About Us


Stoovbuy.com is an online retail service based in Nigeria and owned by the Stoovo Inc. Launched in 2021, it is made up of small businesses in Nigeria and other locations, such as United State of America, China, Japan, Korea, France and Singapore, that offer products to international online buyers. It is the most visited e-commerce website in Russia and was the 10th most popular website in Brazil. It facilitates small businesses to sell to customers all over the world. Stoovbuy has drawn comparison to Amazon And EBay as sellers are independent and use the platform to offer products to buyers.

Business Model
Stoovbuy started as a business-to-businessbuying and selling portal. It has since expanded to business-to-consumer, consumer-to-consumer, as well. As of 2021 Stoovbuy ran websites in English, Spanish, Dutch, French, Italian, German, Polish, Turkish, Portuguese, Indonesian and Russian languages. Customers outside the countries for these languages are automatically served the English version of the service.

Sellers on Stoovbuy can be either companies or individuals. Stoovbuy is different from Amazon because it acts only as an e-commerce platform and does not itself sell products directly to consumers. It directly connects Chinese businesses with buyers.

Although most of the retailers are Chinese, Stoovbuy is aimed at international buyers and does not sell to customers in mainland China. The site offers a popular affiliate marketing program where partners are rewarded with a commission on sales for sending visitors to the site.