This is one of the most crucial Digital Marketing interview questions and answers. So, choose your words carefully!


There are two types of marketing techniques: inbound and outbound. The main focus of inbound marketing is customer-centric, and content is created around that, such as blogs, social media channels, and more. Outbound marketing addresses the product's immediate need and is typically distributed to a broad audience via billboards, televised advertisements, magazines, and so on.