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Webmasters / Are Directories Still Useful For SEO by todhost(m): 1:36am On Mar 14
Building links and sharing content through Web Directories have been the norm for the world wide web and for search engine optimization for a long time. But a lot have changed on the web and with Google, the leading search engine. The question now is whether web directories are still relevant in this age of advanced Google Algorithimic Updates. We will learn more about that.

Head of Web SPAM at Google John Mueller has thrown some insights when he said, “in general, no”. But the key words in that answer are “in general”. That’s the usual answer we get from John and, as much as we’d like to say we will dissect it, the truth is that we can only be speculating and interpreting things based on own knowledge and experience.

So we take some time to find out whether web directories are still useful for SEO today. But before then, let's look at some background information.

What Are Web Directories Really?

In order to better understand whether directories work or not, we have to create a background for them. Like an introduction.

Most people probably think of directories as just sites that list other sites. While that’s true, the reality is that they’re much more than that.

Before modern search engines, such as Google, web directories were THE INTERNET.

Source: https://www.todhost.com/blog/are-directories-still-useful-for-seo.html

Webmasters / 13 Tools That Will Enhance Your Online Marketing Efforts by todhost(m): 7:03am On Mar 11
The key advantage of all small businesses are derived in their competitive edge. If you run a small business, you should be looking for a competitive advantage or strengthening your advantage to get your leg up on the competition.

While there is no way of knowing what the future holds, one thing is for sure: you don’t want to be among the approximately 80% of businesses that fail within 18 months. So you've got to equip yourself with the right tools for internet marketing.

Gone are the days when you could afford to ignore the internet. If you want to achieve success, regardless of your industry, it’s imperative to have a sound online marketing plan in place – a strategy that leverages the power of social media, uses search engine optimization to drive traffic, and makes good use of the media marketing advancements that are out there.

In this post, we outline online marketing tools that you need when starting a business or seeing to run effectively. Each of these tools will help you get that competitive edge.

Source: https://www.todhost.com/blog/13-tools-that-will-enhance-your-online-marketing-efforts.html

Webmasters / Image Optimization For High Ranking by todhost(m): 8:03am On Jan 23
Many SEO managers have taken the impact of images on website ranking lightly. Whenever SEO is talked about, some of the first things that come to our mind are content, backlinks or keywords. This is not wrong and these factors do have great impact on SEO, but it isn’t all that is important as there are many other possibilities for SEO that impact site performence on search engines. Especially since there are plenty of factors that weigh in a page rank that are not purely backlink or content-driven. So it should not have come as too much of a surprise when Google announced that page load speed is a ranking factor for both desktop and mobile searches. Of course, one factor out of more than 200, but one that is still worth serious consideration.
1. Website Speed as a Ranking factor

Site speed, according to Google, “reflects how quickly a website responds to web requests” and for all intents and purposes serves both the user and the site owner. Users get an enhanced experience, site owners are more likely to get reduced operation costs and… well, more users, who stay on the website longer.

Google thinks the same, as indicated by the very fact that it provides us with tools to check our site speed and suggests solutions for sluggish pages. There is the PageSpeed module in the Google Developers section and a Page Speed Insights for making a speed audit for every website.

Yahoo also has a developer module for page speed improvements, called Yslow. The slew of freely available tools is certainly meant to wear off some of the concerns that only big sites can benefit from this change. In fact, chances are smaller sites have the upper hand here in terms of flexibility and adjusting. Some questions and concerns remain though, the most important being:

What is and how exactly does Google measure “site speed?”

For instance, the difference between “document complete” and “fully rendered” time when loading a page was mentioned. The former means that while not all the elements on a page are showing, you can start clicking and navigating. The latter means that everything is clearly visible on the page, even background stuff like ads and images. Even though it is difficult to pinpoint specifically and with certainty which aspect of speed directly helps your rankings, working on your site loading speed, in general, is bound, at the very least, to enhance your users’ experience. So, for instance, having a “document complete” time which is faster than the “fully rendered time” could help.

Read full blog post: https://www.todhost.com/blog/image-optimization-for-high-ranking.html

Webmasters / A Detailed Guide To Safe Website Updating by todhost(m): 5:36am On Dec 24, 2018
Updating a website is critical for safety and security.. Updating is necessary mostly when their is a new version of software and you want to launch the new version of the website. In doing so you will need to take some steps to ensure that you do not damage your codes and also do not hurt your search engine rankings in the process. When you update your website, especially if you decide to change your domain name, these changes can potentially have negative impacts on SEO. You can avoid these problems by carefully planning the update process. Here are the steps that can guide you when you update your website.

