Imagine your website is your store, but instead of people just browsing and maybe leaving empty-handed, you have a system to turn visitors into paying customers. That system is your sales funnel.

Think of it like a funnel you pour water into. At the top, it's wide open, representing all the people who visit your website. As the water (visitors) move down the funnel, it narrows down. Here's what happens at each stage:

1. AWARENESS (Top of the Funnel): These are people who might not even know you exist. They see your ad online, a social media post, or hear about you from a friend. Your website's job here is to grab their attention, show them you offer something they might be interested in, and get them to enter the funnel.

2. INTEREST (Middle of the Funnel): Now they're curious! They've clicked through to your website and are looking for more information. This is where you provide valuable content like blog posts, videos, or free ebooks. You're educating them about your product or service and building trust.

3. DECISION (Middle of the Funnel): They understand your offering and see its value. Now they're comparing you to competitors or considering if they really need what you sell. Here, you showcase testimonials, case studies, or special offers to convince them you're the best choice.

4. ACTION (Bottom of the Funnel): They're ready to buy! This is where your website makes it easy for them to take action. Clear calls to action (CTAs) like "Buy Now" or "Subscribe" guide them towards the sale or lead capture form.

Why is a sales funnel important?

🛒📦More Leads & Sales: By guiding visitors through these stages, you capture more leads and convert them into paying customers.

🎯Targeted Content: Tailoring content to each stage ensures you're giving visitors the right information at the right time.

🛫Improved Customer Journey: Your website becomes a smooth journey that leads visitors towards becoming loyal customers.

Building a sales funnel isn't magic, but it does take planning and effort. The good news? We can help you create a winning sales funnel for your business!

Hope you’ve got value?

Let's face it, business owners: websites are not optional anymore. They're your digital storefront, your online billboard, your 24/7 salesman. But here's the honest opinion we all need to hear: just having a website isn't enough. In fact, a neglected, outdated, or poorly designed website can actually harm your business more than help it.

So, let's get real:

- Is your website attracting new customers? Or is it lost in the SEO wilderness, invisible to potential leads?

- Does it convert visitors into paying customers? Or are they left confused, frustrated, and clicking away with a shrug?

- Does it reflect your brand accurately? Or is it stuck in a time warp, sending mixed messages about your professionalism and credibility?

Here's the brutal truth: if your website isn't actively working for you, it's working against you. It's costing you precious leads, damaging your brand image, and ultimately, hurting your bottom line.

But fear not! It's never too late to turn things around. Here's your action plan:

1. Take an honest audit: Be brutally honest with yourself. Is your website visually appealing? Easy to navigate? Mobile-friendly? Does it clearly communicate your value proposition and call to action?

2. Invest in quality content: Don't just stuff keywords. Create valuable, engaging content that informs, educates, and resonates with your target audience.

3. Optimize for conversions: Every page, every element should guide visitors towards your desired outcome, whether it's a purchase, contact form submission, or newsletter signup.

4. Embrace analytics: Track your website's performance. See what's working, what's not, and adapt your strategy accordingly.

5. Stay fresh and relevant: Websites, like businesses, need to evolve. Regularly update content, design, and functionality to keep pace with changing trends and user expectations.

So, go ahead, take that honest look at your website. Is it time for a makeover? Don't be afraid to roll up your sleeves and get to work. Your business (and your bottom line) will thank you for it.

A WEBSITE VS MONEY-GENERATING WEBSITE

A website and a money-generating website (sales funnel) are related but serve distinct purposes. Here's a breakdown of the key differences:

Website 🌐:

✅Overall Goal: Provides information, builds brand awareness, and establishes credibility.

✅Content: Offers a variety of content like blog posts, articles, product descriptions, about us pages, and contact information.

✅Structure: Generally more flexible and exploratory, allowing users to navigate freely and discover information organically.

✅Examples: Company websites, news websites, educational websites, portfolio websites, and personal blogs.

✅Monetization: May not be the primary focus, but monetization options could include advertising, affiliate marketing, or offering premium content subscriptions.

Money-Generating Website (Sales Funnel)💰:

🧲Overall Goal: Converts visitors into paying customers or leads.

🧲Content: Focused on guiding visitors through a specific journey, highlighting the benefits of a product or service and ultimately leading to a call to action (CTA) like "Buy Now" or "Subscribe."

