Outdoor advertising is a low budget and effective way of advertising a company’s product. Among the entire methods billboard advertising is the most sort after method, which has been proven to be the best sales strategy in the recent times. Nearly 5.6 billion dollar was spent on billboard advertising alone, in the year 2006, as analyzed by Outdoor Advertising Association of America.

Billboard advertising is the best bet in outdoor advertising and isn’t that costly. And with the amount of exposure the product gets the money is worth it. In the past few years several factors have triggered billboard advertising and cost effectiveness being one of the prime reasons. One of the reasons being if an ad is placed in the local newspaper or a television channel the advertisement gets noticed for only thirty seconds and when the same advertisement is placed on billboard, it gets noticed through out the day, for months. Thousands of people view billboard everyday on their way to jobs or home, it doesn’t get lost in the pages like an advertisement placed in a newspaper or magazine. There is a frequent and continuous delivery of message. No other advertising method can grab the attention of people like billboard advertising. It creates brand awareness and strong name recognition.
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https://digitaltoolshelf.com/2020/09/06/billboard-advertising/

Once you have started working as a freelancer or service provider, it is important to maintain a list of contacts and clients in order to nurture those relationships and hopefully get a steady stream of work from them.

Potential Clients

New projects are great because they offer you the chance to work with new people. However, don’t underestimate the value of current and also past clients who might be willing to offer you regular projects that will keep your business ticking over.

Marketing yourself can take up a lot of time. So can applying for new jobs at freelance marketplace websites and so on. It can also be really frustrating if you do your best to write wonderful proposals but are not getting any work.

Even if you do get gigs, they might only last for short amount of time, meaning that you still have to continue looking for new jobs while you are working on your current jobs. This soon becomes a tricky juggling act unless you’re very organized.
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https://digitaltoolshelf.com/2020/09/04/keeping-in-touch-with-past-current-and-potential-clients/

A lot of freelancers and service providers market in broad strokes, hoping to catch the attention of a large number of people and praying that several of them will be motivated enough to actually give their services a try.

However, in order to get clients, you usually have to answer their unspoken question, “What’s in it for me?” This might require more direct input, helping you forge connections with potential clients. Through developing a relationship with them, they are much more likely to be willing to give you a try. If they try you and like you, this could be the beginning of their becoming loyal to your brand.

There are a number of ways to use direct contact to connect with prospective customers. Here are a few suggestions.


Your Customer Service Box

Pay attention to the people who contact you directly, treating every one of them like a prospect. Be polite and courteous. Set up a reminder for yourself, or your assistant, to contact them again in a week to see if they have any further questions. This kind of follow-up will stand out in their mind.

Face to Face

Carry business cards with you everywhere. Take business cards as well. Write notes on the back as to what your follow-up steps should be. Sticky notes and a pen will also work to remind you of the person’s contact details and the information you promised to send, such as a special cheat sheet or handout. Always position yourself as a problem solver.
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https://digitaltoolshelf.com/2020/09/06/when-and-how-to-use-direct-contact-for-reaching-out-to-potential-clients/

The practice of using video games to promote a particular product or an organization is known as “Advergaming”. Wired magazine first used this term in a column to describe the commissioning of free online games by large companies, in 2001. There are three categories of Advergaming: ATL Advergaming, BTL Advergaming and TTL Advergaming.

ATL Advergaming can be vaguely explained as a promotional video game. The business incorporates interactive video games on their website so as to create more awareness about their product among the website visitors. This method is also used to attract more visitors to the site and to increase the traffic flow on the website. If the games are made for product advertising, the product is highlighted in the game.

Before the invention of the internet, floppy disks and later compact disks were used as a medium to promote games and in turn a particular product. It started with floppy disk basically to create awareness as well as product promotion. The first Advergame was distributed by American Home Food, which was developed by Chef Boyardee. Taco Bell and Coca Cola followed it by giving customers floppy disks containing promotional games. The first Advergame to be distributed on compact disk was by Chex and General Mill. The graphics of these games have matured from arcade style flash to three-dimensional.
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https://digitaltoolshelf.com/2020/09/06/advergaming-advertising-through-video-games/

After the advent of online selling sites, shopping has been made so easy that it can be done within the comfort of the home. Online selling gave rise to online advertising also known as iAdvertising, which is proving to be the best way to reach a larger audience within a short time using less money.

