One of the biggest propaganda campaigns on the Internet is that ‘e-commerce advertising is dead, long live optimization.’

Thousands of eCommerce business owners and Internet Marketers are chanting the mantra-like thousands of football fans chanting for their favorite team after a victory.

It will take many months, maybe years, for the excitement to wane, the fanfare to fade, and people to start rethinking the wisdom of following a trend without analyzing the validity of the claims.

Read More: http://blog.369digitalmarketing.com/ecommerce-advertising-vs-website-optimization/

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