🧲Structure: Streamlined and linear, guiding users through a predefined path toward a desired action.

🧲Examples: Landing pages, e-commerce websites, webinar registration pages, and online course platforms.

💸Monetization: Direct sales, subscriptions, or capturing leads for future sales efforts.

In essence: A website is a digital brochure, while a sales funnel is a persuasive salesperson online. You can have a website with a sales funnel integrated within it, leveraging the website's content to drive visitors toward the conversion-focused funnel.

Hope you got value?

Ogbodavies:
dis dayz na old men dey HIJACK national CAKE

Hmm... Word.

osinbanjoisaliar:


Which heroes. Dem be typical agbero. Wetin dem achieve. MKO kpai for prison 99, without ever smelling Aso Rock. E fit even be sey FG employ those hooligans to make the June 12 movement look deadly so that dem go fit use martial law. Like how dem stop EndSars

Wow, I’m interested in your thought. Any facts to back your claims

viyon02:
God bless these young men, truly they are heros

Amen

Transcriber:
These are the type of guys we should name roads and stadiums after

Not embezzling crooks

I tell you. But we keep missing it.

donbachi:
Heroes and true faces of democracy.

Yes, True Heroes.

On October 25 of 1993, four Nigerian teenagers hijacked a Nigerian Airways airbus A310 that was flying from Lagos to Abuja and diverted the plane to Niamey, Niger Republic.

How did they do it? And why?

An election had happened on June 12 of that year. It was and still is recognized as a “free and fair” election which was meant to bring MKO Abiola into power as President of Nigeria, having won majority votes.

But the expected did not happen as the then Military Head of States, Gen. Ibrahim Babangida annulled the election.

This led to riots and protests across the country, especially in the southern parts of Nigeria.

These four teenagers - Richard Ogunderu (19), Kabir Adenuga (18), Benneth Oluwadaisi (20) and Kenny Rasaq Lawal (19) - were among those protesting against this annulment. So, they decided to do something radical.

They all unassumingly boarded the flight at Muritala Mohammed Airport alongside other passengers. About 16mins before landing, they waited until the pilot announced that passengers should fasten their seat belts and prepare for landing.

Then they stood and made an announcement that was quoted thus:

“Ladies and gentlemen, this plane has been taken over by the Movement for the Advancement of Democracy. Remain calm, we will not harm you. You will be told where the plane will land you. You do not move or you die.”

The leader of the hijackers, Richard Ogunderu, walked into the cockpit and seized the process, and then one other followed. Two remained to watch over the passengers.

When Richard got to the cockpit, the pilot knew immediately it was an attack and obeyed the instructions given to him by the hijackers.

Ogunderu then asked the pilot to divert the aircraft straight to Germany. The pilot convinced him the plane did not carry sufficient fuel to crossover the Atlantic and then suggested they divert to a nearby country, Niger or they will crash and everybody dies.

The two hijackers told the pilot what they wanted was where they could give publicity to their reason for the hijack. They told him they wanted the plane to go to Germany, because they could have a good press coverage that would support their democratic cause for Nigeria. But that couldn’t happen because of the fuel shortage.

They agreed to land in Niamey, Niger Republic.

Upon landing, the hijackers found themselves surrounded by hundreds of armed Nigeriène soldiers at the airport.

So, they distributed their demands in a pamphlets among the passengers in the plane calling on the Nigerian government to overturn the annulment of the June 12 election.

They gave the government 72 hours to meet their demands or else they would set the plane ablaze.

To show they were not ready to kill anyone so long as the government listens to them, they released 34 of the 193 passengers, among whom were top Nigerian government officials.

The leader of the hijackers also spoke to a BBC correspondent. The correspondent asked what they were fighting for, and he told him, they wanted to actualize the mandate given by the Nigerian people to M.K.O Abiola.

Nigerian government sent 24 delegates to come and talk to the hijackers, but none of them entered the aircraft to talk to them, instead they were in the hotel, asking them to come down.

The Nigeriene soldiers were also not able to storm the plane because the hijackers claimed to have rigged the plane with explosives. So, they had to resort to negotiations as the hijackers kept the remaining passengers hostage.

For three days, the hijackers and the passengers fed on coffee & biscuits.

