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Re: What Is Search Engine Marketing (sem)? by jennystefen: 6:35am On May 13, 2010
The Web is becoming our virtual shopping mall. Small businesses that make an investment into understanding different types of organic and paid search approaches and using those most relevant to their business will have a big advantage in bringing in traffic.
Re: What Is Search Engine Marketing (sem)? by tydotbaba(m): 3:19am On May 18, 2010
hi nairalanders
how u doin. just wanna appreciate u all.
i wont lie to you av always been gaining something each time .
keep it up. see together on TOP.
Re: What Is Search Engine Marketing (sem)? by Project10: 2:20am On May 20, 2010
I was asked by a friend to review his blog, after he had complained to me that he was not getting any traffic. He had taken my advise and had postings that had high keyword density. On reviewing his blog, which was nicely written, I found out what the problem was. He had submitted the blog to be indexed by google, yahoo, bing or with any search engine for that matter.
So first before talking about SEO or SEM let's start by submitting our blogs
To submit to google go here http://www.google.com/addurl/
To submit to Yahoo go here https://siteexplorer.search.yahoo.com/submit
To submit to Bing go here http://www.bing.com/webmaster/SubmitSitePage.aspx

You could also use popular free third-party services to automatically submit your site to multiple engines a good link I always use is http://www.searchengineoptimising.com/free-search-engine-submission

SEO, (search engine optimisation) is the process or strategy by which a site achieves high rankings in search engine results, when people search for the keywords that are associated with your business.

High rankings mean increased visibility, more visitors, and greater trust in your site. And in turn, these factors (among others) translate into even better search engine rankings.

An SEO-Marketing Strategy -There's no such thing as a quick SEO fix. Search Engine Optimisation can't be a once-off effort. SEO needs to be an ongoing strategy that builds up its effects and improves your site over time. Here at SEOResults, you'll find a wealth of resources about search engine optimisation, including the various aspects of your site that can be optimised.
Re: What Is Search Engine Marketing (sem)? by Project10: 2:21am On May 20, 2010
SEO Website Design & Development

The first thing you need to think about when it comes to SEO is literally the basics of your site. It's very important that your site is designed and developed to be SEO friendly. If it is, it'll be a lot easier to optimise your site for Google, SEO marketing will be easier to carry out, and your site will have a better chance of being ranked highly by search engines.

When you're planning an optimised SEO website, you need to keep the following in mind:

The structure of your site is an important factor in SEO. The URL of each page should relate directly to the type of content that the page contains, and all pages should be reachable from any other page. Site structure, and the associated navigation, has an effect on the way that search engines crawl and index your pages. Site speed is becoming another important factor, particularly with Google's recent announcement that how fast the page loads may have an effect on your sites search engine ranking.

The structure of your internal links, and the anchor text that is used for them are also factors to bear in mind. Relevant anchor text, relating to the content of the target page, will be considered more credible by search engines. It's also a good idea to have internal links to other pages in the content of your site as well. Don't just rely on the navigation to point to important pages, but reinforce their importance with additional, internal links. It's also a good idea to ensure that your site uses H tags correctly to identify the various levels of headings. It's especially important that your H tags follow the standard numerical sequence. If you have an H1 Tag, followed by an H3 tag, search engines may assume that you have missing information on your page.

Finally, ensure you use optimised meta data for your site. Page titles are particularly important, but even though the rest of the meta data isn't necessarily used by search engines, they are used by directory sites and the like. Which in turn, are crawled by search engines. For the little bit of extra work they represent, it's worth doing properly. And while your meta description may not affect your ranking, it can easily affect the chances of visitors clicking on your site, as search engines will tend to use the meta description below the link to your site in their results.
Re: What Is Search Engine Marketing (sem)? by yinkus45(m): 5:51am On May 28, 2010
Brief comparison of SEO & SEM:

SEO (Search Engine Optimization)
Pros – less expensive and searchers click on organic search results more often than PPC
Cons – Can be time consuming and takes longer to see results

SEM (Search Engine Marketing)
Pros - Excellent at creating awareness quickly and campaigns can be budgeted to fit a business needs.
Cons – Expensive, must be managed constantly and ROI can be difficult to manage

