FrieslandCampina WAMCO, Nigeria’s foremost dairy company and makers of Peak and Three Crowns milk, has announced a digital ‘Word twist’ campaign to relaunch Olympic, Coast and Nunu milk brands into the Nigerian market.

The new ‘Word twist’ campaign requires consumers to compose meaningful sentences with Coast, Olympic and Nunu for a chance to win fantastic prizes. For example, “You can now Coast to natural goodness like the fastest man alive cruises to Olympic medals with one Nunu milk a day in your meal.”

Speaking on the development, the Marketing Manager, Omolara Banjoko disclosed that the campaign became necessary following FrieslandCampina WAMCO’s acquisition of PZ Nutricima and its brands; Olympic, Coast and Nunu.

“These brands have an existing portfolio across different formats with varied strengths in the different regions of the country. Hence, with this campaign, we plan to strengthen the perception of the brands leveraging FrieslandCampina WAMCO’s strong heritage” Banjoko said.

She further explained “We are committed to bringing affordable and readily available quality dairy products to Nigerian consumers and with this acquisition we will be able to meet the growing demands of our consumers.

"Coast Milk promises natural goodness and therefore it is a perfect match that will work well with consumers who wish to stick to natural made products. Adults have a myriad of responsibilities to attend to daily and with Olympic milk, they are assured of getting the right nutrients that will cater to their energy needs and active lifestyle.

“Nunu offers nutrient-rich milk that can conveniently be used by consumers and businesses looking to upgrade their everyday meal and intermediate products. Olympic, Nunu and Coast milk are back like they never left and we encourage people to look out for the brands in their neighborhood” Banjoko said.

To participate, visit the social media handles on Facebook @OlympicNigeria, @NUNUMilkNG @CoastMilk and on Instagram @coastmilkng and @olympicnigeria @nunumilkng

FrieslandCampina WAMCO will continue to expand its portfolio, particularly through low unit price packs and by strengthening its distribution reach in the market.

Name two types of milk?

Help with my biology assignment!

Impressive...

Milk still dey

Ok

[img]https://media./images/566a052a0ae1e8fb91961ea86ee11e0a/tenor.gif[/img]

Up coming musicians will be glad to help them with good lyrics. I don't think I've such talent.

Nunu still dey market

Abeg I no fit stress myself for milk wey I fit use my money buy jooor.

Who else doesn't understand this news

Damn

Fck* is this?

Is Wamco now the makers of olympic milk? I thought it was Oriental foods in Ibadan, or maybe Oriental sold it to Wamco.

Who knows how much this people paid Seun

All this olden days miliki


Which one be this their nunu again na,


Furah da nunu don get swagger?

Nunu still dey?

I spotted something strange. The article says same company is behind about 5 leading milk brands in Nigeria. That is like a disguise of monopoly.
One big company wants monopoly of the market and therefore creates many of the same product under different names, thereby giving the public the perception of a competitive market.

I'll give it a try

ThierryJay:
Is Wamco now the makers of olympic milk? I thought it was Orientalfoods in Inadan

Maybe they sold it to Wamco

Good acquisition
Marketing agencies to cash out now .

I thought Coast, Olympic and Nunu has gone into extinction.

Ok

ThierryJay:
Is Wamco now the makers of olympic milk? I thought it was Oriental foods in Ibadan, or maybe Oriental sold it to Wamco.

Olympic, coast and Nunu were all PZ nutricima brands until the acquisition by FrieslandCampina WAMCO,

This is to position itself as the dairy giant in the market similar to Nigeria Breweries model.

Some of these milk dey purge person.

Kayan shayi


https://www.youtube.com/watch?v=WIhaHT8JKBQ

hmmm issoright

kokaneprodigy:

Olympic

Dont understand your comment.

ThierryJay:


Dont understand your comment.

I’ve modified it,

Long I see this milk in the market


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