Every eCommerce merchant has a cloud of thoughts that encourages them to sell on colossal marketplaces like eBay, Etsy, and more. The reason behind this is the popularity and the customer traffic on these platforms. If we take an example of a usual customer, he will always prefer the eBay Marketplace for buying his desired products. Because eBay provides its customers with trust and guarantees the quality of the goods. But as eBay is beneficial for the customer, is it beneficial for the vendors too? Does it have any disadvantages too? If so, then what are those?
Since its foundation in 1995, eBay has grown enormously in a very short period. Initially, the platform was recognized as a B2B marketplace, but as time changed, eBay changed its entire system. Nowadays, millions of visitors visit eBay to sell or purchase the available products. But the question is, what are the pros and cons of registering on the eBay Marketplace as an eCommerce Merchant?
 
Advantages for eCommerce Merchants:
eBay has a large customer audience:
The first and most significant advantage for eCommerce merchants is that eBay has one of the largest customer bases. The number of customers who prefer eBay over any other eCommerce platform is mammoth. As per the reports till the end of the economic year 2017, eBay crossed 168 million active users, which is a large number to consider. Thus, e-commerce merchants can take advantage of the customers’ audience and present their inventory around the globe.
 
Selling on eBay does not require a Brand Name:
The other benefit of selling on eBay is that eBay is an open-source platform that allows every merchant to set up their shop and start selling. The most amazing fact about eBay is that it does not require any promotional costs or brand names to set up an e-commerce business. Any potential e-commerce merchant can easily provide a jumpstart to their business with the assistance of the eBay Marketplace. Thus, it saves a lot of marketing, promotional, and additional costs for the online vendors.
 
eBay offers additional channels to the vendors:
eBay not only offers benefits like customer audience and cost savings but also offers business affiliates. Several additional shipping and payment channels await eCommerce merchants to begin their partnership with online vendors.
 
The disadvantages of selling on eBay are as follows:
 
Competition:
Selling on eBay becomes a bit of a hard nut to crack for sellers because thousands of online vendors are selling the same inventory as you. The popularity of the eBay platform attracts more and more sellers to start their shops. Because of the same, the increased number of merchants also increases the market competition for the vendors.
 
Seller Fee:
The other disadvantage of selling on the eBay Marketplace is that the platform charges a fine amount from the eCommerce merchants to offer them a listing on the eBay platform. But the eCommerce vendors can overcome the seller fee by selling the same inventory at a bit higher price.
 
In the end, the Connection Guide:
In this modern era of eCommerce, there are various platforms available for eCommerce merchants to list their products and start selling immediately. Henceforth, do you know that the merchants using PrestaShop, OpenCart, and Magento 2 for their eCommerce-based shops can also connect their shops with the eBay Marketplace? Furthermore, the merchants can sell the same inventory with real-time automated order data management.
Selling on eBay might sound a bit rough to the merchants who have their shops based on OpenCart, PrestaShop, and Magento 2, but the advanced eBay Marketplace Connector offers a seamless listing on eBay with zero technical or coding knowledge.

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