1. Figure Out the Scope of the Project

The first thing that you will need to do is start by making a list of all of the URLs that need to be updated. You can use your sitemap to retrieve a list of these pages. There are also online software tools, including Google Webmasters, that can be used to crawl your website in order to generate a list of pages. Once you have this list available, you need to check it to make sure that all of the links are viable links and that there are no broken links or pages that you simply do not want to include in the upgrade.

Read more:

9 Common Problems of a WordPress Website

A checklist against cybercrime

A Guide to Google Website Ranking

2. Check Inbound Links

Your SEO strategy depends on the inbound links that point to your website. As a result, you will need to perform an inbound link audit that will determine which direct links need to be updated. You should make sure that you contact the webmaster for each inbound link and ensure that they update the old links on their site. If it is not possible for you to reach everyone because of a large number of links, you should make sure to establish 301 redirects for all of the old links in order to point them to the new URLs on your updated site.

3. Update Your Content

In addition to updating the design of your site, you should also make sure to update the content on your site. Review all of the existing pages to ensure that there is no content that is outdated. Is your current SEO strategy meeting your needs? Check the analytics data for your website to make sure that your current plan is working. You may want to consider updating the keywords that you are targeting on certain low ranking pages.

Although it might be tempting, try to avoid unnecessarily deleting pages of your site. There may be pages that are having a greater impact on your current rankings than you might assume at first glance. However, if you find duplicate content on your site, do a 301 redirect of the content pages to the correct version of the pages. In the future, avoid creating pages that contain mostly similar conten

Read full blog post at: https://www.todhost.com/blog/a-detailed-guide-to-safe-website-updating.html

Webmasters / A Detailed Guide To Safe Website Updating by todhost(m): 5:16am On Dec 24, 2018
Updating a website is critical for safety and security.. Updating is necessary mostly when their is a new version of software and you want to launch the new version of the website. In doing so you will need to take some steps to ensure that you do not damage your codes and also do not hurt your search engine rankings in the process. When you update your website, especially if you decide to change your domain name, these changes can potentially have negative impacts on SEO. You can avoid these problems by carefully planning the update process. Here are the steps that can guide you when you update your website.

1. Figure Out the Scope of the Project

The first thing that you will need to do is start by making a list of all of the URLs that need to be updated. You can use your sitemap to retrieve a list of these pages. There are also online software tools, including Google Webmasters, that can be used to crawl your website in order to generate a list of pages. Once you have this list available, you need to check it to make sure that all of the links are viable links and that there are no broken links or pages that you simply do not want to include in the upgrade.

Read more:

9 Common Problems of a WordPress Website

A checklist against cybercrime

A Guide to Google Website Ranking

2. Check Inbound Links

Your SEO strategy depends on the inbound links that point to your website. As a result, you will need to perform an inbound link audit that will determine which direct links need to be updated. You should make sure that you contact the webmaster for each inbound link and ensure that they update the old links on their site. If it is not possible for you to reach everyone because of a large number of links, you should make sure to establish 301 redirects for all of the old links in order to point them to the new URLs on your updated site.

3. Update Your Content

In addition to updating the design of your site, you should also make sure to update the content on your site. Review all of the existing pages to ensure that there is no content that is outdated. Is your current SEO strategy meeting your needs? Check the analytics data for your website to make sure that your current plan is working. You may want to consider updating the keywords that you are targeting on certain low ranking pages.

Although it might be tempting, try to avoid unnecessarily deleting pages of your site. There may be pages that are having a greater impact on your current rankings than you might assume at first glance. However, if you find duplicate content on your site, do a 301 redirect of the content pages to the correct version of the pages. In the future, avoid creating pages that contain mostly similar conten

Read full blog post at: https://www.todhost.com/blog/a-detailed-guide-to-safe-website-updating.html

Webmasters / How To Keep Your Customer Surveys Fresh by todhost(m): 3:19am On Dec 10, 2018
How to Keep Your Customer Surveys Fresh

Surveys is one way businesses gather information on customers to understand their behavioural pattern. Surveys are useful in understanding customer needs, product development, customer buying patterns and are also useful in dealing with post purchase behaviour like dissonace situations.