Eventually, they ran out of water for coffee. One of the passengers demanded for water and the hijackers had to reach out to the Nigeriène soldiers to bring some water to the plane.

Under the guise of bringing them water and food, the Nigeriène soldiers were able to realize that the hijackers were not armed. So they waited till night, and under the cover of darkness, they stormed the plane.

The four teenagers were arrested, cuffed hands behind their backs and taken straight to a prison cell.

The hijackers spoke neither Hausa nor French and nobody made any attempt to question them in English. They were denied food for days.

The hijackers were remanded in Niamey prison for 8 years before they were released in 2001.

The Nigerian government didn’t even bother requesting for them to be extradited. They wanted them away from Nigerian soil, to prevent them becoming a symbol of resistance to Nigeria's youths.

***

A lot of us often say that members of the old generation didn’t do too much against the bad leadership we have always had in this country. This story just goes to show that some of them have dared to do the impossible.

It is insane bravery for teenagers to hijack a plane just so they can have the country of their dreams.

These guys deserve to be honoured for their efforts towards the fight for Democracy in Nigeria.

Perhaps, someday a movie will be shot to tell their story and immortalize their efforts.

I found a 2020 Tribune interview with the leader of the hijackers. You can read the link in my first comment.

***

Some of us may not have the audacity to hijack a plane, but we can show commitment to getting our PVCs, going out to actually vote for our chosen candidate, and standing by our vote.

God bless Nigeria.

NB: This story and attached picture were gotten from @NaijaHistoryGrp on Twitter and retold by me.

Find previous stories I have shared via this hashtag: #NaijaStoriesWithGlowVille

Good morning.

©️Glow Ville

Here is a link to the Tribune interview: https://tribuneonlineng.com/how-we-carried-out-the-1993-nigerian-airways-hijack-ogunderu/

Have you submitted your CV?

Kindly submit your CV and cover letter here: hr@imosemobile.com

Have you submitted your CV?

Kindly submit your CV and cover letter here: hr@imosemobile.com

JACLIZ NIGERIA LIMITED is hiring a supply chain lead in the supply chain department of our company. The supply chain leads is responsible for managing the flow of goods and services through their company’s supply chain. He or she oversees all aspects of this process, from sourcing raw materials to manufacturing products to shipping them out to customers. The supply chain lead may also be responsible for ensuring that the company is operating as efficiently as possible.

ESSENTIAL DUTIES & RESPONSIBILITIES:

• Coordinate with other departments such as finance, marketing, and human resources to ensure that all aspects of the supply chain are addressed

• Conduct research to identify potential suppliers for new products, technologies, or materials that can help improve the company’s offerings.

• Schedule deliveries to ensure that all shipments are on time

• Coordinate with shipping companies to schedule pickup and delivery dates

• Manage inventory by negotiating contracts with suppliers, developing plans for purchasing new inventory, monitoring inventory levels, and ordering new supplies when necessary

• Create a plan for efficiently transporting goods from suppliers to warehouses and from warehouses to retail outlets

• Communicate with suppliers to coordinate the production of goods according to the company’s specifications

• Review inventory levels to ensure that items are available for purchase by customers at all times

• Develop policies for handling damaged goods or expired inventory

• Review logistical systems, and identify and recommend areas for improvements

SKILLS:

• Robust data and information analysis abilities

• Aptitude for counting and inventory management

• Managerial and business management skills

• Organizational, communications, and problem-solving skills keen attention to details

• Leadership & Decision making

REQUIRED QUALIFICATIONS:

• B.Sc in supply chain management, logistics, operations management, or a related field

• At least one year of experience in a supply chain role or relevant position

• Strong analytical skills


If you are qualified for this job position, kindly submit your CV and cover letter here: hr@imosemobile.com



About Jacliz Nigeria Limited:

Jacliz Nigeria Limited is a leading energy service company with a mission to add significant value in the energy services value chain. The company's core business include but not limited to Engineering, Procurement, Project Management, Logistics and Construction. To us, our focus remains to delight the client with our tailored and exceptional response that satisfies their unique needs.

Our Values:

At Jacliz we firmly believe that core values are important to our business as they build the cultural context in which the company evolves, define how employees interact with each other, and shape the attitudes adopted towards all stakeholders.

