₦airaland Forum

As speculated recently, the Nigerian naira on Monday, January 30 hit its all-time low against the United States dollar now at N500 at the parallel market.

This is the first time in the history of the country that the naira would get that low against the foreign currency. Last week, the local currency traded for N495 to the dollar on the black market as against N485 per dollar the week before due to the shortage of dollar.

At the interbank window at the same period, the dollar went for N310.5.

The CBN is yet to react to the fall, but a trader was earlier quoted as saying: “There is an acute shortage of dollars in the market because of supply being slashed by half to Bureau de Change operators from international money transfer agents, pushing the naira down.”

The naira dropped against the United States dollar from 498 to 500 at the parallel market during the early trading hours on Monday.

The currency thus crossed the critical threshold analysts had predicted.

At the official market, the local unit closed at 305/dollar, the level it has traded at since August last year.

The CBN had two weeks ago commenced sales of dollars to the BDC operators through Travelex, following a three-week break during the Christmas and New Year celebrations.

On Friday, the naira closed at 498/dollar at the black market, broadly unchanged from 497/dollar it recorded the previous weekend.

“Confidence is gradually returning to the forex market as a result of improved foreign exchange reserves, dollar sales by international money transfer agents and the central bank assurance it will continue to support the local currency,” one trader told Reuters.

Last Tuesday, the CBN said it would continue to provide hard currency, with priority given to manufacturing industries that need to import raw materials and spare parts.

Economic and financial analysts are slightly divided over the outlook for the naira this year.

http://dailypost.ng/2017/01/31/naira-hits-n500-per-dollar/

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*Business Lessons on Trump Election Victory*

When I went to bed Americans were voting, when I woke up to exercise I turned on the TV and saw that Trump was leading & doing well in Hillary Clinton’s areas as seen in Obama’s last election. I was not surprised while many people panicked and markets caught the flue. But politics will be politics, what can business learn from Donald Trump’s victory? I have learnt the following lessons:

*Disruption Comes Like a Thief*
I have read many opinions, mostly Robert Reich’s posts. Everyone was predicting an easy victory for Hillary Clinton. Polls and predictions saw no Trump victory even the Wall Street. That is how disruption is like, when you are the disruptor you will be given statistics, historical data, future projections & even prophecies. All this enough to make you give up but keep pressing on, your vision is unique to you and nobody else. When it is fulfilled, you will stand tall and look at all the naysayers sink into oblivion.

*Never be intimidated by Experience*

So the guy with 20 years’ experience crushed you at a debate. Heck the crowd liked him and so you must be feeling small? No, a thousand times no. Trump was intimidated by experience, looked lost on the stage of debate which he lost while Clinton pumped her chest and said this is our turf, rookies will not make it. But Trump kept working brushing aside the threats. Today he has made more than 20 years’ experience bow, so can you. When they wave Honours Degrees, MBAs & PhDs at you do not wave back, your strength is not that but elsewhere.

*Consumer is Always King*

The US election was sold to many people worldwide, I resisted jumping in on many posts about Hillary vs Trump. In the eyes of the world, Clinton was president. The world from Africa, Europe, Australia & Asia tried to think for Americans & tell them how to and who to vote. Clinton rode on that wave of billions pressuring Americans. Trump told his story to the people that mattered, the Americans. Yes his story might have appeared racist to some of us because it excluded us and advanced only American agenda. Trump put the right value proposition to the consumer and they bought into his brand.

*Your Competitor’s Weakness is not Your Strength*

I must agree, Donald Trump had many things coming out of the cupboard which weakened him. His brand was toxic to a cursory look & some Republicans even disowned him. The democrats rode on that wave of his weakness. They forgot they needed to make that weakness their strength. If you see a competitor fail to fill a market gap do not rejoice but fill that gap otherwise it becomes useless glee not convertible into revenue.


Remember the bible says wisdom cries out on the streets (Proverbs 1:20), this is that wisdom we must always be on the lookout for. Congratulations to Americans, they have proved to us that disruption will always trump tradition.

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*Improvement Tuesday*
_Lessons I took away and my views on the American Debate last night_. *smiling*


Trump got trumped by Clinton through calmness. Clinton understands diplomacy and at that level of the campaign, it is definitely needed. The truth is, the best price of a successful attack is a constructive alternative. She kept at that, and kept referring to the questions asked.