Read full post at https://www.todhost.com/blog/how-to-keep-your-customer-surveys-fresh.html

Webmasters / Top 10 Ecommerce Platforms Recommended For Small Businesses by todhost(m): 3:24am On Dec 03, 2018
Top 10 Ecommerce Platforms Recommended for Small Businesses

The world is changing with more internet users showing confidence in ecommerce platforms and making online purchases with less fear. The skepticism about online stores are declining with internet users understanding how to locate fraudsters and verify real shops over the net. There is also an increasing number of online stores and newer applications for building online stores have also sprang up. In this post, we examine the top 10 platforms you can use to build your ecommerce store.

https://www.todhost.com/blog/top-10-ecommerce-platforms-recommended-for-small-businesses.html

Webmasters / Useful Tips On How To Use Google Analytics On Ecommerce Websites by todhost(m): 7:11am On Nov 26, 2018
Useful Tips on How to Use Google Analytics on eCommerce Websites https://www.todhost.com/blog/useful-tips-on-how-to-use-google-analytics-on-ecommerce-websites.html

Assessing the performance of an ecommerce store will depend on different indices. The report from the analyses or assessment will determine what might be done to improve the site performance. This could include things like reading user surveys, customer posts on social networks, and frequently asked questions, but these cannot offer so much insight.

Read Full story at: https://www.todhost.com/blog/useful-tips-on-how-to-use-google-analytics-on-ecommerce-websites.html

Webmasters / How To Create Redirects In Wordpress by todhost(m): 12:11am On Nov 22, 2018
Read full blog post at: https://www.todhost.com/knowledgebase/848/How-to-Create-Redirects-in-WordPress.html

Redirections are a normal part of websites, plugins, and themes. Some are happening right before you and you may not be even aware what’s going on in the backend. Although redirections are usually left for developers, we are going to show you several tips that will let you understand how you can implement redirects in WordPress.

Read full blog post at: https://www.todhost.com/knowledgebase/848/How-to-Create-Redirects-in-WordPress.html

Webmasters / On-page Optimization In Opencart by todhost(m): 3:29am On Nov 15, 2018
Read full blog post at: On-Page Optimization in OpenCart https://www.todhost.com/blog/on-page-optimization-in-opencart.html

Search Engine Optimization (SEO) is the most important part in any online business web site today. Not only because a well optimized website will help increase your traffic and then boost your sales but its been proven to be far more rewarding than online promotional methods like advertising and sales promotion. There are tons of SEO techniques, some are allowed and acceptable by Google while some are not. In this post, we will focus on the most aspect of SEO as it aplies to OpenCart ecommerce.

Understanding OnPage SEO

On-Page SEO is also often referred to as on-site SEO and involves optimizing internal elements of your website pages to make them more search engine friendly. On-page SEO helps search engines understand your website better, to gauge if your content would be relevant to people seeking for information about anything online using a set of keywords.

If you’re planning on using SEO as an integral part of your Internet Marketing campaign, it would be to your greatest advantage to have a clear understanding of the basics and importance of On-page SEO.

The Importance of On-Page SEO

In recent years, other Internet marketing channels have appeared, taking sizable bites of the online marketing space. Many shifted their online campaigns to some very popular channels like social media marketing and dropping their SEO efforts without carefully analyzing real data. Many have succumbed to the myth that “SEO is dead” and is not a relevant factor anymore in driving targeted traffic to websites.

SEO is still the most important source of targeted traffic to websites. In a report by Forrester Research, organic web search or natural search engine results still sits at the top of traffic sources used by survey respondents. The report also states that this percentage is growing at a steady rate and is expected to continue growing in the next couple of years.

That is why it is very important to optimize your On-Page SEO if you want to have targeted visitors knocking on your online doorstep. However, it doesn’t mean that you choose one Internet marketing channel over the other and drop the rest altogether. To get the maximum results, you need to explore each of these channels and select which can be combined with SEO to get the best results. But before you can dive-in to all these in greater detail, it would be best to proceed and understand a bit more information about the basics of on-page SEO.

Read full blog post at: On-Page Optimization in OpenCart https://www.todhost.com/blog/on-page-optimization-in-opencart.html

Webmasters / Top 5 Security Issues With Wordpress And How To Fix Them by todhost(m): 11:09am On Nov 08, 2018
Read full blog post at: https://www.todhost.com/knowledgebase/847/Top-5-Security-Issues-with-WordPress-and-How-to-Fix-Them.html

WordPress leads as the most popular content management system (CMS) on the Internet today powering over 74,652,825 sites with about half of those websites hosted on the free WordPress official site. The rest are hosted on private servers like Todhost.com.

There is a reason so many CMS-based sites use WP. WordPress is a smart and intuitive platform that nearly anyone can learn to use. There are numerous plugins and themes available to help website owners customize the look and features of a site. Plus, those who understand coding can easily customize their sites even further.

However, WP is also susceptible to a few security threats. Hackers love to go in through the backdoor of your WP site and attempt to set up residence there. Fortunately, if you are aware of the most common security threats, then you can easily fix them and prevent hackers from taking over your site. Below are the top 5 WordPress security threats and how to fix them.

1. Password Hacking

You’ve probably noticed that most sites requiring a password now require you to create a strong password with capitals, lower case, numbers and special characters. The more complicated you can make the password (but still remember what it is), the less chance hackers have of breaking into your site.

