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Nord Faults Low Patronage Of Locally Assembled Vehicles - Car Talk - Nairaland

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Nord Faults Low Patronage Of Locally Assembled Vehicles by BeautifulMind2: 1:34pm On Apr 01, 2022
Assembler of the enterprising local brand Nord Automobiles Limited has said the country has the capacity to assemble more vehicles but faults low patronage of locally assembled vehicles.

Chief Executive Officer, Nord Automobiles Limited, Oluwatobi Ajayi, made the call recently in Lagos when the company endorsed Funmi Ayinke, an engineer, astute businesswoman and social influencer as its brand ambassador.

Ajayi said: “Presently, we have an assembly plant that can produce five vehicles per day and with more investments, we will be able to increase that volume to 25 vehicles a day and by the period we increase it to two shifts, production capacity can reach 50 vehicles per day. So the question is not capacity, but rather patronage of the locally assembled vehicles’’.
He declared that the most important thing is the demand for these vehicles and once this is assured with an increase in the volume of units locally assembled, more Nigerians will be employed and this will by extension boost the economy.

Besides, the presentation of a Nord Tank Pick-up which was preceded by the signing of a contract agreement was executed in Lekki, Lagos between the new brand ambassador and the Nord team CEO.

Fielding questions on what kind of after-sales service back-up will Nord be rendering to the brand ambassador while the contract lasts, Ajayi said the vehicle comes with an after-sales plan for as long as the contract lasts and each party seems to be meeting expected obligations.

Expressing her delight over her choice as a brand ambassador, Ayinke said that it is not just the crowd that matters, adding that this is the fundamental mistake Nigerian influencers make.

“But who are the crowd, who are the followers? I mean, which class do you belong to and I will say to them that Fumi Ayinke has the class that can afford Nord automobiles and I am proud to be the brand ambassador,” she said.

Throwing more light on the latest marriage of convenience between the duo, the managing director of the company said that the purpose of using the vehicle is to ensure that the vehicle is always on the road.
So the after the sale of this vehicle is our headache basically, and I’d like to use this opportunity to state that we are going to start a service campaign, which is key to the business that we do; and which is to satisfy our teeming customers.

“We know that we do excellent work, and we already have a sound technical team, but the issue is that we need to be a lot more popular. Because popularity is what drives sales in this industry, and more importantly, we have always had the capacity.

“Financially, we have some of the biggest backings in our business ranging from financials to the shareholders, to everybody and as a result of this; we can meet the market demand. All that Nord as an automobile company needed is just somebody like her to take us out there to show Nigerians what they have been missing in terms of good product quality,” he said.
https://guardian.ng/features/nord-faults-low-patronage-of-locally-assembled-vehicles/

4 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by funshint(m): 1:40pm On Apr 01, 2022
If you need a brand ambassador you go for a celebrity that is well known and loved. Are they serious at all.... isn't their aim to make profit‽

19 Likes 3 Shares

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by BeautifulMind2: 1:40pm On Apr 01, 2022
Southwest Governors refuse to patronise Nord

32 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Redoil: 1:41pm On Apr 01, 2022
Presently, we have an assembly plant that can produce five vehicles per day and with more investment
.
.
.
i dont understand

clown are they producing or assembling already produce vehicle from china

13 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by heniford2: 1:45pm On Apr 01, 2022
Nord and innoson are jokers no serious marketing like peace Air is doing selling our product to Africa can be awesome but never his not have wilder vision just Nigeria alone if Nigeria cannot buy it outsiders can do so. undecided

17 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by blue01(m): 1:46pm On Apr 01, 2022
Ask innoson how he did it

12 Likes 2 Shares

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by OMENKAismad: 2:29pm On Apr 01, 2022
heniford2:
Nord and innoson are jokers no serious marketing like peace Air is doing selling our product to Africa can be awesome but never his not have wilder vision just Nigeria alone if Nigeria cannot buy it outsiders can do so. undecided
which innonso you are talking about

8 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by heniford2: 2:31pm On Apr 01, 2022
OMENKAismad:
which innonso you are talking about
the wan u know nae Nwanne innoson is not marketing his product aside Nigeria and even much in Nigeria
Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by OMENKAismad: 2:32pm On Apr 01, 2022
heniford2:
the wan u know nae Nwanne innoson is not marketing his product aside Nigeria and even much in Nigeria
he is trying his best the government should help him.like dangote

13 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by heniford2: 2:34pm On Apr 01, 2022
OMENKAismad:
he is trying his best the government should help him.like dangote
since the government is helping him he should seek help outside beside the said government has been assisting oh! But as an Igbo man he should think bigger

3 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by IamWonderful: 2:35pm On Apr 01, 2022
Their company is close to my house
Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by IamWonderful: 2:38pm On Apr 01, 2022
BeautifulMind2:
Southwest Governors refuse to patronise Nord
Was south east governors patronising innoson at the initial state until he cut corners.

