2. Content is king
So many people go into blogging not knowing what is required of them. As a blogger, you are to create content. What is content then? Content can be anything. It can be an article, it can be a story – a fictional one for that matter, it can be a piece of advice, it can be a picture, and it can be a video.
Content is endless. Even a tweet can end up becoming the content. If you noticed, some authors of the blogs you read can just screen grab or screen capture a tweet, a Facebook post and write about it.
You may be walking on the road and witness an event, take a photo and write about that. A video can also be shot of events and uploaded to become part of the content.
Content is not date of post, author, number of readers/page views etc. Content is usually made up of two things: A title and the content body. The body can be just a picture, write-up, a video or a combination.
One thing to take note of is that your content must always blend to your niche. Write about things your readers care about because they are in your blog because of the niche you have chosen.
To build a good followership, you must post content that blend to the theme and niche.

3. Traffic is queen
Traffic is queen is not an exaggeration. In fact, Traffic should have been the king, but a blog is nothing without the content. Equally, a blog with content is nothing without traffic. The two are at the same level and mutually exclusive. Traffic and content make a good blog.
What is traffic? Traffic in the usual old term in terms of automobile is like the movement of vehicles on a road in a certain area. Think of that area as your blog or website. Then think of the vehicles as people browsing or surfing the internet. This gives us a simple straight-forward definition of traffic.
Traffic is the number of visitors on a certain website, and in our case blog, usually within a specific duration. Yes time matters in traffic. Someone got 1,000,000 visitors to a blog and just broke the news, but before I could scream it was followed up with – in the entire lifetime of the blog. A blog can get up to 100 visitors in a day, another up to 5000 in a day, another up to 50,000 in a day, but that’s not all that matters.
Traffic is also a measure of page views. A visitor can navigate across multiple pages in a blog while another will leave after consuming the content of a page. That’s where the term bounce rate comes in. A blog with lower bounce rate and fewer visitors could prove to be better than a blog with huge visitors and an extreme bounce rate, sometimes.
A blog with 500 visitors a day and lower bounce rate could end up having 2000 page views that same day while another with 900 visitors a day with higher bounce rate could end up seeing just 1000 page views.
We will look at how to keep visitors later on.

4. Traffic does not come from no where
Yes, several people believe that people will just find their website automatically as soon as they start publishing great content, without realizing that great content is not enough to be a blogger. Every blogger must be a great marketer too, unless your job is to create content or write or journalist.
A Journalist may not need to do anything more other than create content, but a blogger must drive traffic to the content created.
There are many sources that traffic could come from, and most of them require that money must be spent. This is the headache of most new bloggers. Newbie bloggers want to make money, but wouldn’t want to spend. That’s why you find many enjoying blogger and still using ..com domain. Not that they don’t have money for a domain name – many want to make sure they can make money first before they risk spending on a domain name.
And is that the kind of person you will talk to about driving traffic? Traffic does not come from nowhere, even when it is direct. Direct traffic is when someone types in your blog address in a browser and lands on your website.
Before someone other than you or the creator would do that, you must have made an effort to send the person your blog address through some sort of advertising or promotion or awareness creation.
Another source of traffic is referral, which could come from social media or other websites. But the best source of traffic is the search engine, which one can refer to as organic, in the sense that they are natural, based on the content you have on your website. We will look at all these later.

6. Website must be responsive
One of the major issues with blogger currently (as at the time of writing this) is that their templates are not responsive. When we talk about responsiveness, we refer to the ability of a website to respond to various device widths.
Many devices vary in width, and a website must adapt to those different screen widths for the best user experience. Wordpress has an edge over Blogger because of this responsiveness. Most Wordpress themes are responsive.
Why did I have to include this? Majority of the people visiting your blog are going to do so from a mobile device, and those mobile device will vary in screen width. If your blog does not respond to those variations, you are going to lose out because bad user experience may force your visitors to run away, even without reading at all.
Google has a GoMo tool that can help analyze the way your website responds to mobile devices. Google will also rank websites that have mobile versions higher when searched from a mobile device.
If you are not sure of this, contact the person who designed your blog and make sure your blog does well on mobile devices.
 
7. Sharing must be made easy
We are in a world where viral stuff become internet sensations. How do you think stuff go viral? It is by activities of others who share them. Your content can never be shared if you don’t make sharing easy. Upworthy and Nova are good examples of sharing made easy blogs!
Never ignore any platform. Integrating sharing tools such as Addthis.com will make sure your users can share your content to any social media platform they use. Addthis has lots of other features you might end up enjoying. They will even let you know when any of your content is receiving a traffic spike!
Include sharing buttons close to the end of content – that’s the ideal place to remind visitors to share.
Craft certain phrases that would make your visitors want to share. Examples are: Sharing is sexy! Sharing is Free! Don’t be stingy, share! Nothing as noble as sharing! If you enjoyed this, your friends on Facebook may need it! Please share this to help others!
You should come up with better pleas to make them share!
Sharing buttons can even be made to pop up. But don’t overdo this.

Coming directly from an author who has acquired years of experience in blogging, website designing, programming, online marketing and media advertising, this book provides very helpful tips to both new and established bloggers. 101 Tips is nothing to be joked with, and the secrets revealed in here aren’t something one can get anywhere on the internet, except in this book. It covers the issues experienced with starting a new blog, choosing a niche, generating ideas, creating content, driving traffic to market the content, getting an Adsense account, monetizing a blog with Google Adsense and other similar programs, maintaining traffic, increasing a blog’s worth, making lots of money with a blog and what not.

Source: http://masterweb.com.ng/101-things-every-blogger-must-know/
Link to the full book is on the source website

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lalasticlala
seun
mynd44
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There's still money in blogging? Hard to believe.

charix:
There's still money in blogging? Hard to believe.

You're a joke sir.