Did you know that speech only accounts for 10% of your ability to communicate a message? There is a lot more to good communication skills than just words. In fact, the biggest and most crucial influence on how you are perceived comes from your non-verbal communication at almost 70 percent. So, how do you improve your communication skills?




What is good communication?
During good communication, the message gets received exactly as the sender has intended, however, more often than not, good communication is not achieved due to differences in interpretation because of both verbal and non-verbal communication.


Verbal communication skills
Although words are not as important as some may have initially thought, it is still important to keep some points in mind in relation to your speech and getting your message across:
• Focus on speaking clearly
• Don’t forget what you actually want to communicate
• Remember to notice how the other person is reacting to your words





Words make up just 10 percent of overall communication. Expressions and how you say what you say count for 20 percent of the message. Non-verbal communication is the most important factor to consider when getting your message across.

Communication skills: Body language
Your body is speaking loud and clear even if you don’t pay attention to it. Some people are especially good at receiving those non-verbal signals, so it is important to remember to align your spoken language with how your body language is being perceived. If, for example, you are telling your employees about a new project, that you yourself do not really believe in, it usually becomes quite obvious to the recipients what you really think about it. The negative body language you emit will usually influence your employees, so much so, that they will not be able to ‘buy’ into your words as they are aware you do not believe in them

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