After 13 years in finance and managing hundreds of millions...

Here are 21 truths that will make you more money than any business degree:

If no one thinks you’re crazy, you’re too late.

Painkillers vs vitamins.

You make more money selling a need than a desire.

To take no risk is to let inflation nibble at your money until it disappears.

The market isn’t “saturated,” your business just sucks.

In the near future...

Buying & selling businesses will be as common as buying & selling houses.

People don’t care what you’re doing unless you answer their real question:

“What’s in it for me?”

Want to know interesting people? Be more interesting yourself.

Never discount. Compete on value, not price.

The right relationships are better leverage than money.

Your product should meet demand, not attempt to create it.

Technology will eat boring businesses.

Your price isn't too high.

Your perceived value is too low.

Growth is the small things magnified.

Prioritize reviews and testimonials.

A happy customer is the most powerful marketing.

Skin in the game is the only opinion worth hearing.

Most go broke to look wealthy, instead of living cash-poor to become wealthy.

Give free value with 0 expectations and you’ll get 10x returns down the road.

Don't take favors.

Give them.

It's better to be owed than to owe.

Your first $100,000 comes faster if you earn BEFORE you invest.

Leverage, Expertise, Time.

Pick one.

That’s all you need to make money.

Entrepreneurs DO.

Reading threads is great. Thanks for reading this one.

I keep these truths on my wall...

But there’s no money without action first.

Best advice I've read all year