WHY YOU ARE NOT MAKING ENOUGH SALES ONLINE:

There are many businesses in the online space today striving for survival which has leads to the fierce competition among businesses and only few businesses are making edge and grow continuously, while the rest are still finding it difficult to find their feet to stand on which has made the owners of this businesses asked the question "Why is my business not making enough sales online?"

As we all know that sales is the lifeblood of any business without sales no business can grow, which also justify the reason why the owners of those businesses not making sales online needs to worry.

If you are one of those business owners whose business is not generating so much sales as desired online, you are at the right place, this post will enlightened on what you might have have been doing wrong and also gives the the ideas of what you have to start doing right so you can start making as much sales as you desired.

As been said earlier, for a business to start generating as much sales has owner desired in the online space, there things the owner of the business must get right, if you as business owners don't get those things right you might likely not generate as much sales as you desired.

WHAT ARE THESE THINGS?

1. MARKETING TO THE WRONG AUDIENCE.

The success of a business lies in the purpose of why it is been set up, a business without a clear purpose is like a smoke which will later fade away on the long run, and the purpose of a successful business is built on those the business want to cater for, which are the AUDIENCE.

The question now is do you know your audience? What information do you have about them? Do you know where they hangout? Do you know what drives their interest? If you can't answer this questions as a business owners about your audience it mean you have been showing your goods to the wrong audience, which is the result of the poor sales your business is experiencing because when you can answer all these questions about your audience, it will be very easy to sell to them.

You can't be showing a health product to an audience interested in betting, it is wrong.

Get your audience right and see your sales online skyrocketed.

2. DEPENDING ON FREE MEANS OF ACQUIRING CUSTOMERS.

It requires money to make more money in business. Depending on free means of acquiring customers will do your business no good rather it will always devalue your business, because you will always be at the mercy of your customers by being to pushy and clingy which will later result to you being desperate and DESPERATION KILLS SALES.

A customer you don't spend money to acquire can never pay for your true worth because you will always appear cheap which is very bad for your business.

When you spend to acquire customers, you control the game, and you only attract the real ones that will pay for your true worth and also respect you and your business. You will also attract those that really need your product or service which will reduce the amount of time, effort and resources been wasted on those that are not meant for your business. You will have more time to deal with the real ones that will add value to you and your business.

When you spend money to acquire customers, it will make them come to you which as a result make them perceive you as an authority in your niche.

3. NOT ACQUIRING ENOUGH LEADS

Sales is a game of number, the higher the number of people that hear or knows about your business the higher your chance of making so much sales. Now the question is HOW MANY PEOPLE DO YOUR BUSINESS REACH DAILY? you are not in business If you are not talking to strangers about your business everyday as a business owner.

To generate the amount of sales you desired for your business, you have to make sure you are reaching a large audience daily, anywhere you find yourself always about your business wether you are at business summit, workshop, seminar or anywhere else, don't keep shut always tell people what your business is all about and how it can add value to their life or make life easier for them.

4. NO CONSTANT FOLLOWING UP

90% of sales don't happen for the first time you met a client, it happen after constant follow up, THE SALES HAPPENS WHEN THERE IS CONSTANT FOLLOW UP.

HOW OFTEN DO YOU FOLLOW UP ON YOUR PROSPECTS?

Constant follow up is the key to massive sales in the online world and it very important for every business owner to inculcate that into their business models.

When you follow-up on your prospects it help you build a cordial relationship with them which will make them trust and always want to buy from you always.

When will talk about follow-up on prospects we don't mean sending them spam messages, the kind of messages that always scream to their face to buy from you, those kind of message will not make them turn to your customers rather it will push them further away from you.

Prospect are human being like you, they have problem they want to solve, they have something that give them sleepless night, so are looking for someone or something that can help them solve that problem and also take away their worries.

When you want to follow-up on your prospects, you follow-up with content and not just anyhow content, you follow-up with HIGH VALUABLE CONTENTS, this kind of content are reasonable with your prospects, it help them solve a problem, take away their worries, add something valuable to their daily lives. When you follow-up with this kind of contents it help you build a cordial relationship with your prospects which will make them like and trust you.

When your prospects like you, they believe you, when they believe you they trust you, and when they trust you they buy from.

That's the formula to massive online sales.