Responsive web design has been quite controversial over the years. While some opt for the use of RWD, others think the disadvantages far outweigh the benefit. In an age where digital marketing is gaining prominence over offline marketing, it is expedient to examine the relative impact of RWD on online marketing.

What is Responsive Web Design?

Responsive Web Design unveils three specific techniques for making sites adapt well across many browser environments and devices. These specific techniques are fluid layouts, flexible images (and media objects), and media queries.

Jeremy added that Responsive websites have specific back-end coding and technology that stretches, shrinks, and visually adjusts the layout of a website when viewed on various non-PC devices, like mobile phones, tablets, eReaders, or smart TVs. Although responsive websites use the same HTML codes as their PC-based counterparts, small changes to the site’s CSS determine how the content is displayed on different devices and browsers.

What is Digital Marketing?


[touchcoreltd.com]Digital marketing [/touchcoreltd.com]is the use of online marketing tools to promote goods and services on the web. The demands made on business by the rise of the internet has made it an absolute necessity to engage in digital marketing.

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