Words make a huge impact...unless they're
overused .

Even the most descriptive and meaningful
words lose all meaning when they're used
too often. Clichés, hyperbole, and buzzwords
may sound impressive, but over time--since
everyone uses them--they mean nothing.

For example, if you see the word "extensive,"
you don't immediately think, "Awesome! A
comprehensive suite of services covering a
broad range of applications!"
Nope. Instead you skim right over the word
since you've seen it thousands of times in
the same context. "Extensive" is used so
often it's just filler.

So with that in mind, here are the 10 most
overused words and phrases from LinkedIn
profiles in 2014 (along with my thoughts on
each.) Take a look, and then think hard
about swapping them out of your profile--
and your website, marketing, and other
company communications.

1. Motivated
Check out Chris Rock's response (not safe
for work) to people who say they take care
of their kids . Then substitute a word like
"motivated."
Never take credit for things you are
supposed to do --or supposed to be.

2. Passionate
Claim you're incredibly passionate about
incorporating an elegant design aesthetic in
everyday objects and--to me at least--you
sound a little scary.
Same if you're passionate about minimizing
WIP. Or maximizing ROVA.
So why do so many people use
"passionate"? My guess is they think, "OK,
how can I set myself apart...how can I show
that I'm way more into (this) than anyone
else...what's the one word that will put me
over the top? I know: passionate!"
And then they've actually gone over the top.
Use "focus," "concentrate," or "specialize"
instead. Better yet, share results that show
just how focused you are.

3. Creative
In 2011 and 2012, "creative" was the most
used word in LinkedIn profiles; in 2013 it
ranked third.
Creative is a great example of a word used
so often that it no longer makes an impact.
If you're creative, describe what you've
created--if it's cool enough, everyone will
know just how creative you really are.

4. Driven
Maybe you're data driven. (Wow, you try to
objectively think through decisions?) Or
maybe you're customer driven. (Wow, you
try to please the people that pay you?)
Or maybe you're just plain old driven driven.
No matter what the form, driven is like
"motivated." Or "inspired." It's filler.
Stop using it.

5. Extensive experience
Say you have "extensive experience in Web
design." Fine...but how long you've been
doing it indicates nothing: You could be the
worst programmer in the world.
What matters more is what you've done: how
many sites you've created, how many back-
end systems you've installed, how many
customer-specific applications you've
developed (and what kind)....
Don't tell us how long you've been doing it.
Tell us what you've done.

6. Responsible
"Responsible" cuts two ways. You can be
responsible (but hopefully isn't everyone?) or
you can be responsible for (which is just a
boring way of saying, hopefully, that you did
something).
If you're in social-media marketing, don't
say you're "responsible for social
campaigns;" say you grew conversions by
40 percent using social channels.
"Responsible" is a great example of passive
language begging to become active.
Don't tell us what you're responsible for. Tell
us what you've done. Achievements are
always more impressive.

7. Strategic
A strategic decision is one that is based on
the big picture. Shouldn't everyone be able
to make decisions based on more than what
is right in front of them?
"Strategic" is a close cousin of "strategist,"
another buzzword that bugs me. I
sometimes help manufacturing plants
improve their productivity and quality. There
are strategies I use to identify areas for
improvement...but I'm in no way a
"strategist." Strategists look at the present,
envision something new, and develop
approaches to make their vision a reality. I
don't create something new; I apply my
experience and a few proven methodologies
to make improvements.
Very few people are strategists. Most
"strategists" are actually coaches,
specialists, or consultants who use what
they know to help others. Ninety-nine
percent of the time, that's what customers
need--they don't want, or even need, a
strategist.

8. Track record
We all have a track record. It may be good, it
may be bad, but we all have one. (And
they're all "proven."
I actually like what "track record" implies:
you've done stuff, hopefully awesome stuff.
You've gotten results, made things happen,
come through in the clutch...so share a few
facts and figures instead.
Describe on-time performance rates, or
waste percentages, or under-budget
statistics...let your track record be proven by
your achievements.

9. Organizational
Clearly this word is followed by another word:
organizational development , organizational
optimization , organizational behavior ,
organizational values , organizational
communication ....
Let's stop there before we both nod off.

10. Expert
As Margaret Thatcher once said, "Power is
like being a lady; if you have to say you are,
you aren't."
"Expert" is one of those things it's great to
be called...but that you should never claim
to be.
For example, unless you can prove it,
"social-media marketing expert" might
simply mean you spend way too much time
obsessing over your Klout score. (Wait, does
anyone worry about those anymore?)
Again, show your expertise. Let us call you
an expert...because when we do, that's
when we'll actually call you.

NB- this was directly copied from the link below. so don't give me any credit except maybe for sharing

http://www.inc.com/jeff-haden/the-10-worst-words-to-use-in-your-linkedin-profile.html

Not only on linkedin profiles, but resumés, and CVs as well.

Nice points. Lesson learned