In 2018, Nike designed the World Cup jerseys of 9 countries. Of this nine, the jersey of one country stood out. Nigeria.

Before its official June 1 release, it already had a whopping 3 million pre-orders. When it became available for sale on the Nike website, it sold out in a record-breaking 3 minutes. While the exact number of the Nigerian jersey by Nike purchased is not known, it is certain that Nike sold millions of it worldwide.

Buoyed by their success, possibly, Nike went on to partner with Nigeria’s pop-star, Wizkid in September. The Starboy jersey, celebrating the singer’s Nigerian roots as well as Surulere, the town where he was born and raised was another massive hit. On September 10, the official release date, it sold out in 10 minutes. https://qwenu.com/2019/02/02/i-now-pronounce-you-nike-and-nigeria/