Understand that hackers often use bots and can try dozens of passwords in seconds. If your password is easy to crack, you can be certain they can and will crack your password. Creating a strong password includes tips such as:

Not using the same password for everything
Making the password at least 12 characters long
Making sure all your devices used to sign in are secure (two-factor authentication helps)

Read full blog post at: https://www.todhost.com/knowledgebase/847/Top-5-Security-Issues-with-WordPress-and-How-to-Fix-Them.html

Webmasters / Useful Analytic Tools That Will Improve Your SEO by todhost(m): 6:14am On Nov 05, 2018
Useful Analytic Tools that Will Improve Your SEO https://www.todhost.com/blog/useful-analytic-tools-that-will-improve-your-seo.html

Search Engine Optimization (SEO) is ever changing and so requires constant assessment and review. To understand your current performance and take steps to improve, you require analytic tools. That is the focus of this post. This post is completely dedicated to SEO analytic tools. For each tool, we will provide a brief overview of its functionality.

Read full blog post: https://www.todhost.com/blog/useful-analytic-tools-that-will-improve-your-seo.html

Webmasters / Tips To Speed Up Drupal Performance by todhost(m): 6:46am On Nov 01, 2018
Read full post at: https://www.todhost.com/knowledgebase/846/Tips-to-Speed-Up-Drupal-Performance.html

Drupal is an open-source CMS and or framework that is used by at least 2.2% of all the websites on the internet. It powers all types of websites ranging from blogs to corporate and government sites. In this post, we will discuss tips on how to speed up Drupal performance to ensure your website keeps running fast, ensuring a good experience for your visitors and the search engines.

Drupal was originally released in 2001, two years before WordPress was even on the market. With WordPress being so popular, many people ask why someone would choose Drupal over WordPress? Here are a few reasons Drupal is preferred by web developers::

Security: Drupal has enterprise-level security and provides in-depth security reports. WordPress tends to have more plugins with vulnerabilities, especially if the owner doesn’t update them.
Scaling: Drupal was meant to scale to thousands of pages! WordPress was originally designed as blogging platform and actually runs into a memory issues after 100 pages.
Powerful: Drupal was designed with developers in mind and so the design possibilities are endless, especially with its modular design.

“We chose to go with a Drupal-based platform because it is open source, has a dynamic developer community, and offers a powerful and flexible platform for building online communities.” Mitch Kapor, Electronic Frontier Foundation


Read full post at: https://www.todhost.com/knowledgebase/846/Tips-to-Speed-Up-Drupal-Performance.html

Webmasters / Productivity Tools That Will Improve Your Business Management And Effectivenes by todhost(m): 7:49pm On Oct 29, 2018
Read full blog post at: https://www.todhost.com/blog/productivity-tools-that-will-improve-your-business-management-and-effectiveness.html

Productivity Tools That Will Improve Your Business Management and Effectivenes

Productivity is critical in every human endeavor especially because it relates with time which happens to be such a vital resource that can never be re-gained once lost.

Your time is invaluable and it is truly the only non-renewable resource. Once that minute, that hour, or that day is over, it’s gone forever. In this way, the objective isn’t really about finding more time to do the things that need to be done. Rather, it’s about figuring out how best to utilize your time and work in the most effective and most efficient way possible. When you save time, you boost your productivity.

Thanks to the power of the internet and continual improvements to technology in business and in our everyday lives, there are a number of remarkable online tools that can help to fuel the success of your business, empowering you to work smarter, not harder. With every blog, brand, or business utilizing the internet to create content, grow their following and generate more business online, it would be tough to imagine any of that growth and success without many of the tools and methods mentioned in this post.

1. Better management of contracts and e-signatures

Unless you’re already a legal expert yourself (and even if you are), contracts can be a very complicated and burdensome area for any business. You certainly want to keep up with your due diligence, but you don’t want to spend hours on end digging up the right contracts, ensuring they are worded correctly, and getting the right people to sign off on them in the fastest, most convenient, and still a completely binding way.

With the finances of your business being one of the most important metrics to measure, having the right platform in place for all of these incoming and outgoing contracts, invoices, and payments is ideal.

Striving to reinvent contract management is ContractZen, an all-in-one solution from meta-data structured easy contract and document storage to organized meeting notes with relevant documents (unlike google drive or Dropbox, that are not “smart”).

This turnkey cloud service is enterprise-grade, making it far easier than ever before to handle all sorts of contracts. They’re stored securely and you can collect e-signatures with ease. Stored contracts are sorted by metadata into dynamic folders and you can assign visual hashtags for even more organization. There’s a complete audit trail, as well as a native iOS app, document linking, saved searches, and high-end encryption.