A few weeks ago, I wrote about leadership, also about quiet and about conflict management. I wish he read it. Trump is real. I really like him, especially his guts, but no, not as a president. He is pretty real. But truth be told, at that level, you don’t need to be real, you need to be diplomatic and political. Running a business and sitting in board meetings over the years with people twice my age (some of which were among those that wrecked this country) I stumbled upon a fact through experience, as you become more successful or climb higher, learn to talk less, especially if those around you are less truthful. As you climb higher, for others, they change, I mean their masks start to fall off, people become more diplomatic, and everything becomes more political. Trump needs a class on politics.


Donald Trump might have had a cold, or on something. He kept sniffing. Trump drinking a lot of water and sniffing his nose hundreds of times over might also be a show of discomfort by body language. Intellectualism isn’t his turf. I actually don’t think any of them are, but Clinton is better with her mind. Trump wasn’t in his element. All she needed to do is keep him that way all through the debate and she did. If you let Donald Trump play on his turf, which is media and mass appeal, you’ll be in trouble because he understands word play, bravado and ridicule more than facts, diplomacy and intelligence. Ridicule is a weak man's most potent weapon. It is almost impossible to counteract ridicule. Also it infuriates the opposition, which then reacts to your advantage. Trump didn’t get a chance to show his ridicule a lot.

Lately, I’ve been reading one of the most powerful books ever written, it’s called Rules for Radicals by the controversial Satanist Sail Alinsky and as weird as the book is, he broke this down by saying "A good tactic is one your people enjoy." Clinton just had to make sure Trump didn’t play well on getting the people to enjoy his bravado through overwriting it with intelligence and put togetherness. Mindfulness is a powerful part of emotional intelligence. And she has it. She also played to the gallery on non Americans like us who feel threatened by Trumps careless statements on foreign policies. She kept reminding us of strong ties America has with foreigners (NATO, Arab nations etc) as against what Donald Trump has been saying. In Saul Alinsky’s book, he broke down a key concept that says “One of the factors that changes what you can and can't communicate is relationships. There are sensitive areas that one does not touch until there is a strong personal relationship based on common involvements.” She kept involving others and don’t forget that the world is now more global village than ever, so our views and emotions as non Americans count more in this election than ever and she has us. Don’t forget that the poll results come from the opinion of others, including us.


One more thing, he needs to manage his inner camp well. He needs to talk less. I don’t think he listens well to his inner circle, if he has. The world has too many details of him. He needs to tighten his lose ends. He needs to form better allies. He is losing too many friends. And they are becoming enemies. That in itself is a distraction. Look through history, whether boardroom politics or straight fights, and you’d realise that the deadliest wars are fought by former insiders. The worst kind of enemies comes from people who were once friends.

For more details on managing conflicts, diplomacy and team, please visit http://www.hbc.org.ng/2016/07/19/introverts-and-their-power-of-quietness/

*Improvement Tuesday*
_Lessons I took away and my views on the American Debate last night_. *smiling*


Trump got trumped by Clinton through calmness. Clinton understands diplomacy and at that level of the campaign, it is definitely needed. The truth is, the best price of a successful attack is a constructive alternative. She kept at that, and kept referring to the questions asked.

A few weeks ago, I wrote about leadership, also about quiet and about conflict management. I wish he read it. Trump is real. I really like him, especially his guts, but no, not as a president. He is pretty real. But truth be told, at that level, you don’t need to be real, you need to be diplomatic and political. Running a business and sitting in board meetings over the years with people twice my age (some of which were among those that wrecked this country) I stumbled upon a fact through experience, as you become more successful or climb higher, learn to talk less, especially if those around you are less truthful. As you climb higher, for others, they change, I mean their masks start to fall off, people become more diplomatic, and everything becomes more political. Trump needs a class on politics.


