1. SERVICE
Clients service is not just a mission statement, it’s a philosophy to be lived. Render prompt service and let integrity be your watch word.
2. APPEARANCE
Watch your appearance. First impression does always really matter. Have a shave. Iron your cloths. Put on a professional outlook.
3. COURTESY
Clients expect nothing more than common courtesy in your transactions. Do a lot of listening, visiting and encouraging them to contact you with questions or concerns.
4. EXPECTATION
Exceed your customers or clients needs and expectations. If you go that extra mile, customers will reward you with their loyalty because of that.
5. RELATIONSHIP
Business is all about relationship. Customers want to feel loved. Don’t be harsh and cold towards your clients. Be friendly with them.

8 WAYS TO KEEP CLIENTS HAPPY
The people who succeed in business are those who do the best jobs of maintaining good relationships with their clients, or customers. People like to deal with people they feel comfortable with.
1. SPECIAL OFFERS
Be positive about your service, your city and yourself. People will feel good being with you and they’ll want to have you around. If you have special offers or discounts to bring in new clients, offer them to your existing clients as well.
2. GET INTERESTED
Get to know your clients personally. Keep tract of their names, their spouse’s name, how many children they have etc. People appreciate it when you have them in mind. Show clients that you’re interested in more than just business and profits.
3. COURTESY
Treat clients equally well, time after time. Answer phones politely. Meet and greet clients with courtesy.
4. PROMPT SERVICE
Don’t keep people waiting on the phone. Voice mail can handle calls that come in when you’re already on the phone, which is easiest and more polite than using call waiting.
5. SHOW CARE
Show people that you know where they are coming from, that you care about their problems and can work with them to find ways to solve those problems.
6. SATISFACTION
Make “satisfaction guaranteed” your policy. In case of any mix – up, see what can be done about it and make care of the problem. Customers remember if you’ve been helpful.
7. WELCOME COMPLAINTS
When one person complaints, they might be others who are dissatisfied also. Find out what went wrong and determine what can be done to prevent it from happening again. Say, “Thank you for pointing this out”, to any complaints brought to you.
1 REWARD
The client who patronized your business most deserves a thank you note or a discount. Also don’t fail to recognize the client who refers other people to you. Let them know that you appreciate referrals by giving them something that will remind them and make them want to do it again.