Beyond contracts, ContractZen is also great for organizing your meetings and making sure all of your important files and information are accessible from anywhere. You can put together agendas, schedule meetings, collect meeting notes, share materials, automate invites and more. Pricing starts at $9.50 per user per month.

Read full blog post at: https://www.todhost.com/blog/productivity-tools-that-will-improve-your-business-management-and-effectiveness.html

Webmasters / How To Optimize Your Drupal Website by todhost(m): 5:00am On Oct 25, 2018
Read full article at:: https://www.todhost.com/knowledgebase/845/How-to-optimize-your-Drupal-website.html

In this tutorial, we examine the fundamental optimization steps required to enhance the performance of your Drupal website.

Drupal is a powerful content management system designed for rugged performance. A Drupal website that is well-optimized for performance can handle several million visits each day. That had been one of the advantages going for Drupal.

There are several ways to configure Drupal for optimal performance. These include optimizing MySQL, implementation of a Content Delivery Network (CDN), and different modes of caching such as View Caching and Page Caching. Apart from these, Drupal offers a range of options to reduce or optimize bandwidth requirements.


This post is more of checklist of performance optimization good for a Drupal website. Here are the recommended steps:

1. Update core module, contribs module, and themes of Drupal site

You always want to keep the core, contribs module, and themes updated.
a. To run updates, navigate to “Reports” → “Available Updates”
b. Click on “Check manually” to scan for additional updates

2. Use Content Delivery Network

Implementing a Content Delivery Network (CDN) with Drupal is a fast and easy way to instantly reduce load times for your website and ensure you are serving your static content (product images, JavaScript, CSS) from CDN.

3. Utilize Caching

Caching is fundamental to improving the speed performance in Drupal. Drupal provides caching options. This is probably the easiest way to speed up Drupal performance on your site.

a. Page Caching

To enable caching, navigate to Configuration → Development→ Performance
Enable “Cache pages for anonymous users” and also “Cache blocks.” You can then choose a time for minimum cache lifetime and expiration of cached pages.

b. Views Caching

1. To enable views caching, navigate to Administration → Structure→ Views
2. Click “Edit” on the view where you want to enable caching
3. Expand the “Advanced box”
4. Select “Time-based” and click on “Apply (all displays)”

c. PHP Caching

PHP Cache (APC) is well-known to increase the speed of Drupal installs. Add the below code .htaccess to enable PHP caching

<IfModule mod_gzip.c>
mod_gzip_on Yes
mod_gzip_dechunk Yes
mod_gzip_item_include file .(html?|txt|css|js|php|pl)$
mod_gzip_item_include handler ^cgi-script$
mod_gzip_item_include mime ^text/.*
mod_gzip_item_include mime ^application/x-javascript.*
mod_gzip_item_exclude mime ^image/.*
mod_gzip_item_exclude rspheader ^Content-Encoding:.*gzip.*
</IfModule>
<IfModule mod_deflate.c>
# Compress HTML, CSS, JavaScript, Text, XML and fonts
AddOutputFilterByType DEFLATE application/javascript
AddOutputFilterByType DEFLATE application/rss+xml
AddOutputFilterByType DEFLATE application/vnd.ms-fontobject
AddOutputFilterByType DEFLATE application/x-font
AddOutputFilterByType DEFLATE application/x-font-opentype
AddOutputFilterByType DEFLATE application/x-font-otf
AddOutputFilterByType DEFLATE application/x-font-truetype
AddOutputFilterByType DEFLATE application/x-font-ttf
AddOutputFilterByType DEFLATE application/x-javascript
AddOutputFilterByType DEFLATE application/xhtml+xml
AddOutputFilterByType DEFLATE application/xml
AddOutputFilterByType DEFLATE font/opentype
AddOutputFilterByType DEFLATE font/otf
AddOutputFilterByType DEFLATE font/ttf
AddOutputFilterByType DEFLATE image/svg+xml
AddOutputFilterByType DEFLATE image/x-icon
AddOutputFilterByType DEFLATE text/css
AddOutputFilterByType DEFLATE text/html
AddOutputFilterByType DEFLATE text/javascript
AddOutputFilterByType DEFLATE text/plain
AddOutputFilterByType DEFLATE text/xml

# Remove browser bugs (only needed for really old browsers)
BrowserMatch ^Mozilla/4 gzip-only-text/html
BrowserMatch ^Mozilla/4\.0[678] no-gzip
BrowserMatch \bMSIE !no-gzip !gzip-only-text/html
Header append Vary User-Agent
</IfModule>
# Requires mod_expires to be enabled.
<IfModule mod_expires.c>
ExpiresActive on
ExpiresDefault "access plus 30 seconds"
ExpiresByType text/html "access plus 15 days"
ExpiresByType image/gif "access plus 1 months"
ExpiresByType image/jpg "access plus 1 months"
ExpiresByType image/jpeg "access plus 1 months"
ExpiresByType image/png "access plus 1 months"
ExpiresByType text/js "access plus 1 months"
ExpiresByType text/javascript "access plus 1 months"
</IfModule>