Donald Trump might have had a cold, or on something. He kept sniffing. Trump drinking a lot of water and sniffing his nose hundreds of times over might also be a show of discomfort by body language. Intellectualism isn’t his turf. I actually don’t think any of them are, but Clinton is better with her mind. Trump wasn’t in his element. All she needed to do is keep him that way all through the debate and she did. If you let Donald Trump play on his turf, which is media and mass appeal, you’ll be in trouble because he understands word play, bravado and ridicule more than facts, diplomacy and intelligence. Ridicule is a weak man's most potent weapon. It is almost impossible to counteract ridicule. Also it infuriates the opposition, which then reacts to your advantage. Trump didn’t get a chance to show his ridicule a lot.

Lately, I’ve been reading one of the most powerful books ever written, it’s called Rules for Radicals by the controversial Satanist Sail Alinsky and as weird as the book is, he broke this down by saying "A good tactic is one your people enjoy." Clinton just had to make sure Trump didn’t play well on getting the people to enjoy his bravado through overwriting it with intelligence and put togetherness. Mindfulness is a powerful part of emotional intelligence. And she has it. She also played to the gallery on non Americans like us who feel threatened by Trumps careless statements on foreign policies. She kept reminding us of strong ties America has with foreigners (NATO, Arab nations etc) as against what Donald Trump has been saying. In Saul Alinsky’s book, he broke down a key concept that says “One of the factors that changes what you can and can't communicate is relationships. There are sensitive areas that one does not touch until there is a strong personal relationship based on common involvements.” She kept involving others and don’t forget that the world is now more global village than ever, so our views and emotions as non Americans count more in this election than ever and she has us. Don’t forget that the poll results come from the opinion of others, including us.


One more thing, he needs to manage his inner camp well. He needs to talk less. I don’t think he listens well to his inner circle, if he has. The world has too many details of him. He needs to tighten his lose ends. He needs to form better allies. He is losing too many friends. And they are becoming enemies. That in itself is a distraction. Look through history, whether boardroom politics or straight fights, and you’d realise that the deadliest wars are fought by former insiders. The worst kind of enemies comes from people who were once friends.

For more details on managing conflicts, diplomacy and team, please visit http://www.hbc.org.ng/2016/07/19/introverts-and-their-power-of-quietness/

I think this deserves front page. Supermods Lalasticala please, I think every igbo should see this

gartamanta:
Clamouring for sovereignty isn't a waste of time. A person without sovereignty is actually a nobody. It is having control of your land, your resources, your laws and your political will that makes you sovereing and gives you the best chance to develop your land as you see fit. Ideally, Nigeria should have been run in a "European union style" confederation where all Igbos, Igboids,Igbo speaking people and some of the minorities who confortable with Igbos will be in one region with no states, just provinces (or Local Govts). The Regions will be more powerful than the center, control 100% of their resources, pay an agree percentage to the center, have their own parliament, enact their own laws, have their own regional police etc. it is then that Igbos can finally administer themselves and develop their land. But we all know that the North does want this because they know that 'Igbo region' is liable to secede any time.


Igbos leaving their land to develop other places was as a direct consequence of the war because they had to move out of their war ravaged lands to find green pasture elsewhere. But I'm happy this trend is declining. Current happenings in Nigeria has made Igbos realise that 'one Nigeria' is redundant. Many Igbos are now choosing to site their immovable assets back home due to the volatility of Nigeria.

When you talk about 'plan'. You can't put the cart before the Horse. Britain just recently left the EU single market. Not even the British Government has a plan about what they will do outside the EU. What they do know is that the sovereign will of the British people must be followed and they believe that they will survive outside the EU.

You mentioned something, you said the igbos are now moving their immovable assets back to their land. You see! That's what I'm saying.. That is actually the positive move. Meanwhile, concerning business, what saddens me most about the igbos is the fact that they're not too keen on Branding. We have lots of igbo business and very few igbo brands. That is what the your a have over the igbos, they understand branding and with a brand, you build influence. For example yesterday, I was with a wealthy igbo man who had done well for himself and was planning to build a Plaza. We actually were there to help him make the best choice of business that would thrive in that vicinity, at the end if the day we agreed but what caught my attention was his excitement when he said "and somebody can even come and buy it oh". For him that was the peak, he didn't even care about the brand. I wish the igbos could look into this more. Build not just wealth but a brand, it gives you influence and power

gartamanta:
Clamouring for sovereignty isn't a waste of time. A person without sovereignty is actually a nobody. It is having control of your land, your resources, your laws and your political will that makes you sovereing and gives you the best chance to develop your land as you see fit. Ideally, Nigeria should have been run in a "European union style" confederation where all Igbos, Igboids,Igbo speaking people and some of the minorities who confortable with Igbos will be in one region with no states, just provinces (or Local Govts). The Regions will be more powerful than the center, control 100% of their resources, pay an agree percentage to the center, have their own parliament, enact their own laws, have their own regional police etc. it is then that Igbos can finally administer themselves and develop their land. But we all know that the North does want this because they know that 'Igbo region' is liable to secede any time.


