1. Get a great logo.

You want your logo to communicate your brand’s personality. And in order to do that, you first need to understand what your brand’s core personality is. Once you have a clear idea of what makes you unique and what your brand is all about, it will be much easier for you to make design choices that complement and complete that picture.

2. Write down your brand messaging.

Get granular and start breaking your brand promise, positioning, and mission statement into “brand pillars” that describe the three most important selling points of your product. Each brand pillar will also be supported by a key benefit statement or headline benefit with supporting examples.

3. Integrate your brand.

fully integrate the brand into business operations, we need to consider these four areas: Plans: to deliver consistent brand experiences. People: to keep our brand promises. Process: to provide a framework for brand-led thinking and doing. Tools: to equip our people for brand building.


[b]1. Get a great logo.

You want your logo to communicate your brand’s personality. And in order to do that, you first need to understand what your brand’s core personality is. Once you have a clear idea of what makes you unique and what your brand is all about, it will be much easier for you to make design choices that complement and complete that picture.

2. Write down your brand messaging.

Get granular and start breaking your brand promise, positioning, and mission statement into “brand pillars” that describe the three most important selling points of your product. Each brand pillar will also be supported by a key benefit statement or headline benefit with supporting examples.

3. Integrate your brand.

fully integrate the brand into business operations, we need to consider these four areas: Plans: to deliver consistent brand experiences. People: to keep our brand promises. Process: to provide a framework for brand-led thinking and doing. Tools: to equip our people for brand building.


[/b]1. Get a great logo.

You want your logo to communicate your brand’s personality. And in order to do that, you first need to understand what your brand’s core personality is. Once you have a clear idea of what makes you unique and what your brand is all about, it will be much easier for you to make design choices that complement and complete that picture.

2. Write down your brand messaging.

Get granular and start breaking your brand promise, positioning, and mission statement into “brand pillars” that describe the three most important selling points of your product. Each brand pillar will also be supported by a key benefit statement or headline benefit with supporting examples.

3. Integrate your brand.

fully integrate the brand into business operations, we need to consider these four areas: Plans: to deliver consistent brand experiences. People: to keep our brand promises. Process: to provide a framework for brand-led thinking and doing. Tools: to equip our people for brand building.


Source and more:
http://www.sanwomi.com.ng/2020/05/7-steps-on-how-to-brand-your-business.html

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