3 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Anambra1stSon(m): 2:56pm On Apr 01, 2022
IamWonderful:
Was south east governors patronising innoson at the initial state until he cut corners.
Ignorant mind,
Mr Peter Obi placed orders for 500 SUVs, 700 buses and 500 pick-up vans and that helped us a lot because he does not owe, he even paid us in advance.”
https://tribuneonlineng.com/peter-obi-inspired-me-to-manufacture-suvs-pick-up-vans-%E2%80%95-chairman-innoson-group/

23 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by IamWonderful: 3:02pm On Apr 01, 2022
post=111560120:

Ignorant mind,
Mr Peter Obi placed orders for 500 SUVs, 700 buses and 500 pick-up vans and that helped us a lot because he does not owe, he even paid us in advance.”
https://tribuneonlineng.com/peter-obi-inspired-me-to-manufacture-suvs-pick-up-vans-%E2%80%95-chairman-innoson-group/
Hmmmmm you mirrored your parents in your comment, you introduce them well

9 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by trutharena: 3:03pm On Apr 01, 2022
It’s a work in progress, Rome is not built in a day.

The Nigerian police bought some NORD trucks few weeks ago. With time you will get to the mainstream more and just keep pushing.

13 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Smithkafors(m): 3:13pm On Apr 01, 2022
If una like, make una no vote Peter Obi na una sabi.

16 Likes 2 Shares

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by trutharena: 3:21pm On Apr 01, 2022
Just keep pushing and understand the game of belonging.

Some of the SW states patronize JAC so you must be able to get their buy-in too to have you on their procurement source.

Lastly, try to appeal to the public more and don’t depend on the government alone. Any indigenous car company that can percolate the private market will be the most successful and not all these ones where almost 85% of the car produced are procured by the government.

17 Likes 1 Share

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Ajehkpako4naija(m): 5:24pm On Apr 01, 2022
BeautifulMind2:

https://guardian.ng/features/nord-faults-low-patronage-of-locally-assembled-vehicles/
no one wants to die of motor accident, Naija assembled is like a moving coffin

1 Like 2 Shares

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Oogway: 5:25pm On Apr 01, 2022
OMENKAismad:
which innonso you are talking about
.
The Igbos would not like this fact, but the Buhari led FGN whom you dislike so much is the biggest customer of innoson products, the Nigerian Military, Police make large scale orders of innoson vehicles, a feat even Innosen admitted publicly. Yet the Igbos are always so quick to point out victimization or point fingers to Dangote.

4 Likes

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by MathewOG(m): 5:25pm On Apr 01, 2022
Presently, we have an assembly plant that can produce five vehicles per day and with more investment
.
.
.
i dont understand

clown are they producing or assembling already produce vehicle from china
Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Itzteewhy(m): 5:28pm On Apr 01, 2022
Nigerians would rather prefer to patronize a foreign products than the local one

1 Like

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Dialpad: 5:29pm On Apr 01, 2022
Innoson is not doing any form of aggressive marketing, was at their show room at surulere, the reps there appear like they are forced to do their job, to view a car they will call an office assistant to show you, no enthusiasm, nothing like this is the best car ever kind of approach.

I wish they could do more marketing and be more aggressive at it..




heniford2:
Nord and innoson are jokers no serious marketing like peace Air is doing selling our product to Africa can be awesome but never his not have wilder vision just Nigeria alone if Nigeria cannot buy it outsiders can do so. undecided

1 Like

Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by Billionaire25: 5:29pm On Apr 01, 2022
They are very greedy with bad market sense, u are just starting something and ur putting too much price on the product, how will that encourage people to patronize u. We have to change our business sense in this country.
Re: Nord Faults Low Patronage Of Locally Assembled Vehicles by MARKone(m): 5:31pm On Apr 01, 2022
Virtually all their parts are imported, with the crazy Dollar rate, and Assembly plant will be running solely on Generators, all this and others will be factored into the pricing, definitely it will be out of reach of many Nigerians, even toks cars are something else now.

3 Likes

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