Igbos leaving their land to develop other places was as a direct consequence of the war because they had to move out of their war ravaged lands to find green pasture elsewhere. But I'm happy this trend is declining. Current happenings in Nigeria has made Igbos realise that 'one Nigeria' is redundant. Many Igbos are now choosing to site their immovable assets back home due to the volatility of Nigeria.

When you talk about 'plan'. You can't put the cart before the Horse. Britain just recently left the EU single market. Not even the British Government has a plan about what they will do outside the EU. What they do know is that the sovereign will of the British people must be followed and they believe that they will survive outside the EU.

You mentioned something, you said the igbos are now moving their immovable assets back to their land. You see! That's what I'm saying.. That is actually the positive move. Meanwhile, concerning business, what saddens me most about the igbos is the fact that they're not too keen on Branding. We have lots of igbo business and very few igbo brands. That is what the your a have over the igbos, they understand branding and with a brand, you build influence. For example yesterday, I was with a wealthy igbo man who had done well for himself and was planning to build a Plaza. We actually were there to help him make the best choice of business that would thrive in that vicinity, at the end if the day we agreed but what caught my attention was his excitement when he said "and somebody can even come and buy it oh". For him that was the peak, he didn't even care about the brand. I wish the igbos could look into this more. Build not just wealth but a brand, it gives you influence and power.

PERCEPTION IS EVERYTHING
PACKAGE YOURSELF

Champagne in a zobo nylon?

How dare you!!!

That's what you do every day without knowing it.
You have value, but you sell without "packaging" it right. You try to sell without a brand?
That's not wise...

My dear, create a brand!

People always ask me WHAT REALLY IS A BRAND

Hmmmm…
"It’s the difference between a bottle of water and Eva, a singer and Wizkid, a watch and a Rolex.

//A brand is a legal business cheat that helps you win without competition. It creates irrationality between product, market and price, and people will happily pay more for it//

UNIQUE is the only English word, as an adjective without a superlative. Yes, unique is very unique. It cannot be modified.


So unique has no superlative, say "uniquer", or "more unique" or "the uniquest"

That's what you should be, unique!

You should be so unique that no one can create a superlative of what you do.


That's what truly is a Unique Selling Point, #USP.

So

Have you found out why you weren't chosen for that deal, or job?


Also, on a brighter note there’s always one major reason people love you. Perhaps if in business, why customers buy from you. But do you know it?


You just need to identify it, then highlight as a front end, every time before you sell... #ValueProposition #USP

If you know it, protect it.

For Louis Vuitton, it's the exclusiveness and luxury. So for this, they'll never do promos or discounts. As a matter of fact, at the end of every year, they burn their unsold merchandise. They won't even donate it to charity.

For Nike, its brand association. So Nike never talks about their commodity or its benefit in their adverts, they talk about the athletes E.g., the Jordan by Nike Air (highlighting Michael Jordan)...


Now, to you, what is your Unique Selling Point?

What stands you out?

Why should I choose you over others?

In Hexavia we say, a high Brand Equity is directly but irrationally proportional to your Market Share Index (it blows it up!)


"Like a Rolex is not just another watch, A brand is not a just a thing, it’s an alluring experience. It’s your unique identity created by perception that is noticeable and stands out. It has to be created on purpose. And its systematic creation is

THE BRAND STRATEGY.

Whether in Life, War or Business, strategy is everything. Don't ever live without mastering it!
Don't miss this again!

Eizu©
Hexavia
www.hbc.org.ng

plaetton:
Correction. We already are indispensable. We don't need to bow down to cows to validate our indispensability.

