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It Was A Bitter Pill But I Swallowed It - Business - Nairaland

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It Was A Bitter Pill But I Swallowed It by Nedpatsy(f): 7:07pm On Jul 20, 2022
I grew up in the village with my parents.

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My mum was a trader, she goes to the north to get some goods to sell in our local markets.

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One time she travelled and came back with bags of groundnut and other grains to sell wholesale.

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It was during the long holidays, so I decided to take one bag of groundnut and retail it.

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That would allow me to save some money and brag to my fellow students when school resumes.

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I have planned on how I am going to be a big girl and make enough do you know who I am kind of a thing?

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I had wanted to join the pepper-them, gang group.

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I also envisaged how the next school section will be in my head and I can't wait for school to resume.

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Did it ever happen? No.

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So back to the bag of groundnut that I will sell to raise money.

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Because my mum owns the peanut business, I told her it was going to be a sale on credit, when I sell I will pay her.

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I started my business, it was then I realised how much I hated selling, coupled with the fact that I am a very shy person.

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It didn't end well at last because I couldn't sell up to the capital not to talk of profit.

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Since then I have hated selling, I try to run far away from anything that has to do with sales or marketing because to me it sounded sweet but tasted like bitter kola.

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But how can I make money if I continue to run from it?

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So I decided to face my fears and that is when I found out about copywriting.

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Like some people, I had thought it was about the right to ownership of a property like copyright but when I dived more into it, I was shocked to know that;

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1. Copywriting is about selling

2. Copywriting is the act of writing words that convert better.

3. Copywriting is salesmanship in print, not a trade mark. Copywriting is using written words to start, enhance or extend a relationship with a customer.

4. I also found out it is a high-income skill, that you can learn to make loads and tons of money.

5. Every business whether online or offline needs a copywriter in their beautiful life.

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The number four opened my ear antenna because who wouldn't like to make money? Nobody.

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So because of that, I decided to swallow the bitter pills and I must say, it is no longer bitter but now as sweet as honey.

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