There are many options available on the Internet to get started. Creating a website and then placing its link on different websites is one of the ways. Pages can be submitted to the search engines after applying search engine optimization techniques. Websites offer various payment methods. Some take money for simply placing an ad or link on their website, some take money only if a visitors clicks on the link or website and some take money only if the visitors visits a link and have bought something or availed some service. There are options available for the type of ad being placed. There are pop-up ads, banner ads, wallpaper ads, polite ads, video ads, etc. Businesses with really low budget can send mails to targeted customers.
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https://digitaltoolshelf.com/2020/09/06/low-budget-advertising/

Blogging is a sure way to magnify your brand. Blogging requires an individual to first obtain a domain name and a blog host. This is followed by creating a blogging avenue such as WordPress. Once this is achieved, embark on a journey of formulating content that will add value to your followers. Let us now divulge more information about how to start blogging and stick with it.

Formulate a purpose

Blogging requires precision and a prior plan. It is crucial to decide on the topics you will blog about. Understand your short term and long term blogging goals with regards to the topics you write about. Have a clear purpose that communicates what you intend to write during the first few months of blogging as well as the rest of the blogging period.

Create quality visual content

The photos, images and other graphics that you integrate in your blogging endeavors can either undermine or magnify blogging. Have unique images and photos that make your posts stand out. To achieve quality visual content, solicit for the services of an expert.

Accrue email subscribers

Creating and increasing a mailing list plays a fundamental role in similar measure when starting and sustaining blogging. A mailing list enables a blogger to access inboxes of followers and potential visitors. This also facilitates generating traffic for the new blog as opposed to entirely depending on search engines. CONTINUE READING...
https://digitaltoolshelf.com/2020/09/10/how-to-start-blogging-and-stick-with-it/

Are you struggling to harness the power of Twitter for your blog? Tweeting the title for your blog post and a link to direct visitors to your site is not good enough. You actually need to be more creative, active as well as connect more with people. Below are 5 tips to help you get traffic from Twitter.

Use hashtags
Hashtags are crucial on Twitter because they allow you to label your content, making it searchable. It is one of the best ways to get your content seen by Twitter followers who are searching for specific keywords that you have used. Hashtags enhances your tweet’s visibility and engagement even with people who are not following you.


Share your updates often
On Twitter, updates can actually disappear in matter of seconds. It is therefore very important to share updates often to get your tweets discovered. It is not good enough to just post a tweet once, instead you need to post it several times to reach several people who are using this this social platform.
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https://digitaltoolshelf.com/2020/09/10/5-must-dos-to-get-traffic-from-twitter/

Most social media marketing campaigns are primarily designed to help gain more social following, increase product/brand visibility or drive traffic to a website. Here are quick must-know tips you should consider when rolling out your next social media campaign.

Reserve your username across all platforms
Reserve all your usernames across all the social media platforms even if you don’t need them now. These keeps off imposters, and trust me; you are going to need those usernames some day.


Decide which social media platform(s) best suits your needs.
Not all social media platforms are suitable for your kind of marketing campaign. Trying to build a presence and stay significantly active on all available social media platforms can be time consuming and counterproductive. Instead, you need to identify platforms that bring the best results and focus on them.

Optimize your social media platforms CONTINUE READING...
https://digitaltoolshelf.com/2020/09/10/10-quick-social-media-marketing-tips/

Blogging is becoming increasingly popular and social networks are also becoming more and more popular as well. Social networks include popular websites such as MySpace.com where users can create personal websites and interact with other users. These websites may include a wide range of components including text, images, audio, video and blogs. Here system users can voice their opinions, provided updates on their life, offer insight into current events or accomplish a number of other goals. However, bloggers who utilize a social network to maintain their blog should consider a few different factors. This article will discuss some of these factors including whether to make the blogs available to the public or keep the private, considering the audience of the blog and dealing with harassment through the blog.