Lagos state has been agitating , for a long time now, for greater and special revenue allocation due to it's population, it's vast infrastructural needs, and it's status as the economic hub and melting pot for all Nigerians ethnic nationalities.
In fact, former Lagos state governor, Bola Tinubu, had a prolonged rift with OBJ on account of this legitimate agitation.

And BTW, who is the Master or who are the Masters to whom Igbos must ingratiate themselves in order to receive our statutory benefits of being part of the Nigerian federation ?

Let's get things straight sir, Lagos was never indispensable. As a matter of fact Lagos as a state is the 5th largest economy in Africa. If Lagos were in the east and threatened to break away, it would survive and it would be devastating to Nigeria. What I'm saying is, let's be smart and stop being emotional about this thing. I would rather be the most relevant person in a company before threatening to leave, that way the management would beg and make things suit me if I wanted. Let's focus on developing the east just as we did Lagos so that even if we were to leave, we leave knowing that we will survive and most importantly thrive.

gartamanta:
Stop talking like an ignoramus. How can you be talking about Igbos developing their land and being financially independent when the Igbos don't have their sovereignty? How can the Igbo man control his destiny when that destiny is controlled in Abuja? How can the Igbo man reach his full potential when when the Igbo man is under the laws of Nigeria? Is the Igbo man controlling his large deposit of Coal in Enugu? Is the Igbo man controlling his Oil in Anioma,Anambra, Imo and Abia? Is the Igbo controlling his large deposit of limestone in Ebonyi? All of these natural resources are under the Government of Nigeria. So how do you think that a people who don't have their sovereignty can grow? Start talking about the real issues instead of this "let's keep managing in Nigeria" mentality you have.

One more thing. During the Biafran war, people didn't starve in Igboland because of lack of a strong Agricultural base. It is on record that the largest food producing area in the Eastern region that later became Biafra was Abakiliki. Ojukwu foresaw that there would be a food crises and began a program of intensive cultivation of the land. The reason why people starved was because the war turned many into refugees and they had to leave their lands and farms to flee for dear life.

OK sir! They should continue to waste time and clamour for sovereignty. What plans are on ground after sovereignty? Unfortunately, we Nigerians are always sentimental about things. The igbos have left their lands to develop other places eg Lagos. I have not seen any indication or alliance between the igbo governors. In the end we gain sovereignty and can't even survive after. I'm not against sovereignty, I'm against sovereignty without a plan. Let's get things right in our cupboard first before we start clamouring for sovereignty.

plaetton:
While I agree with some points here, I do disagree with the general thrust of this article.

What I keep hear , thread after thread, is that Igbos should pretend that all is well with the Nigerian federation, continue to play ostrich , and continue to take it in the arxx like all other pretenders and hypocrites in the land.

No.
Everyone is different. We are different. We agitate because we are pushed to agitate.
We would not be Igbos if we endure and pretend like everyone else.

When the southwest was under the jackboots of Abacha, no one said the southwest should not agitate.
Everyone, every group that that has the courage should agitate, show their frustrations when necessary.

Igbos should continue to speak up in the face of tyranny, nepotism and when the parochial interests of feudal lords sideline and marginalize our collective well-being.

For as long as I can remember, the igbos have been agitating and so far it has gotten us nowhere. When the FG notices independence they will sit up. Lagos is a good example, for no reason would the FG fail to give attention to Lagos when needed because of its economic importance. If we can achieve that in the east then we become indispensable and value increases.

oyinkinola:
....op i don't know your age but your wisdom is commendable, am a yoruba but i always worried about igbo and i ask sometime where is sage in igbo land? as you said if japan let hold down with astrocity commited by american against them they wont be where they are today! igbo free yourself with your concernt not other!
if you like we can interact:oyinkinolaoladoja8@gmail .com

Thank you @oyinkinola

Truth

The best step to independence is actually financial independence. That is what the article clamours for. Let's first develop our region as we do that we are less dependent on the FG. Rather than focus on the problem, create solutions. Remember the biafran war, what killed most if the easterners wasn't guns or bullets but hunger. If the easterners were self sufficient in food then the massacre wouldn't have been that terrible. Once beaten twice shy. I hope we learn.

Cc lalasticala