Google’s has mission: to organize the world’s information. In support of that, Google wants to guide web users to the highest quality content. Google has lots of standards and guidelines to guide web designers and developers, digital agencies, Bend SEO agency groups, and publishers in creating that content. Since publishers provide the bulk of the content online, Google is always on the prowl for ways to make (and keep) the content quality._ Why Quality Content Matters in SEO

Google’s guidelines include webmaster guidelines, content guidelines, and quality guidelines.

As a Good SEO agency, let’s look at each and see Why Quality Content Matters in SEO.
Webmaster guidelines outline design, technical and quality guidelines that help create Google-friendly websites. These guidelines make sure your website is giving users the information they’re looking for. Also, they’re there to ensure your website is valuable enough to link to. And finally, these guidelines help ensure your website is accessible.
Content guidelines outline the best practices that help search engines crawl, index, and understand your website and its content. Afterall, search engine optimization or SEO is supported by small elements on and off your website that improve your website’s user experience and performance in search results.
Quality guidelines outline the role of content and why creating quality content matters to SEO. But, let’s clear up a misconception with quality content: There are no hard rules. While cornerstone content has now been added in, more content does not mean it’s better. Let’s look at why and get into the meat of this article._ Why Quality Content Matters in SEO

So, why does quality content matter most, and what is quality content anyway? Well, a user search query about something simple can be explained with content that’s more simple. Simple as that. Additionally, an article analyzing how global warming might impair shark hunting would naturally be longer. What’s more, quality content should be relevant, helpful, and informative to its reader. Now, what defines relevant, helpful, and informative content? That’s relative as well. This is where the quality guidelines come in. Sort of. Google’s content guidelines and SEO starter guides are good at defining what not to do, or what makes poor quality content. But what about what makes it quality?

We can think about the answer to this in an analogy. Let’s say we were house buying. And we were looking at houses where the owners had all prepared to sell quickly. They all had new paint, clean carpet, good landscaping, and they were all staged in a way that made them ready to live in. What makes one more desirable than the next from a buyer’s perspective? The answer is the one that offers more to the buyer. That’s how quality content matters from an SEO perspective to Google.

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