The Rock Launches Wireless Workout Headphones. Dwayne “The Rock” Johnson is the latest celebrity to get into the headphones business but he’s doing things a bit differently. He has teamed up with JBL and Under Armour to launch his own wireless workout headphones called Project Rock. They’re priced at $249 which is approximately 90,000 Naira and are available for purchase starting today.

The Rock put his signature Brahma Bull insignia on the cans so that anyone looking at you has no doubt whose headphones you’re rocking. A Spotify playlist by the man himself (The Rock) has also been launched alongside the headphones and it’s called Iron Paradise Airwaves.
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