Respect for people and cultural diversity form the underlying principles to develop and maintain effective relationships, mutual trust, and confidence. By establishing this as a priority, Jacliz encourages a spirit of harmonious cooperation among the employees as a cornerstone for dynamic and sustainable growth to the mutual benefit of all, both individually and collectively.

Building on the employees’ input after an internal survey, some key federating themes were identified. These topics have led to the identification of core values for all working relationships, internally and externally, among Jacliz’s employees and with the Company’s stakeholders.

Kindly submit your CV and cover letter here: hr@imosemobile.com

JACLIZ NIGERIA LIMITED is hiring an experienced procurement engineer to take our business to new heights. If you have experience evaluating supplies and negotiating with vendors and you have extensive knowledge of the equipment, materials, and supplies used in our industry, you might be a great fit as a procurement engineer in our company.

JOB PROFILE: PROCUREMENT ENGINEER

The procurement engineer oversees the purchase of technical equipment for the organization’s industrial operations, analyzes technical and commercial data based on the responses received, re-iterates with bidders, recommending those most desirable using tools like bid comparison tables/ BOQs. On approval, the procurement engineer issues the purchase order, tracks and expedites the supply, and handles inspection and delivery to the site. The procurement engineer also assists in supplier-site coordination for site handling, storage installation and commissioning.

TYPICAL DUTIES AND RESPONSIBILITY:

• Analyze technical data and specifications to determine the equipment needed for projects

• Identification of all requirements in requisition for purchase issued by the design department

• Maintain the BOQ with updates from suppliers until after awarding the contract
Receiving the price quotations (competitive quotes)

• Prepare schedule of comparison

•Reiterate with designers and suppliers for finalization of quantity and quality

• Establish delivery terms, time and stages of inspection for the supply with the project management team

• Ensure that all potential suppliers are provided with identical information upon which the quotations are given equal opportunity to meet the desired requirements

• Devise, implement and oversee procurement strategies to meet cost savings targets

• Negotiate the best payment terms and contract conditions, maintaining high level of integrity

• Ensure that purchases comply with commercial, legal and contractual obligations

• Keep accurate records to justify the process and any other related decisions made in this regard

• Issuance of Purchase order

• Tracking and expediting of shipment

• Handle Delivery and inspection of items. Assist in Insurance claims, if any

• Storage and handling on-site, before use, during installation and commissioning and closure of any surplus/defective materials after the completion of the project

• Client acceptance/rejection, warranties and other related follow-up matters with the supplier till completion of the project

• Keep updated with market developments and assist in vendor development

• Regularly train on company development programs

• Report on budget versus Actual performance on a project-wise basis

• Arrange and participate in meetings between suppliers and company engineers and other personnel to facilitate standardization and economical procurement

• Assist tendering and costing department as required

SKILLS AND ABILITIES YOU MUST POSSESS:

• Able to analyze technical documents and specifications to understand critical requirements

• Strong project management skills

• High-level verbal and written communication skills

• Proficiency with office software, specifically Microsoft Excel or similar programs

• Influencing and negotiating skills

• Critical thinking and problem-solving ability
Knowledge of global markets

REQUIRED QUALIFICATIONS:

• B.Sc degree in engineering or related discipline

• Minimum 3 years of experience

• Good interpersonal and training skills

• Provide technical support and assist in the resolution of manufacturing problems as required

If you are qualified for this job position, kindly submit your CV and cover letter here: hr@imosemobile.com


About Jacliz Nigeria Limited:

Jacliz Nigeria Limited is a leading energy service company with a mission to add significant value in the energy services value chain. The company's core business include but not limited to Engineering, Procurement, Project Management, Logistics and Construction. To us, our focus remains to delight the client with our tailored and exceptional response that satisfies their unique needs.

Our Values:

At Jacliz we firmly believe that core values are important to our business as they build the cultural context in which the company evolves, define how employees interact with each other, and shape the attitudes adopted towards all stakeholders.

Respect for people and cultural diversity form the underlying principles to develop and maintain effective relationships, mutual trust, and confidence. By establishing this as a priority, Jacliz encourages a spirit of harmonious cooperation among the employees as a cornerstone for dynamic and sustainable growth to the mutual benefit of all, both individually and collectively.