If you’re running an online business, you should consider both for driving traffic to your site.
Re: What Is Search Engine Marketing (sem)? by Obanimoh(m): 11:00am On May 28, 2010
Online world is fast changing. You are a complete failure without SEO for your website. Visit interlineng.com to learn more.
Re: What Is Search Engine Marketing (sem)? by Mruzoh1: 6:00pm On Jun 05, 2010
You can use tags to get indexed fast. tags like <h1>content</h1> are easily recognised as header and so on.
Re: What Is Search Engine Marketing (sem)? by felyweb(m): 3:19pm On Jun 11, 2010
Search engines are those searching software mechanisms in the internet such as google, yahoo, msn, etc that assist researchers or you and I, when ever we want to write find out something from the internet. For instance, if you want to search for the poorest Economy in the whole world, just type on google "the poorest Economy" in google and click search. Google will now search the net arrange your answers in order of importants to your questions.
   Then, SEM is submitting your websites to these search engines. Check felywebhosting, click on web submitting butting for more details
Re: What Is Search Engine Marketing (sem)? by Jencejyde(m): 1:23am On Jun 27, 2010
Project10:

SEO Website Design & Development

The first thing you need to think about when it comes to SEO is literally the basics of your site. It's very important that your site is designed and developed to be SEO friendly. If it is, it'll be a lot easier to optimise your site for Google, SEO marketing will be easier to carry out, and your site will have a better chance of being ranked highly by search engines.

When you're planning an optimised SEO website, you need to keep the following in mind:

The structure of your site is an important factor in SEO. The URL of each page should relate directly to the type of content that the page contains, and all pages should be reachable from any other page. Site structure, and the associated navigation, has an effect on the way that search engines crawl and index your pages. Site speed is becoming another important factor, particularly with Google's recent announcement that how fast the page loads may have an effect on your sites search engine ranking.

The structure of your internal links, and the anchor text that is used for them are also factors to bear in mind. Relevant anchor text, relating to the content of the target page, will be considered more credible by search engines. It's also a good idea to have internal links to other pages in the content of your site as well. Don't just rely on the navigation to point to important pages, but reinforce their importance with additional, internal links. It's also a good idea to ensure that your site uses H tags correctly to identify the various levels of headings. It's especially important that your H tags follow the standard numerical sequence. If you have an H1 Tag, followed by an H3 tag, search engines may assume that you have missing information on your page.

Finally, ensure you use optimised meta data for your site. Page titles are particularly important, but even though the rest of the meta data isn't necessarily used by search engines, they are used by directory sites and the like. Which in turn, are crawled by search engines. For the little bit of extra work they represent, it's worth doing properly. And while your meta description may not affect your ranking, it can easily affect the chances of visitors clicking on your site, as search engines will tend to use the meta description below the link to your site in their results.

Very intuitive! Seems you know this very well, i'm impressed. I will just state that you did not really emphasize the importance of the title tags and the keyword density percentage required to get the site ranked high for the keyword search. but i understand, cos we could write a whole book on this and why not. Lets all come together and write a book on SEO with all our collective knowledge that Nigerians can be proud of. Once again great post.
Re: What Is Search Engine Marketing (sem)? by onlysose(m): 6:25pm On Jul 01, 2010
just visit www.easyebookz.org to get some interesting ebooks on that
Re: What Is Search Engine Marketing (sem)? by michael300: 4:30am On Jul 09, 2010
i don't think you guys have a really good clue of what SEM is. No nigerian internet marketer whether dead or alive can comfortably boast of doing search engine marketing. let me tell you, it is not as easy as you think. very difficult but can make you millions of dollars if done properly. without much ado hop to my blog @ http://infofornigerians..com/
to order your SEM ebooks pls check the internet marketing category

call MK FOR more questions

o8o32570413
Re: What Is Search Engine Marketing (sem)? by dany123: 10:10am On Jul 09, 2010
Re: What Is Search Engine Marketing (sem)? by Jencejyde(m): 10:37pm On Jul 10, 2010
michael300:

i don't think you guys have a really good clue of what SEM is. No nigerian internet marketer whether dead or alive can comfortably boast of doing search engine marketing. let me tell you, it is not as easy as you think. very difficult but can make you millions of dollars if done properly. without much ado hop to my blog @ http://infofornigerians..com/
to order your SEM ebooks pls check the internet marketing category

call MK FOR more questions

o8o32570413

okay oh! So tell us what your clue is right here. before we even hop to your link, why don't you just give us a brief intro to water our appetite and find out if what you are trying to tell us will get our attention and make us desire to take action.
Re: What Is Search Engine Marketing (sem)? by adino(m): 11:20pm On Jul 10, 2010
@michael300

You go about ranting what you do not know about. Since you know nothing about this topic you better just learn from those that know. That most Nigerians may not actually know about it, does not mean that none knows. Why not you say what you know instead of doing the pull them down syndrome.
I agree that you know nothing about SEM, that is why you cannot even create a website of your own, but using a free and useless blogger.com account that you have tried in vain to make even a single sale.
Re: What Is Search Engine Marketing (sem)? by Jencejyde(m): 2:07pm On Jul 11, 2010
adino:

@michael300

You go about ranting what you do not know about. Since you know nothing about this topic you better just learn from those that know. That most Nigerians may not actually know about it, does not mean that none knows. Why not you say what you know instead of doing the pull them down syndrome.
I agree that you know nothing about SEM, that is why you cannot even create a website of your own, but using a free and useless blogger.com account that you have tried in vain to make even a single sale.
Help me ask him oh,my broda. In fact let him give us his own definition of SEM right here.
Re: What Is Search Engine Marketing (sem)? by baccifinejewelry: 7:07am On Jul 13, 2010
I'm ready to listen for the next topic. Go on.
Re: What Is Search Engine Marketing (sem)? by timchuks87: 12:51pm On Aug 26, 2010
but what is the point of telling us what SEM means if you do not want to share good SEM practices along or perhaps recent Algorithm changes to search Ranking factors, you do not start up a thread as controversial as this one just for the fun of it or because you have a laptop. It actually isn't enough defining SEM without trending Good practices. A lot of people actually make a lot of money studying this SE trends and selling their statistics, while providing there services along and here we are making sense out of a cliche.
Re: What Is Search Engine Marketing (sem)? by emynaira: 11:06am On Aug 27, 2010
The African continent fared world’s second highest when Traffic compared the global internet and mobile phone usage statistics of the current decade. The region’s internet penetration rate between the years 2000 and 2008 grew to a whopping 1,031%, pulling Africa upwards on the list of countries with highest internet usage. African countries with the highest number of internet users include Egypt, Nigeria, Morocco, South Africa, Algeria, Sudan, Kenya and Tunisia. With over 44 million internet users, these countries constitute over 82% of total African users.

Of all African countries, Nigeria fared the second highest in internet penetration, and the fastest growing mobile market with triple-digit growth rates. As of June 2009, Nigeria’s population count was 149,229,090 and the number of internet users touched 149,229,090 constituting 7.4% of the whole population. The country boasted 500 broadband internet subscribers as of September 2007 with more than 400 ISPs licensed so far. Nigeria is Africa’s topmost competitive fixed-line market with over 50 companies licensed to provide fixed telephony services.

Statistics do not lie and Businesses in Nigeria are gradually shifting from offline to online. I predict that in 5 years from 2010 that is 2015 if your business is not online your business will surfer slow and painful death. So be smart and that this golden opportunity to put your business online . Do not be left behind

“If your business is not on the internet, then your business will be out of business.” -- Bill Gates, Microsoft Founder

Get a Website for as low as =N=25,000 . Hurry now this is a one time offer call 08057170292 now
Re: What Is Search Engine Marketing (sem)? by Sulejamn92: 12:09pm On Aug 28, 2010
Re: What Is Search Engine Marketing (sem)? by olujames(m): 1:17am On Sep 02, 2010
Have a look at Search Engine Marketing on Search Nigeria, the dedicated search engine for Nigeria - http://www.searchnigria.net. you will be able to market to Nigerians.
Re: What Is Search Engine Marketing (sem)? by mtptl: 10:33am On Sep 02, 2010
Search engine optimization consultants expanded their offerings to help businesses learn about and use the advertising opportunities offered by search engines, and new agencies focusing primarily upon marketing and advertising through search engines emerged. The term "Search Engine Marketing" was proposed by Danny Sullivan in 2001[9] to cover the spectrum of activities involved in performing SEO, managing paid listings at the search engines, submitting sites to directories, and developing online marketing strategies for businesses, organizations, and individuals.
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Re: What Is Search Engine Marketing (sem)? by olujames(m): 10:10pm On Sep 02, 2010
Whether you are a website designer or the owner of website, I believe that the idea is to make money. As a designer, you have an obligation to ensure that your clients are placed in a position where they can be seen on Search Engines(http://www.earchnigeria.com.ng). The way to do that is the ensure enough keywords are placed in the right place to ensure they are findable. As the owner of a website, the ultimate goal is to get found whenever your potential customers look for you.

In both cases, it must be realised that there are currently over 230 million websites in the world and you are competing with them all. Here's the question you must always ask yourself; if anyone needs information about a product or service that you offer, how do you get found among the millions of websites out there? That is exactly where Search Engine Optimisation and/or Search Engine Marketing comes in; you do not have a choice, but to follow the rest of Internet Professionals to do the same.

Visit http://www.clickadsnigeria.com for more details.
Re: What Is Search Engine Marketing (sem)? by fxmaxony(m): 10:31am On Sep 07, 2010
search Engine optimization is a practical thing, No need to pay any body to do it for you,

learn the skill, where to place key words and how, Key word density, site design and plan, some times you look at choice of domain name even when this does not matter much to google.

In addition do what project10 recommended in his post above, and search for free tutorials on SEO.

goodluck

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