Making Blogs Private or Public

Most social networks enable users to make their website either private or public. Private websites are only available to the user and other users he specifically approves to view his website while public websites are available to all users of the system. These same capabilities also apply to the blogs which are maintained on a social network. For this reason bloggers must determine whether or not they wish to make their blog posts available to the entire social network or to only a fraction of this network.
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https://digitaltoolshelf.com/2020/09/14/blogging-on-a-social-network/

Are you an avid online shopper? If so, there is a good chance that you have come across a number of different deals and discounts online. Similar to those deals and discounts is the ability to obtain something online without paying a fee, those items, products, or services are commonly known as being free. Unfortunately, you will find that when it comes to being free, not all free things are actually free. One of those things is online video websites, not all of them are as free as you would think they would be.

Before examining online video websites that are classified as being free, you first must understand that you may have to pay a small fee to view their online videos. Most of the sites that are labeled free online video websites are free to join. Essentially, this means that you do not have to be considered a paid member just to join the site. By creating a free membership program, there are many online websites, including online video websites, that are able to claim that they operate and run a free program.
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https://digitaltoolshelf.com/2020/09/17/free-online-video-websites-that-arent-really-free/

Whether you call it cryptocurrency, virtual currency, or digital currency, bitcoin is a type of new currency that you should learn all you can about before you buy it, mine it, or use it to pay for products and services. There are pros and cons of using bitcoins that all users should be made aware as they move forward. Let’s look at the main ones here.

Con

Security Issues – There are some issues with hacking where people have lost their bitcoins. Additionally, there have been issues of fraud where someone misrepresented themselves and were really sending you to a fraudulent website to pay money for non-existent bitcoins.
Pro

Anonymity Protections – You can buy using your private key, which is essentially a password, up to 78 digits long (and you can have more than one). This is how you make a bitcoin transaction, and you cannot make one without your key.
Con

Private Keys – This was just a positive and now it’s a con. The reason is that you cannot recover your private key. If you lose it and can’t remember it, you’re out of luck because they are unrecoverable. The best place to store your key is by printing it out on paper and keeping it locked up in a file cabinet or even a safety deposit box...CONTINUE READING
https://digitaltoolshelf.com/2020/09/11/the-pros-and-cons-of-using-bitcoins/

Are you an individual who loves using the internet? If so, what do you use the internet for? Many individuals use the internet to do homework, to do work, to research a particular topic, to shop online, or even for entertainment purposes. If you are an individual who loves using the internet for entertainment purposes, there is a good chance that you have heard of Google Video before. If you haven’t heard of Google Video before, you are encouraged to familiarize yourself. Google Video is one of the best ways to seek entertainment online.

Google Video, as you can probably tell by the name, is an online video website. Online video websites are rapidly increasing in popularity and so is Google Video. With online video websites, in the general sense, you are able to view free online videos, buy online videos that may be available for sale, or make, upload, and share your own homemade videos. Of course, different online video websites have different rules and restrictions; however, you will find that Goggle Video allows you to do most of the things mentioned above CONTINUE READING...
https://digitaltoolshelf.com/2020/09/18/google-video-what-is-it/

How you would like to make your own homemade movies? If you would, how would you feel if you could easily share those videos with the rest of the world? Thanks to online video websites, you can. If you are interested in creating your own video, on just about whatever you want, and share it with other internet users you can, by using Google Video.

Google Video is one of the most popular online video websites, along with YouTube. Google Video is an online video website that is most commonly known for its wide selection of available videos. These videos commonly include popular television shows, sports recaps, celebrity interviews, music videos, and homemade movies. When most internet users arrive at Google Video’s main page, they are there to find online movies to watch. Google is the place that many internet users go because they can not only watch free videos, but they also
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https://digitaltoolshelf.com/2020/09/18/making-your-own-google-videos/

There was a time when the internet was used only for research. As the popularity of the internet grew, so did the way that it was used. Today, millions, in fact billions, of individuals rely on the internet for entertainment. If you are one of those individuals, there is a good chance that you have heard of YouTube before. YouTube is an online video website that allows website visitors to view homemade videos and much more, but that is not all that you can do with YouTube. If you wish, you could also make and share your own video.

