eCommerce has made it easier for merchants to achieve higher profits and sales for their business. And it has empowered people to open home-based online stores as well and share their creative vision with the whole world without any major investment. This ease of use and store setup has made eCommerce platforms such as Shopify an essential element for entrepreneurs. As they aid merchants in achieving a higher conversion rate and overall improved brand image as well. Further, with the help of Shopify development services, merchants can also create custom solutions for their business and achieve higher profits and sales.

However, creating an eCommerce store through Shopify custom development and running it successfully is a completely different story altogether. As for this, it is important for merchants to invest consistent efforts in their online store and follow the right direction of growth and marketing for their business. This can be very overwhelming for merchants who are just starting with their online store. To make things easier for such merchants we will take an in-depth look into the top common milestone that merchants must focus on achieving while beginning their online stores. But before we dive into that let us first understand the importance of keeping track of milestones.

Importance of keeping track of milestones?
Milestones are nothing but a well-curated list of short-term goals for an online business. With the help of setting the right milestone merchants can efficiently create a path for greater profits and sales. Also, milestones can aid merchants in following the right track and in streamlining their growth strategy. Further, this also aids merchants in evaluating their business’s overall performance periodically. This in the long run makes adding milestones a must for merchants for gaining profits and visibility for their business.

Ways to achieve crucial milestones for Shopify entrepreneurs
From the discussion above, we can easily conclude that with the help of proper milestones merchants can efficiently achieve higher profits and sales for their business. However, setting the right milestone and analyzing them in terms of success and failure can become a difficult task for merchants who are not aware of the workings of the eCommerce market and their target audience. This in the long term can make the merchant pretty clueless about their overall progress and sales. To avoid this below is a detailed list of some of the milestones for Shopify entrepreneurs:

Getting the first buyer
Getting the first buyer who comes into your online store out of pure interest can be a daunting task. But when you achieve that accessing all the links and channels that made it possible and amplifying them is crucial. As such channels are clearly moving your target audience more effectively than the others.

Ranking on the Google
This is another crucial milestone that can aid a merchant in achieving better profits along with proper visibility. So tracking the Google search placements of the online store while adapting to proper SEO tactics is a must for merchants to figure out the tactics that work for them as it can help them in achieving higher profits and visibility.

The first conflict with the buyer
If there’s only success, the scope for growth and realization becomes very limited for merchants. This limits the overall possibility for profits and progress. So understanding the key reasons when your buyers complain for the first time and fixing the cause is crucial for merchants.