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Starting a business is a huge undertaking, and one of the biggest early challenges is to secure funding. For those from less advantaged backgrounds, this can be a brutal first hurdle. And that’s because there’s a horrendous concept in the world of early-stage startups called the ‘friends and family funding round’. To get the capital needed to kickstart an idea into a real product or service, founders are usually expected to initially fund their business by raising money from people within their immediate network. Not everyone has a rich banker uncle Some 75% of founders come from advantaged socio-economic backgrounds, according to a 2019 report from Cornerstone Partners. This means they have access to a wealthy network that they can call on for funds. Of course, for many people, this is simply not an option – it certainly wasn’t for me. When I launched my mission-driven tech startup Zero Gravity at the age of 21, I certainly didn’t have anyone in my network who could invest in my idea. I had to operate for the first nine months with next to no funding. It’s challenging, and a lot of hard work. Not everyone has a rich banker uncle who can invest £50,000 in their idea. But it’s possible to start and scale a business without friends and family funding. Here’s how. You can do a lot with a little It’s possible to start small with whatever funds you’re able to gather up yourself. This could come from any savings you may have; additional income from a part-time job; or, in my case, from the last shreds of my student loan. In 2018, I finished my degree at the University of Oxford. I’d made the journey there from state schools, and saw first-hand just how high the barriers are for ambitious young people from low opportunity backgrounds to reach top universities and careers. I wanted to change the fact that talent is spread evenly, but opportunity is not. I did so by building innovative technology to unlock the potential of these young people. After graduating, I moved back to my childhood bedroom in West Yorkshire, where I launched Zero Gravity with the last £200 of my student loan. I didn’t have a huge sum of money, a fancy office or a big team to get going with initially. But, I had an idea, a clear plan of action, and a relentless drive. I used some of the £200 to buy a domain name and web hosting. I relied on the skills I’d built in my teenage years when I was obsessed with technology and taught myself to code. If you equip yourself with the required skills, you can be resourceful and rely on yourself to kickstart an idea, rather than needing to hire others. Now, recent AI developments have made this easier than ever before, by automating time-consuming activities and plugging skills gaps. I used those self-taught coding skills to build a website and basic version of Zero Gravity’s platform. The money also allowed me to buy subscriptions to a variety of SAAS products to create professional videos, graphics, and marketing materials without paying an external agency. While professional help would, of course, be better, these products can deliver 80% of the outcome at 20% of the cost – which is exactly what you need to get going. Be strategically focused When growing a business from nothing, it’s important to create milestones for the business. You should be relentlessly focused on achieving a few set goals, before moving on to the next stage. Remember, you can’t change the world overnight. Too many founders overstretch themselves by concentrating on too much at once. Focus on developing the core proposition of your business first. I focused on building an algorithm which leveraged big data to identify talented students from low opportunity backgrounds while they were still at school. I then built a mentorship platform that connected those students with current undergraduates who mentored them into leading universities. While lack of resources will feel like a constraint, it will also spur creativity, and make you more innovative and efficient than the competition. Use your leanness to your advantage! Use the power of storytelling To generate external investment without relying on friends and family, you need to create awareness of your initial business idea. No one will be interested in your business unless you make them interested. You should focus on telling the story behind your business, and use social media and PR to drive it. Firstly, know what your brand is about by having a clear mission, a distinct set of values, and a vision for the future. To amplify this, you don’t need a paid media budget or marketing team when you’re starting up. Once I had the basic version of the platform set up, I used online software to create a video that explained how it worked. I used this to launch Zero Gravity with a marketing campaign on my own Facebook profile. My friends and family reshared it, and then their networks did. I had over 1,000 user sign ups within the first 24 hours! The social buzz was spotted by student publication The Tab, who covered the business. From that, The Times wrote about it, which led to investors getting in touch with me through LinkedIn. Find external investors that are right for you When raising seed investment, if you have no network, you need to build one. I worked closely with my initial investors to build a network which enabled the company to scale from raising a £425k pre-seed to a £3.5m seed. While creating a buzz on social media and earned media will help with growing a network, you also need to be reaching out to interesting people on LinkedIn. Also, remember that not all investors are your investors. You need to find people who are right for your brand. Our investors are all social impact investors, many of which are from low opportunity backgrounds themselves. You need to stand for something and be willing to defend it. Listen to feedback but understand that, at the early stage, not everyone is going to buy into your vision. Focus on your unique mission, whatever that is, and you'll attract the people who are genuinely invested in what you do. That way, they'll support you for the long haul. The road to success Despite starting out with just £200, over the past three years I’ve raised £4 million of investment, and Zero Gravity has since mentored over 8,000 students from low opportunity backgrounds into the UK’s top universities. The platform is now also powering students into their dream careers through commercial partnerships with leading employers such as HSBC, KPMG, and Morgan Stanley. If you start with no money, network or insider knowledge, you’ll have to defy the odds to succeed. If you solve a problem that you deeply understand and have a unique perspective on, investment and success will follow. https://startups.co.uk/blog/build-startup-no-family-funding/ |
Cholls:I hope this will be of help?