Here are some other caching options that can be used to improve the performance of the Drupal website.

d. Memcache
e. File Cache
f. Redis
g. Boost (turns all Drupal pages into flat HTML files)

4. Optimize Your Images

You can change the compression ratio of an image. By default in Drupal 7, it is set to 75%.
1. To change the ratio, navigate to Configuration → Image toolkit
2. You can then change the % amount and click on “Save configuration"

5. Use Fast 404 module to reduce 404 error in Drupal

6. Aggregate CSS/JS

By aggregating your CSS and JavaScript files, you can improve the performance of your front-end and download times. This happens because the browser doesn’t have to fetch files, reducing the number of HTTP requests.

1. To enable, navigate to Configuration → Development → Performance
2. Now click on “Aggregate and compress CSS files” and “Aggregate JavaScript files”

3. Click on “Save configuration”

You can also use advagg module to simplify advanced aggregation of CSS/JS

7. Use minify js and css for page speed

8. Use syslog instead of database logging for error log

9. Use search engines like (Apache Solr, Elastic Search)


10 Optimize your database

a. Scale-up database server hardware, increase the number of CPU cores, and use RAM and disk storage array technology to maximize I/O on disk reads and minimize latency
b. Reduce the volume of queries by modifying your application or increasing their performance using standard database optimization techniques such as building appropriate indexes of the field.
c. Use AutoSlave module for master and slave database

$databases['default']['default'] = array (
'driver' => 'autoslave',
);

$databases['default']['master'] = array (
'database' => 'mydb',
'username' => 'username',
'password' => 'password',
'host' => 'master.example.com',
'port' => '',
'driver' => 'mysql',
'prefix' => '',
);

$databases['default']['autoslave'] = array (
'database' => 'mydb',
'username' => 'username',
'password' => 'password',
'host' => 'slave.example.com',
'port' => '',
'driver' => 'mysql',
'prefix' => '',
);

// Use locking that supports force master

$conf['lock_inc'] = 'sites/all/modules/autoslave/memcache-lock.inc';

// Use AutoSlave transactional safe cache wrapper with a memcache backend

$conf['cache_backends'][] = 'sites/all/modules/autoslave/autoslave.cache.inc';
$conf['cache_default_class'] = 'AutoslaveCache';
$conf['autoslave_cache_default_class'] = 'MemCacheDrupal';

11. Disable the PHP Filter module

12. Disable theme registry rebuilding

13. Disable unnecessary modules

You can disable modules—Administration Development tools, Devel, Devel node access, Module Filter, Blog, Forum, Taxonomy, Search, Help, Shortcut, Database Logging, Color, Toolbar, Tracker, Statistics (this module writes to your database on every page load. If you are using Google Analytics you probably don’t need this), Update Manager— if you don’t need their functionality for your site.

Read full article at:: https://www.todhost.com/knowledgebase/845/How-to-optimize-your-Drupal-website.html

Webmasters / The Ultimate Guide To Wordpress Image Optimization by todhost(m): 10:46am On Oct 23, 2018
Read full post at: https://www.todhost.com/knowledgebase/844/WordPress-image-optimization-tutorial.html

Images are a critical component of any website especially its impact on website speed. They make websites attractive, improve user experience, click through rates and can also reduce bounce rates. But they also can slow down your website. All of these will have some impact on your website performance both on search engines and the impression your users will have about yyour website.

Even though Internet speeds have dramatically increased over the years, it is important that you take care of pictures on your website because it will improve your website performance.

Just because it’s easy to upload images to your site, that doesn’t mean you should do that without any preparation. Unoptimized images can, in fact, hurt your site in many ways; from affecting the way visitors think of you to the speed of your website and SEO rankings. If you still haven’t thought of that, we’re here to show you several ways of improving images in WordPress.

In this guide, we are about to show you:

How to optimize images for WordPress to speed up your site and improve SEO
Change the way WordPress compresses JPEG images
The most popular image optimization plugins for WordPress
Add lazy loading for your videos and images
Display before and after images in an attractive way
How to create interactive images – draw, add descriptions and links
How to regenerate additional image sizes
Remove width and height image attributes with jQuery
How to create custom image sizes in Media Uploader
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How to optimize images for WordPress so that you speed up your site and improve SEO

First, you need to understand why image optimization is important. Why you should optimize images for your WordPress website. Here are the top reasons you should improve our website images:

Faster site
Better SEO
Smaller backups
Less bandwidth usage
Happier users

You should also know that there are different stages at which you can optimize the images. You can take care of the pictures even before you upload them to a blog or you can do that after the upload.

