saleskara:
I would like to share my experience running a business online. This is to enable those running their small or large business an opportunity to see some insights into how to market their goods and services. In simple words, I found out quickly that it takes a lot of effort to sell goods online if you are small business. Big businesses also put in a lot of effort such as paying for print adverts (Radio, TV, Newspaper, Billboard and banners), and online adverts (google adwords, yahoo and bing adverts, Facebook adverts, twitter sponsored tweets, Google display adverts, Sponsored blog posts, Signup with Affiliate marketers, Paid adverts on leading websites, youtube videos, Online press and publicity and lots more)

I am sure by now a small business man should begin to ask, how do I get my share on this space when the big giants have used all this powerful and costly tools?

I worked on an online store for some time and would like to let you know that without visitors to your website you would not make sells. The more the visitors, the more sales you are likely to make. Getting visitors online is not cheap. If it is not cheap then how do you fund the marketing campaign to get more visitors. Also how do you make your returns on investment.

In my view, there are other ways which I would list below.
1. Search Engine Optimization - this is the art/science of making your website search engine friendly, thereby getting your self on the front page of the google or bing search engines. This would definitely bring you traffic to your website and over time customers. Once Search Engine optimization is implemented correctly, you get free traffic from Google and bing. So is Search Engine Optimization (SEO) 100% free? My answer is Yes , if you can do it yourself. Most time it is no because, you need to learn about it or pay someone to train you or a consultant to do it for you.


2. Set a little budget for Google Adwords - setting up targeted campaigns on Google adwords would also help to get some paid traffic. Could be expensive but you can measure your sale versus advert spending to determine if it is worth it.

3. Use your Social connections - Facebook, linkedin, Google Plus, Twitter, Instagram, Pinterest and others
You can grow website traffic through friends, fans or followers on these social media platform: You would even do better if your friends are willing to help you share your message further to their own friends. I must let you know that social connection have proven to help many business. I organized a training sometime ago to show them the practical and theoretical aspect of social media for business.

Over the last few weeks i have written some articles on Search Engine Optimization on how it relates to online business. One of such is http://www.royalctech.com/search-engine-optimization-services-a-growth-strategy-for-online-businesses In this article, I gave practical examples of what it takes to be found on a search engine. Using a catering services business as a case study. We evaluated best and worst case example.

We expect that a catering company would be at it best if it is found on the first page of the search engine "when people search for words like 'catering firms in Nigeria" or your the city in which the business is located.

I would also be working on other blog post to teach small businesses the elementary tools to ensure their businesses get found on the search engine. I plan to post the article here once completed.

So watch out for my next post.


The businesses that want to grow in online presence would require some form of paid advert. sometimes know as pay per click (ppc). it is the fastest way to get found on search engine result page (SERP).
PPC could be as cheap as 1 cent per click. and could be very high depending on the competition for the word or perceived value by the Google/Bing advert platform. SEO is also another way, but it is not as fast as PPC. for more check this post
http://www.royalctech.com/pay-per-click-marketing-smart-online-visibility-on-search-engines

taddat:
sir, I have a blog and an having issues connecting it to google absense.

I av tried several times, Buh I keep getting no approval. kindly help me

saleskara:
I would like to share my experience running a business online. This is to enable those running their small or large business an opportunity to see some insights into how to market their goods and services. In simple words, I found out quickly that it takes a lot of effort to sell goods online if you are small business. Big businesses also put in a lot of effort such as paying for print adverts (Radio, TV, Newspaper, Billboard and banners), and online adverts (google adwords, yahoo and bing adverts, Facebook adverts, twitter sponsored tweets, Google display adverts, Sponsored blog posts, Signup with Affiliate marketers, Paid adverts on leading websites, youtube videos, Online press and publicity and lots more)

I am sure by now a small business man should begin to ask, how do I get my share on this space when the big giants have used all this powerful and costly tools?

I worked on an online store for some time and would like to let you know that without visitors to your website you would not make sells. The more the visitors, the more sales you are likely to make. Getting visitors online is not cheap. If it is not cheap then how do you fund the marketing campaign to get more visitors. Also how do you make your returns on investment.

In my view, there are other ways which I would list below.
1. Search Engine Optimization - this is the art/science of making your website search engine friendly, thereby getting your self on the front page of the google or bing search engines. This would definitely bring you traffic to your website and over time customers. Once Search Engine optimization is implemented correctly, you get free traffic from Google and bing. So is Search Engine Optimization (SEO) 100% free? My answer is Yes , if you can do it yourself. Most time it is no because, you need to learn about it or pay someone to train you or a consultant to do it for you.


2. Set a little budget for Google Adwords - setting up targeted campaigns on Google adwords would also help to get some paid traffic. Could be expensive but you can measure your sale versus advert spending to determine if it is worth it.

3. Use your Social connections - Facebook, linkedin, Google Plus, Twitter, Instagram, Pinterest and others
You can grow website traffic through friends, fans or followers on these social media platform: You would even do better if your friends are willing to help you share your message further to their own friends. I must let you know that social connection have proven to help many business. I organized a training sometime ago to show them the practical and theoretical aspect of social media for business.

Over the last few weeks i have written some articles on Search Engine Optimization on how it relates to online business. One of such is http://www.royalctech.com/search-engine-optimization-services-a-growth-strategy-for-online-businesses In this article, I gave practical examples of what it takes to be found on a search engine. Using a catering services business as a case study. We evaluated best and worst case example.

We expect that a catering company would be at it best if it is found on the first page of the search engine "when people search for words like 'catering firms in Nigeria" or your the city in which the business is located.

I would also be working on other blog post to teach small businesses the elementary tools to ensure their businesses get found on the search engine. I plan to post the article here once completed.

So watch out for my next post.

taddat:
sir, I have a blog and an having issues connecting it to google absense.

I av tried everal times, Buh I keep getting no approval. kindly help mewh

dramaticspeak:
when did u set up the blog? How many post do you have on it? Is it up to 12? Then are people viewing your blog? Answer this three questions and reapply for adsense. Come back and testify

taddat:
. My blog was set up on 2009, i Have close to hundred post, i Have 1500 page view. kindly check 4 urself:: tadworld..com

dramaticspeak:
when adsense rejected u, in the mail they must have sent, they would have given u reasons which you should work on and reapply. They rejected me twice when I started but I took to their correction and reapplied. The new blog I started was a piece of cake.