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seunmsg:Taking a retrospective look at our political history since 1999, I have doubt as to whether there has been any positive influence of the sociopolitical organizations like Afenifere on who emerges our President! I could recall the days of AD, precisely during 2003 elections, their much talked about support ended up in the loss of the whole SW States to the then opposition PDP except LAGOS who didn't enjoyed any of such support! Afenifere talks too much these days! |
FashAutos:Is the car still available? |
tsephanyah:You're obviously living in the past, going by your comment! |
texazzpete:I will challenge you to do a thorough research devoid of primordial thinking on Islamic marriage or better still interrogate a reliable and knowledgeable Islamic cleric, you will realise that it has nothing to do with child marriage. A selfish Islamic cleric could just put up an argument on Islamic marriage to justify his actions. |
yers6:So on point! This is one of the few sensible and apt submissions I have seen in this forum in recent times. Please keep it coming. With people like you around, I think the hope to see a great Nigeria is not lost after all. Weldone! |
Wow! I wish the team the very best! Up Naija!!! |
As an elders stateman, one would have expected that OBJ's congratulatory letter to PMB should be in the public domain by now! I felt "BABA" has been so quiet in the last few days and as one of the few and highly respected Nigerian leaders, many are eagerly awaiting him to lend his voice to the outcome of the just concluded presidential election! Fellow nairalanders, what is your take on this? What do you think could have informed his decision not to speak to such a boiling issue? Please all, let's be civil in our reactions! Biko! |
shakmati:May be you are not totally wrong after all, that Nigeria is in "ER". But do you think such a reckless pronouncement would ever get Nigeria working again?......... You guys fail to acknowledge the fact that it's indeed a systematic way of encouraging looting of our treasury! It's simply saying to the unrepentant looters that one can actually loot, but do ensure that you're not caught. It's simply saying that once you are able to invest the looted money in the country, then you are free from any form prosecution! For me, this is indeed a sad commentary in the history of our dear nation! We are indeed going no where! And again can you actually state it clearly how this method will dissuade people from looting our treasury? Thanks! |
akinsdamie:He said "with handcuffs" not "in handcuffs" Please kindly read and process what you have read for a good understanding and better response" Cheers! |
kahal29:The above line of thoughts of the "writer" caught my attention! It may not be actually wrong to say that a time will come in this country when it will be pretty hard to get a lawyer to prosecute a decent case internationally, because they are so comfortable with the weaknesses and the loop holes in our constitution! This obviously encourages the so called "SAN" to put forward issues of technicalities and thereby help most of the criminals escape justice! Our constitution must be reviewed asap to put this country on the right path! #Myopinion! |
Sagay was of the view that the substance of the charge against Chief Justice Onnoghen “is deliberately being abandoned by the SANs and some other lawyers.” “Why is Nigeria such a Theatre of the Absurd? Today, we are only talking about preliminary objections, interim injunctions, challenge of jurisdiction, wrong procedure, etc., etc. “Nobody is talking about the substantive issue any longer. That is now lost in the sands of time. http://thenationonlineng.net/sagay-njc-cant-consider-onnoghens-case/[/quote]This section of the write up caught my attention! A time will come, when no Nigerian lawyer will be found worthy of prosecuting a decent case at the international level if some of them continue to thread through this "unprofessional" path, all in the name of making money for themselves! #Myopinion |
Prof Dejo Olowu wrote: My little contribution is to assist the non-lawyers and independent watchers of current proceedings to distill the issues beyond the muddy waters being thrown up and about to achieve political ends. By virtue of Nigeria's colonial legal heritage, judicial precedents (decisions of the higher courts made on earlier cases) take a prime position in the determination of new cases on similar or related facts. The courts therefore rely heavily on the settled principles of the law in arriving at their decisions in subsequent cases. There has been so much hullabaloo about and around the indictment of the eminent occupant of the office of the Chief Justice of Nigeria (CJN), in person of Mr Justice Walter Onnoghen. Understandably, the indictment occurring at a politically volatile period (less than 40 days to a vital presidential election) in Nigeria was bound to generate rowdy and opportunistic responses from legal minds and non-legal minds alike. However, to help our objective understanding and analysis of the state of the law in Nigeria, recourse must be made to the causa celebre, that epic piece of judicial precedent from which all subsequent extrapolations should be made on the present scenario. That point of reference is NGANJIWA v. FEDERAL REPUBLIC OF NIGERIA (2017) LPELR 43391 (Court of Appeal). The Honourable Justice A.O. Obaseki-Adejumo, Justice of the Court of Appeal (JCA) formulated the following principle in the Ngangiwa Case: "It must be expressly stated that if a judicial