Walk on Beer With These Limited-Edition Sneakers With Beer-Filled Soles

Dutch beer company Heineken recently teamed up with sneaker designer and customizer Dominic Ciambone, aka The Shoe Surgeon, to create a special sneaker with beer-filled soles.

To celebrate the launch of Heineken’s newest product, Heineken Silver, the Dutch brewer commissioned The Shoe Surgeon to create a sneaker that embodied the identity of their smooth, easy-to-drink new beer, and he delivered.

The so-called “Heinekicks” feature the company’s iconic color scheme – green, white and red – as well as the Heineken logo, and handy bottle openers built into the tongues. But what really sets them apart from any other sneakers is the liquid floating in their transparent soles – actual Heineken Silver beer.

Using a specialized surgical injection method, Dominic Ciambone created the first ever pair of sneakers that allow the wearer to walk on beer. And, apparently, it’s not just about the look, as the soles also provide a smooth and comfortable walking experience inspired by Heineken Silver. The fluid shifting inside the sole as you walk is said to provide a unique feeling.

“Partnering with Heineken for their new beer was a fun challenge,” Ciambone said. “We both share a passion for innovation and pushing boundaries and created a design to reflect that. The shoe not only embodies the energy of Heineken Silver, but literally carries it. I can’t say I’ve ever designed a sneaker that contains actual beer before.”

Unfortunately, unless you live in Singapore, the chances of getting your hands on one of the only 32 pairs of Heinekicks that will ever hit the market are slim to none. The kicks will only release in the small island nation, with the first seven pairs expected to land in Q4 2022. The price is yet to be announced.

Source: https://www.odditycentral.com/news/walk-on-beer-with-these-limited-edition-sneakers-with-beer-filled-soles.html

Looks good

Urine

With this, you get high on the move. Beauriful though

to me the idea is foolish, what is the beer doing there, are u to drink it or what

It just does not blend

A beer in sneakers

wish I could have one of those...

Mo Sallah no go wear this sneakers.

This is another idea of shipping it to arab countrys.

Hmm

You get drunk from the sole of your feet. Bad guys will make you walk home barefooted

Hmmm... So the beer no go expire?

Abi, are they using style to tell us that Heineken does not expire?

It's not a beer but rather a design of the shoe sole,I watched one film last week (Sneakerela) and saw how magnificently a certain young guy design Sneaker with reflection of the city h reside and that Sneaker design make him the talk of the Sneakers party.

High move things

Stay high, stay refreshing.

Not flattering.

eazyduzit:
It's not a beer but rather a design of the shoe sole,I watched one film last week (Sneakerela) and saw how magnificently a certain young guy design Sneaker with reflection of the city h reside and that Sneaker design make him the talk of the Sneakers party.

I collected the film through xender from a friend for about a month now. your post has ignited my interest and I'd most likely watch it soon

Wear it on Nigerian road (Especially Sango Otta Road) and the beer turn to Guiness

Authoreety:
Hmmm... So the beer no go expire?

Abi, are they using style to tell us that Heineken does not expire?

Likely for their commercial purposes.

ademasta:
Wear it on Nigerian road (Especially Sango Otta Road) and the beer turn to Guiness

Lol..ota roads..can't stop laughing.

Waste of money,,,I won't spend my money on this rubbish,,

eazyduzit:
It's not a beer but rather a design of the shoe sole,I watched one film last week (Sneakerela) and saw how magnificently a certain young guy design Sneaker with reflection of the city h reside and that Sneaker design make him the talk of the Sneakers party.

Where can I download it?,,,

colour riot. ..
I will pass

hopefulLandlord:
I collected the film through xender from a friend for about a month now. your post has ignited my interest and I'd most likely watch it soon

Sitting here wondering what this part is doing in this sentence. Anyway, I like the concept of the movie as well. A retelling of Cinderella, but with a guy as the protagonist. If I come across it, I'll collect it through Bluetooth .

Wotoporiously speaking

I no dey rock all this kind leg, it's too colourful and out of place. If it was pure white or black with a mature touch, I for patronize.

I'll pass

Walk and get high

Magnoliaa:


Sitting here wondering what this part is doing in this sentence. Anyway, I like the concept of the movie as well. A retelling of Cinderella, but with a guy as the protagonist. If I come across it, I'll collect it through Bluetooth .

TMI I guess but I tend to value films I collect from other people lower than ones I download or buy myself so most times I don't watch them

hopefulLandlord:
TMI I guess but I tend to value films I collect from other people lower than ones I download or buy myself so most times I don't watch them

TMI?

Seems like it's the popular principle at play there- you value what you work for or use effort in getting in some way than things that comes freely.

Magnoliaa:


TMI?

Seems like it's the popular principle at play there- you value what you work for or use effort in getting in some way than things that comes freely.

TMI is acronym for Too Much Information

The design of the sneaker is dope

Looks ugly.

Definitely for drunks only.

nakaman:
to me the idea is foolish, what is the beer doing there, are u to drink or what

It is called branding my friend.

The packing and adverts sells the product

Quite beautiful. An alcoholic will melt the sole and drink the beer when broke.