Read full post at: https://www.todhost.com/knowledgebase/844/WordPress-image-optimization-tutorial.html

Webmasters / Conversion Rate Optimization - How To Turn Prospects In Customers by todhost(m): 5:54pm On Oct 22, 2018
Read full blog post at: https://www.todhost.com/blog/conversion-rate-optimization-how-to-turn-prospects-into-customers.html

If you already have a website that is pulling reasonable traffic, then it should interest you to turn more of your website visitors into customers and you will want to do as much to optimize the rate at which visitors can become customers.

This guide will walk you through much of what you need to know about conversion rate optimization, why it is important and how you can go about building your own optimization strategy. The goal is to help you improve the performance of your website, as well as the tools you’ll need to be successful.

Read full blog post at: https://www.todhost.com/blog/conversion-rate-optimization-how-to-turn-prospects-into-customers.html

Webmasters / Basic Guide To Wordpress Security by todhost(m): 11:12am On Oct 18, 2018
WordPress is the most popular blogging platform in the world today. It is also the most popular content management system (CMS) with built-in applications and functionalities that make it very vasatile to perform a variety of tasks. There are millions of users who work with the CMS on an everyday basis and thousands of plugins that add functionalities to the WordPress CMS.

Real full post on Todhost knowledgebase: https://www.todhost.com/knowledgebase/843/Basic-Guide-to-WordPress-Security.html

Webmasters / 20 Top SEO Techniques That Produce Good Results by todhost(m): 6:09am On Oct 15, 2018
20 Top SEO Techniques that Produce Good Results

To get high rankings in the search engines take both time and effort. But there are some SEO techniques that are easy to implement and will definitely produce some good results. The good side of it is that you can implement these techniues on your website by yourself.

Read full post: https://www.todhost.com/blog/20-top-seo-techniques-that-produce-good-results.html

Webmasters / How Your Content Can Be Featured In Google SERP by todhost(m): 1:03am On Oct 10, 2018
Read full blog post at: https://www.todhost.com/blog/how-your-content-can-be-featured-in-google-serp.html

Google’s Search Engine Result Pages (SERP) is always changing as the search engine gets better at answering user’s queries which affect the content and how is optimized.

Read full blog post at: https://www.todhost.com/blog/how-your-content-can-be-featured-in-google-serp.html

Webmasters / A Checklist For Analysing Your Website's SEO by todhost(m): 7:11am On Oct 01, 2018
Understanding your website performance is important to enhance the areas it is performing well and improving on the areas where it is not doing so well. Search Engine Optimization (SEO) analysis gives you deep insights into the areas that may need some improvement. It is important to perform an SEO analysis on a regular basis as the industry keeps evolving quickly. And it will help you stay ahead of your competition. This post provides an insight into what changes can be made to keep your website up-to-date in respect of its SEO status.

Read full blog post at:: https://www.todhost.com/blog/a-checklist-for-analysing-your-website's-seo.html

Webmasters / Important Google Analytic SEO Metrics You Need To Take Very Seriously by todhost(m): 10:43am On Sep 24, 2018
Working with data on how your Search Engine Optimization (SEO) is performing can be very helpful for your website performance monitoring and improvement on search engines. This requires studying your performance data from the traffic you receive after implementing your SEO strategy or making some necessary adjustments. SEO today has changed from the keyword driven approach it used to be and Google keeps changing its ranking signals particularly in terms of importance. Working without data from website performance is like walking blindly. In this article, we will look at the most most important SEO metrics that every webmaster should seriously consider in the assessment and management the SEO performance for any website. Also read:

Read full blog post at: https://www.todhost.com/blog/important-google-analytic-seo-metrics-you-need-to-take-very-seriously.html

Webmasters / Wordpress Website Speed Optimization Tutorial by todhost(m): 6:46pm On Sep 20, 2018
Webmasters / How Your Communication Can Address Negative Customer Issues On Social Media by todhost(m): 6:01am On Sep 10, 2018
Read full bolg post at https://www.todhost.com/blog/how-your-communication-can-address-negative-customer-issues-on-social-media.html

A research study revealed that 90% of businesses acknowledge that they’ll need to use social media for customer service by the year 2020. Studies have also revealed that about 67% of customers currently use social networks like Facebook and Twitter to get quick resolutions to their customer service issues.