officer commits theft, fraud, murder or manslaughter, arson and the likes,...WHICH ARE CRIMES COMMITTED OUTSIDE THE SCOPE OF THE PERFORMANCE OF HIS OFFICIAL FUNCTIONS [emphasis mine], he may be arrested, interrogated and prosecuted accordingly by the State DIRECTLY without recourse to the NJC (National Judicial Commission). .. These classes of criminal acts are not envisaged and captured by the provisions of PARAGRAPH 21, PART 1 OF THE THIRD SCHEDULE (to the Constitution). On the other hand, if any Judicial Officer COMMITS A PROFESSIONAL MISCONDUCT WITHIN THE SCOPE OF HIS DUTY and is investigated, arrested and.......subsequently prosecuted by security agents without a formal complaint/report to the NJC, it will be a usurpation of the latter's constitutionally guaranteed powers under Section 158 and Paragraph 21 Part 1 of the Third Schedule, thereby inhibiting, and interfering with and...... obstructing the NJC from carrying out its disciplinary control over erring judicial officers as clearly provided by the Constitution.'' The simple question that all honest people of clean conscience must ask the coterie of Onnoghen's Amen corner is: what is the category of Onnoghen's wrongdoing? Failure to declare his personal fiscal assets as statutorily required is a wrongful act OUTSIDE the performance of his duties as a judicial officer. His wrongful act was and remains a criminal offence for which the apparatus of State must act. The NJC has no role in dealing with that. However, as I already mentioned, these are highly volatile and flammable times. Every action or omission of the Federal Government of Nigeria headed by Mohammadu Buhari will be turned into a weapon of mudslinging against Buhari’s electoral chances. That is the reason for all the pandemonium that has been unleashed on Nigerians these past few days. Of course, the high volume of count-me-in SANs supporting the CJN will most likely sway the minds of innocent watchers into believing that there is indeed a vendetta against the CJN. There is none and there can be none. The same Buhari confirmed Onnoghen as CJN despite all the opposing forces that felt he lacked the moral uprightness and integrity required for that office. But we cannot be shocked or surprised by the outrage and outbursts of those opposed to the trial of a roguish CJN for his roguish act(s): they need him and his roguish system to perpetuate the distribution of judicial largesse and crooked elevations to the Bench and Bar in Nigeria. That is the way the Nigerian judicial and legal architecture now works in the larger part. Corruption oils the system...for those who run by it! What more? The same judicial system created and nurtured by Onnoghen is the very one that will handle his indictment. Throw up a knife a thousand times and it will come down resting on its flat side. Why so much chaos when Onnoghen will carry the day in his own judicial system? What will however not go away is the moral albatross that will hang on his neck for the rest of his natural life. He'll remain a tainted CJN regardless of how he ends his career. And talking about electoral calculations, Buhari does not and will not require an Onnoghen or any court to serve any ulterior purposes after the February 2019 elections. Buhari winning the election fair and square dispenses with the need for a subservient adjudicator. Handing over the presidency of Nigeria to Buhari’s closest challenger will be farewell to the sanity of governance that the Buhari administration has set on a steady path since 2015. Nigerians cannot afford to choose profligacy over thrift, we cannot afford to elect a photo-op president over one whose soul is about how to rescue our commonwealth from entrenched vultures. The 2019 election is and will be all about the very survivability of the Nigerian nation. We must not hand over the polity to those who will mish-mash our treasury and national resources with their insatiable quest for wealth, debauchery and lascivious lifestyle. |
post=74775255:Hmmmmmmm! After all, may be Davido actually knows what most people do not about this "boy" ! Always childish in his dispositions. And this is somebody's role model! Nawa oo! |
With this kind of book, NOI has spoken the minds of some Nigerians, while Kagame obviously set forth the thoughts of another section of Nigerians. Either way, it's crystal clear that the coming general elections will be a battle between those who love corruption and those that do not! For me, I will go by the saying that "as you lay your bed, so shall you lie on it" The choice is ours! |
stephanie11:Haba! Total Knock out(TKO) |
Nbote:The very reason why I will never subscribe to PMB's signing of the Electoral Bill before the general election! So I was not surprised for some corrupt lawyers backing the overriding of the Bill by the National Assembly! They are very much aware of its deficiencies. They just want to make money without giving any consideration to the impacts it might have on the outcome of the election! |
fahren:While I respect your opinion, I know so many that will strongly disagree with you on this and perhaps have contrary views. #1man1vote! |
I'm interested, pls add me Abdul-mojeed - 08052506800 |
I'm interested pls add me Abdul-mojeed - 08052506800 |
I was expecting the NIGERIAN SENATE to as well SUMMON the HARVARD & LSE's MANAGEMENT too! ........... With the crop of leaders we have in this country called NIGERIA ,..........we are in big time trouble!......May the ALMIGHTY DELIVER US! |
Thou shall not throw stones when in a glass house! |
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