Making your own video? That sounds like fun doesn’t it? A large number of internet users, ones of all different ages, are making the decision to make their own videos. Many of these videos are used to share information with others, showcase a favorite scene from one of their favorite television shows, express their beliefs, or just make a comedy video. If you are interested in making your own video, whatever the purpose of that video is, you are advised to start thinking about CONTINUE READING... click onlink below
https://digitaltoolshelf.com/2020/09/18/making-your-own-youtube-video/

There are many people in world who have understood the truth behind a successful business in this competitive world. The secret or the truth for successful business is entrepreneurship. Some people think having a well qualified degree from a recognized university would help them in getting job and promoted. But the secret is one who are entrepreneurs are on the top position in business. They start their business are on the top position of the corporate chain. Entrepreneurship gives you freedom to be your own boss; entrepreneurs get the command over money and on other hand executives get salaries.

Every business corporate has some... Continue reading...
https://digitaltoolshelf.com/2020/09/14/franchise-opportunity-for-your-business-growth/

Now days with increasing technology changing lives, there are many changes faced in the business area too. There are wide opening of business opportunities for entrepreneurs. You should decide yourself in which field you want to enter. Before entering it is necessary you should hold little expertise in that particular field.

Before you start any business, it is necessary to have little or more opportunity for starting the business. In dealing with any kind of business, you should put your personal effort on it, in order to run or get a successful business. It is also necessary your choice, matches the public choice and also with the latest trends. It is no use of opening the business which is not in demand and can bear great loss because of it.

Here are some of hottest and latest veers of business opportunities opened for Entrepreneurs... CONTINUE READING...
https://digitaltoolshelf.com/2020/09/14/different-business-opportunities-for-entrepreneurs/

here are many people in world who have understood the truth behind a successful business in this competitive world. The secret or the truth for successful business is entrepreneurship. Some people think having a well qualified degree from a recognized university would help them in getting job and promoted. But the secret is one who are entrepreneurs are on the top position in business. They start their business are on the top position of the corporate chain. Entrepreneurship gives you freedom to be your own boss; entrepreneurs get the command over money and on other hand executives get salaries.

Every business corporate has some starting somewhere in small place. Entrepreneurs to prove themselves expose their ideas and products through small size business. However, there is not guarantee of how long this business would go. Sometimes, these businesses do not grow up and gets the end. This is the biggest disadvantages with the business out here. Failure is biggest risk factor involved in these types of business. Opening a small or big size business is not an easy task, you need to work hard and make your effort to it. You need to ground your business with a name and fame. CONTINUE READING...
https://digitaltoolshelf.com/2020/09/14/franchise-opportunity-for-your-business-growth/

Affiliate marketing is one way in which bloggers utilize their blog to generate revenue. The amount of revenue generated by a blog featuring affiliate marketing links may vary significantly depending on the amount of traffic the blog receives as well as the compensation offered for the affiliate marketing. Affiliate marketing essentially entails creating a link on the blog to another company’s website. The other company then compensates the blog owner according to a previously agreed upon contract. This compensation may be awarded in a number of different ways.

The blog owner may be compensated each time the advertisement is served, each time a unique website visitor clicks through the advertisement or each time a blog visitor performs a desired action such as making a purchase or registering with the website. This article will discuss some aspects of affiliate marketing which bloggers should understand including selecting opportunities carefully, maximizing the income potential for these opportunities and understanding the requirements associated with these affiliate marketing opportunities.
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https://digitaltoolshelf.com/2020/09/14/-and-blogging/

Blogging is becoming increasingly popular and social networks are also becoming more and more popular as well. Social networks include popular websites such as MySpace.com where users can create personal websites and interact with other users. These websites may include a wide range of components including text, images, audio, video and blogs. Here system users can voice their opinions, provided updates on their life, offer insight into current events or accomplish a number of other goals. However, bloggers who utilize a social network to maintain their blog should consider a few different factors. This article will discuss some of these factors including whether to make the blogs available to the public or keep the private, considering the audience of the blog and dealing with harassment through the blog.

Making Blogs Private or Public

Most social networks enable users to make their website either private or public. Private websites are only available to the user and other users he specifically approves to view his website while public websites are available to all users of the system. These same capabilities also apply to the blogs which are maintained on a social network. For this reason bloggers must determine whether or not they wish to make their blog posts available to the entire social network or to CONTINUE READING...
https://digitaltoolshelf.com/2020/09/14/blogging-on-a-social-network/