Mactay Consulting - Our Client in the Telecommunications Sector is currently recruiting to fill the role below.

Job Field: Telecoms

Unit: Marketing & Corporate Communications

Location: Lagos



Job Objectives:

To provide support to the Bank in the delivery of its objectives by ensuring effective and efficient Internal/external digital advertising communications for the various businesses using the social media platforms.

To identify and develop opportunities for business growth and maximize synergy in all marketing and brand-building activities within Banks Departments and SBUs.

To provide support in ensuring prompt processing of vendor’s invoices within the stipulated timelines.

Responsibilities:

Support development of Digital Marketing strategy for the social media platforms

Support marketing efforts across digital channels from planning through design, execution and monitoring to deliver marketing and business unit objectives

Support the development of the social media monthly calendar, track and update in alignment with Brands calendar

Competition tracking and performance on the social media space

Support online media partner’s correspondence, payments and campaign scheduling

Support strategy for campaign targeting for all digital channels (web, email, display, mobile, search, social etc.)

Follow up on appropriate approvals throughout the campaign development process including concept, creative execution, and compliance.

Work with Content Development team and external agencies to develop digital campaign contents

Follow up on briefing external agencies including creative, digital and media planning agencies to deliver campaign activity against brief

Support campaign execution and manage performance against agreed campaign activity

Carry out post campaign analysis to report KPIs and distribute learning for future campaigns

Develop social media plans /initiatives

Work with the Strategic Planning Lead to develop social media KPIs & Metrics

Support activities of the Social Media Officers / Army

Leverage social listening to protect FirstBank brand and leverage listening insights on brand perception and customer characteristics and preferences to inform overall customer experience

Support development of social media messaging calendars and monitor calendar execution

Monitor social media performance and develop action plan for continuous improvement



Requirements & Skills:

Degree Digital Marketing, Accounting, Economics or related disciplines in social sciences/humanities

Project Management Certification (added advantage)

Minimum of 2 years of experience, of which must have been spent in consumer or service goods marketing will be an added advantage.



Key Competencies Requirements:

Knowledge:

Industry trends

Strategy

Good understanding of digital marketing and communications

Digital Marketing monitoring tools

Advanced knowledge of the Microsoft Office suite especially – Word, Excel and Power point


Skill/Competencies:

Time management

People management

Critical thinking

Customer Relationship Management

Financial Accounting

Cost Optimization

Process Improvement



Complete the form in the link below to apply.
https://forms.gle/yQjj8yeQRzXPizsy5