Building on the employees’ input after an internal survey, some key federating themes were identified. These topics have led to the identification of core values for all working relationships, internally and externally, among Jacliz’s employees and with the Company’s stakeholders.

Kindly submit your CV and cover letter here: hr@imosemobile.com

When you see people doing things right, give credit for their actions or efforts quickly. This elevates the morale of the team.

1. Give shout outs or public statement. Mention the team’s accomplishments in a post or broadcast, you can include the team’s picture or names. And state why it is important.

2. Applaud their efforts, courage and new methods which they used to achieve the result (gesture your feelings by clapping).

3. Express your feelings with the right words. Example: Amazing! Excellent! Fantastic! Superb! Impressive! Well done! Well said! Marvellous!

Don’t just commend their efforts or accomplishments, step it up with gift as a surprise:

4. Treat them to the best spot in town after work or with their favourite food or drink (wine, tea, coffee, ice cream, water).

5. Present them a gift (who doesn’t like a suit and a tie or want a tech gadget or a car?)

Learn more, join https:///MGREF

~ Victor Amos

Before you say it is practically impossible, let me show you how I did it. To add to this, some people will use the token to make something different and better, and return the change.

Sometimes you have to manage the available resources creatively to get things done.

Here are the ingredients:
1 cup of grinded melon (egusi) —100 Naira
3 smoked panla fish (torn each into two and I got 6 as a result) — 200 Naira
1 table spoon of dried pepper — 50 Naira
1/4 small bottle of palm oil — 50 Naira
Condiments — 100 Naira
Vegetable (bitter leaf) — free

Total amount spent : 500 Naira
Provided: cooking gas and garri

How I sourced the vegetable (bitter leaf): I lifted up my eyes to the North, the South, the East and the West, behold green! A bitter leaf tree, I plucked enough to mix with the grinded melon (egusi) and that was all I needed to feed myself.
What soup can you prepare that will last for 4days with 500 Naira?

Learn more, join https:///MGREF


Share your food ideas below.


~ Victor Amos

Quote of the day

I’m about to share a secret no one ever taught you in school or elsewhere. This secret will help you make sense of an investor and put you in a more favourable position.

Whether it is personal funding or Investment funding, a business will always be in need of funding for as long as it’s in existence.
There are two stages when starting out where funding is vital, but the second stage (The beginner) is our focus:
• The idea stage: when you have conceptualised your idea and back it up with a well detailed business plan but no resources to execute it.
• The Beginner (startup): when you have executed some of your plans and set in operation but in need of resources to expand.
At this stage, your presentation must be guided by practical rather than theory. Investors want to see what you’ve done rather than what you will do.

Now hear this! No matter how sellable your products or services are, if you have been selling to your close ties alone for more than 6 months or a year, it would be difficult to convince an investor especially an intelligent and experienced one. Some investors don’t find it convincing enough to hear an already established business is still struggling to sell beyond close ties.

Consider this real-life example, Duduke’s experience with an investor:
Duduke a young female entrepreneur met with an investor, after Duduke’s presentation the investor asked Duduke a question: “who have you sold your products and services to?”
“my uncle’s wife and few friends.” Duduke answered. Then the investor threw another question at Duduke, “how many times have you provided them your services or sold your products to them?”
“One-time,” Duduke replied. Then the investor retorted, “you run a great business but it will be difficult to convince an investor if you haven’t sold beyond your close ties.”

A sound way for already established business to impress, convince and attract an investor is to sell beyond close ties. If you ever need motivation to break limit, I have just provided you with it. Grow your business if you really want to attract investors. The truth is, the real business are those you don’t have to know before they buy your products or services. It is difficult but that is what make investors to want to listen more.

Sell beyond close ties!

Teachings by

Victor Amos
(Author Spanner Twelve)
I share business & management secrets, tips and tricks

I’m about to share a secret no one ever taught you in school or elsewhere. This secret will help you make sense of an investor and put you in a more favourable position.

Whether it is personal funding or Investment funding, a business will always be in need of funding for as long as it’s in existence.
There are two stages when starting out where funding is vital, but the second stage (The beginner) is our focus:
• The idea stage: when you have conceptualised your idea and back it up with a well detailed business plan but no resources to execute it.
• The Beginner (startup): when you have executed some of your plans and set in operation but in need of resources to expand.
At this stage, your presentation must be guided by practical rather than theory. Investors want to see what you’ve done rather than what you will do.