Read full bolg post at https://www.todhost.com/blog/how-your-communication-can-address-negative-customer-issues-on-social-media.html

Webmasters / Common Reasons Why Your Website Is Not Converting by todhost(m): 8:42am On Sep 03, 2018
Read full blog post at: https://www.todhost.com/blog/common-reasons-why-your-website-is-not-converting.html

Is your website getting enough traffic but no conversions? Then, it's time for you to analyze. 'WHAT IS WRONG?' Everyone in the digital marketing industry knows that a high traffic website without good conversions is meaningless. Conversion is more important than traffic if you want to increase revenue. And that's the main purpose of every business, to maximize profits for its owners. So if your conversion rate sucks, you simply need to know the reasons why your website is not converting. Learning these things will help you focus on improving your marketing strategies and start getting more sales.

Read full blog post at: https://www.todhost.com/blog/common-reasons-why-your-website-is-not-converting.html

Webmasters / How To Control New User Registration In Wordpress by todhost(m): 4:11am On Aug 30, 2018
How to control new user registration in WordPress:: https://www.todhost.com/knowledgebase/838/How-to-control-new-user-registration-in-WordPress.html

One problem plaguing WordPress especially membership sites that take user registrations is spam user registration, which can also be referred to as user registration spam or spam bot registration. This occurs when user accounts that are spammy are being created at regular interval. If your WordPress site allow users to register, then it is like going to be vulnerable to spammers.

Read full article: How to control new user registration in WordPress:: https://www.todhost.com/knowledgebase/838/How-to-control-new-user-registration-in-WordPress.html
Webmasters / Reasons Why People Leave Your Website by todhost(m): 7:28am On Aug 28, 2018
Reasons Why People Leave Your Website: https://www.todhost.com/blog/reasons-why-people-leave-your-website.html

When people visit your website and do not navigate to any other page outside the landing page, it is not a good sign and indicates poor website quality, that they likely did not find the answers they sought, your website provides little information or some other factors like poor design discourages them. This article takes a detailed look at and attempts to solve the problem of why people will click the back button after visiting your website.

Read full blog post at: https://www.todhost.com/blog/reasons-why-people-leave-your-website.html

Webmasters / Drupal's Paragraphs Module Tutorial by todhost(m): 11:40am On Aug 23, 2018
Read full tutorial at: https://www.todhost.com/knowledgebase/16/Drupal

The Drupal Paragraphs is a very popular module for handling content in Drupal 8. Paragraphs work in a similar way to content fields, but also provides a wide range of options for the design, layout and grouping of your content. This article provides a detailed guide on the use of Paragraphs and following it diligently, you will be able to use Paragraphs for all your Drpal sites.

Read full tutorial at: https://www.todhost.com/knowledgebase/16/Drupal
Webmasters / Expert Tips That Will Guarantee Good Traffic To Your Website by todhost(m): 6:26am On Aug 20, 2018
The internet is very competitive and so after setting up a beautiful and functional website, you need to get visitor traffic to it. If you have put up a great website and no one’s actually visiting, your perfect website is not going to have any major impact and you will have no benefit from it. So it is important that you draw up a clear and functional strategy around building traffic to your website. Of course, we need not delve into why you need traffic to your website. We will rather focus on how you can get traffic to your website and get benefits for your online efforts

Read more: https://www.todhost.com/blog/expert-tips-that-will-guarantee-good-traffic-to-your-website.html

Webmasters / Enable Your Free SSL To Avoid Being Hurt By The Google Chrome Update by todhost(m): 3:50am On Aug 15, 2018
Read full article at: https://www.todhost.com/announcements/57/Enable-Your-Free-SSL-to-Avoid-Being-Hurt-by-the-Google-Chrome-Update.html


Enabling SSL on your website is no longer an option. As Google roles out its Chrome update which mark sites that do not have SSL enabled as "unsecure", enabling SLL is now a must as not doing so could hurt your website reputation and business.

Read full article at: https://www.todhost.com/announcements/57/Enable-Your-Free-SSL-to-Avoid-Being-Hurt-by-the-Google-Chrome-Update.html
Webmasters / How To Fix A Slow-loading Website by todhost(m): 4:15pm On Aug 13, 2018
Read full blog post: https://www.todhost.com/blog/how-to-fix-a-slow-loading-website.html

Improving the speed of your website has become very important for several reasons. The most outstanding we would say is its impact on user experience and the increasing weight Google gives to user experience. That explains why website owners and managers are investing in ways that can improves their website speed. Prominent among them is its impact on conversion, website bounce rate and ranking in the search engine result pages. One thing we cannot deny is that about any website is that loading speed matters. When you have a website that loads slowly, it leads to a poor user experience and negatively affect search engine rankings.

Read full blog post: https://www.todhost.com/blog/how-to-fix-a-slow-loading-website.html

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