The Minister of Information and Culture, Lai
Mohammed has directed the National
Broadcasting Commission (NBC) to implement
regulations for online media.

In a statement released by his media aide
Segun Adeyemi on Thursday January 9, the
Minister said implementation of the regulations
which has been approved by President
Muhammadu Buhari will reposition the
broadcast industry, create jobs, promote local
content, deliver real value in the sector and
grow the creative industry.

Broadcasters were also asked to utilize the
content and services of Nigerian independent
producers in line with regulatory requirements
for 70 percent local content.


He said;

“Following my satisfaction with the report which
was very professional and detailed, I wish to
direct the commission to take the necessary
measures to effect the implementation of the
various provisions therein.

“This directive covers the provision for the
regulation of the web and online TV/radio;
regulation of international broadcasters
beaming signals into Nigeria; hate speech;
human resource and staff welfare; funding for
the reforms implementation; monitoring;
Independence of the regulator and ease of
issuing licenses as well as competition and
monopoly issues.

“This will empower local producers with proper
funding and investment, enhance foreign
collaborations, develop the local industry, raise
the standard of local productions and ultimately
lead to job creation,” he said.

“The new regulations will also ensure that
producers of content are paid promptly for
adverts and sponsored content placed on all
TV, radio and broadcast platforms, ensure that
the production of adverts are localized to create
and promote local production and, where it is
not, to attract a charge every time such an
advert is aired, with the charge being put into a
fund to help develop local expertise in
production.

“For musical content, a new regulation will
ensure that broadcasters are prevented from
illegal and unpaid use of musical works without
payment of the applicable license fees and/or
royalties required by music rights owners.

"The new regulations will re-energise the
broadcast industry, deliver real value in the
sector and grow the creative industry for the
benefit of the practitioners”.


https://www.tori.ng/news/139062/lai-mohammed-directs-nbc-to-implement-regulations.html

Let them continue

Ok