Now hear this! No matter how sellable your products or services are, if you have been selling to your close ties alone for more than 6 months or a year, it would be difficult to convince an investor especially an intelligent and experienced one. Some investors don’t find it convincing enough to hear an already established business is still struggling to sell beyond close ties.

Consider this real-life example, Duduke’s experience with an investor:
Duduke a young female entrepreneur met with an investor, after Duduke’s presentation the investor asked Duduke a question: “who have you sold your products and services to?”
“my uncle’s wife and few friends.” Duduke answered. Then the investor threw another question at Duduke, “how many times have you provided them your services or sold your products to them?”
“One-time,” Duduke replied. Then the investor retorted, “you run a great business but it will be difficult to convince an investor if you haven’t sold beyond your close ties.”

A sound way for already established business to impress, convince and attract an investor is to sell beyond close ties. If you ever need motivation to break limit, I have just provided you with it. Grow your business if you really want to attract investors. The truth is, the real business are those you don’t have to know before they buy your products or services. It is difficult but that is what make investors to want to listen more.

Sell beyond close ties!

Victor Amos
(Author Spanner Twelve)
I share business & management secrets, tips and tricks

Vyzz:

It’s the blunt truth.

yvelchstores:
Growing up, we were taught to be content with what we had, we don't steal.
Every place I have worked, they trust me with more than they trust others. I don't ever get tempted to take what is not mine, even if the hunger wants to tie my stomach to a bow. infact it's grace, not just upbringing.

Credibility! I won’t be surprised if one day I find you at the helm of leadership in an organization.

chatinent:
I learnt to grow the hard way without love. In fact, I was.

This is deep.

Me: I remember onetime during devotion, my father asked me to read out a non English bible verses, as I was reading, I skipped some part because the words were to hard to pronounce. My father noticed this and asked me to read back. For every part I skipped I got a knock on my head.


Lesson: This taught me not to take shortcuts while learning. And that the person with the right answers is the one who will impress the coaches, employers, colleagues, investors and other powerful people.


Victor Amos
(Author Spanner twelve)
I tell business and management short stories

It’s the blunt truth..

Kindly share your experience!

Few years ago, my friend who is a software analyst and I had an intense brainstorming session to strategise on how to market a particular product. We saw how different brands tell and manufacture ill stories, also spreading all manner of fake news to draw people to their brand and for click baits. I can never forget what my friend said about publicity,

“if you have to draw public attention to your brand. Choose a positive way.” My friend said.

In business world, every business can benefit from a publicity even negative publicity. But nothing beats raising awareness of your product or services in a positive way. What people read or hear about your brand determines your market strength. So be honest and be truthful in your dealings.

Victor Amos
(Author of Spanner Twelve)
I tell business and management stories

If you find this post enlightening, kindly drop a comment.

Freestainworld:
that is how my boss will be calling me sir in front of our patients, most times when he comes to work before I open my mouth to greet, he is already greeted me good morning sir, at times I get tired and ask myself what kind of a man he is.

The kind of boss you’d want to talk freely to without inhibition. The bad ones have outnumbered the good ones but we have to start promoting the good ones. Perhaps it could encourage the bad ones and the aspiring ones to exhibit a good character such as embracing humility..

Authoreety:
Nice one,

I hope it's true though

So true sir/ma, that’s pure humility. Some bosses are like that.

Long ago, I visited a business office in my state to make enquiries about their product and services. On getting there, everyone in the office were buzzing with work. I took a step forward then a woman came out of nowhere to attend to me, we exchanged greetings and then she offered me a seat in the reception room. While waiting, she engaged me in a conversation.

Here’s one of the questions she asked me;
“People talk about serving others, How can I serve other people?” I told her, “Ma if you hadn’t served you can’t be here working. Working here is a prove of serving others, you are serving your colleagues and your boss.”

It never occurred to me that the woman was the owner of the business and the boss in that office until an old client came to lodge a complain. Just like Red Bull, Humility gives you wings to fly anywhere and relate with anyone.

Victor Amos
(Author of Spanner Twelve)
I tell business and management stories

Please SHARE us your experience with a HUMBLE person you know.

#Business&Management