashola is definitely a blessing in lagos not only lagos in nigeria, if all governors can do half of what fashola have done in lagos nigeria will be a better place, i just like his sense of humour reasoning. True. I think Amosun of Ogun is towing his path, with commendable development strides and attracting investors. Ogun: Propelling Development Strides With Seven Additional Flyovershttp://leadership.ng/news/080813/ogun-propelling-development-strides-seven-additional-flyovers |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by Nobody: 4:25pm On Aug 11, 2013 |
I once happen to be in a traffic just opposite the governor's guest house. Gov Fashola's convoy was stuck in the traffic as well. They didn't jump traffic like all known PDP govs would have, but stayed on their lane. The security aids came down to go inspect the cause of traffic, and gov came down to see what's holding up the lane as well. I had a chance to peek into the crummy back seat of his rangesport it looked like a mini-mobile library. Someone like Awo who understand that the best investment before any action is knowledge. Sincerely, we have a leader with his head in the right place, and this man no matter how bad they try to paint him is way beyond the mundane and cheap insults they try to splash at his shiny and glittering personality. Since that day, I knew BRF was a not just another fluke, like all the accident we have occupying presidential and governors offices. And for those people screaming ontop of their lungs to shoot him down, calling Lagos a no-man's land: my tip, no matter the height of your hate, in a week or two, we shall be applauding BRF and other Yoruba govs for another meaningful development. And if Lagos is truly a no man land, if them born you well, go Lekki or Badagry where still have bushes and start building and see hjow those omo-oniles will bounce you like soccer ball. So proud to be omo South West. 6 Likes |
Re: Lagos To Launch The First Digital Water Projection Advertising In Africa by gah5050: 1:22am On Jan 07, 2015 |
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