The Three Main Types Of Affiliate Marketing Are:

1.Pay-per-Sale (PPS): This is the most common type of affiliate marketing. In this model, the affiliate is paid a commission whenever a referred visitor makes a purchase through their affiliate link. The commission is usually a percentage of the sale price. For example, if an affiliate promotes a product with a 10% commission and a customer makes a $100 purchase through their link, the affiliate earns $10.

2.Pay-per-Click (PPC): In the pay-per-click model, affiliates earn money based on the number of clicks generated by their affiliate links, regardless of whether a sale is made or not. The affiliate is paid a certain amount per click, which is predetermined by the advertiser. This model is commonly used in contexts where sales conversion rates are relatively low or where driving traffic to a website is the primary goal.

3.Pay-per-Lead (PPL): Pay-per-lead affiliate marketing involves earning a commission for generating qualified leads for the advertiser. A lead refers to a potential customer who has shown interest in the advertiser's product or service by providing their contact information or taking a specific action, such as signing up for a newsletter or filling out a form. The affiliate is compensated for each lead they generate, typically with a fixed fee or a commission based on the lead's value to the advertiser.

These three types of affiliate marketing allow businesses to leverage the efforts of affiliates to promote their products or services, and affiliates can earn income by driving sales, clicks, or leads for the advertiser. The specific type of affiliate marketing used depends on the goals and preferences of the advertiser.