Fun, Fleek Slim fit Design

While many smartphone users are often asked to choose between functionality and appearance, itel says you can have both. The itel P38 series offers a unique blend of fashionable design and sleek outlook that gives you a sense of style and confidence. With a super slim frame, quality 13MP dual camera, unique colour scheme and ergonomic texture, and upgraded fingerprint sensor, the itel P38 series is the new definition of elegance and class; the outlook is both sparkling and attractive.



What about the screen? itel goes above and beyond with a charming 2.5D water-drop fullscreen, with a much more immersive visual experience of 91% screen ratio. Handling is made easier with a perfect blend of narrow edges and contour. This additional functional piece of design further makes the screen larger, slimmer, and more elegant. Even the fingerprint sensor at the back has been upgraded to withstand dust and handle cleaning, when necessary.


Same Affordable Price Point, Much More Value

itel still holds a reputation as one of the most affordable smartphone brands in Africa and Asia. With the new itel P38 series, the brand is consolidating its unique, customer-friendly price points. The itel P38 goes for less than N50,000 (fifty thousand naira) only, while the itel P38 Pro sells for less than N60,000 in stores nationwide. No other brand in its category offers as much value for such an incredibly affordable price.

Olamide Baddo With The itel P38 Series Smartphone
A cutting-edge masterpiece has just been unveiled by global smartphone, electronics, and accessories brand, itel. In what is considered the most daring innovation of the brand to date, itel has introduced the itel P38 series consisting of the P38 and P38 Pro smartphones. Built with cutting-edge innovation in smartphone technology, the series is specifically crafted to suit your everyday mobile phone needs, while ensuring you charge faster and have more fun without worrying about power.

In the release announced on May 17th, 2022, itel has once again pushed back the boundaries of limitations, exhibiting sheer brilliance and craftsmanship. Since its entry into the smartphone market, itel has always been known as a big battery brand and, with the itel P38 series, the brand has gone a step further by introducing a fast charge option that helps you stay connected all day long.

Fast Charge, Big Battery: Your itel P38 Series is a Bundle of Benefits

In an age where everyone is on a fast lane, spending less time on phone charging is certainly an added advantage, and itel understands this task. Asides its large battery capacity, the itel P38 series also comes with the all new fast-charge innovation. While other devices take forever to get to 100%, the 15W fast charge ability of the itel P38 smartphone can get a full charge in just 2 hours 30 minutes.


itel P38 Series includes the itel P38 and P38 Pro, both powerful smartphones

What's more, you can enjoy a 3 hour WhatsApp call on a 10 minute charge, and as much as 10 hours surfing the Internet if you charge for only 20 minutes. That is as much time as some brands need to simply power up for a quick call. Now, you can truly plug for a while and talk for miles.

The itel P38 Pro takes it a notch higher with 18W of fast charging value. It is the only device within its price range that offers such charging abilities. With the itel P38 Pro, 8 minutes of charging equals 2 hours 30 minutes of talk time. Compared to other regular smartphones, the itel P38 Pro charges fully in 157 minutes, saving more than 5 hours of charge time. How amazing!

More Power, More Talk, Even More Play

The itel P38 series offers you freedom to play games, watch your favourite videos and listen to your favourite tunes without having to move around with a charger, looking for a quick plug-in. The new itel P38 has a battery capacity of 5000mAh, but as an intelligent device, it also features the AI Power Master which helps to optimize your battery usage and keep you active for longer hours, even when your battery is low.

It's refreshing to see that itel understands the necessity of having a fully charged phone and doing so in no time at all. If you've ever been stranded due to a dead battery; you live in an area where you're never able to charge your phone up to 50% due to power outage, or your phone goes off less than an hour into a game on every single occasion, it is time to move over to a brand that understands the situation and offers you more talk and play time.

itel P38 Series Smartphone Has 18w Fast Charge and 6000mAh battery

You no longer must wait for countless hours to see your phone fully charged. With the itel P38 series, itel's first offering of fast-charging smartphones, you can get a full 100% charge in 150 minutes- that's only 2½ hours. This is supported by the 3x fast-charge feature that offers 3 times the speed of other regular phones, most of which take as much as 7½ hours to fully charge. The itel P38 has a 15W fast charge technology feature that gives you triple fast charge action. With only 10 minutes of charging, you're guaranteed up to 3 hours of WhatsApp call.

Just when you think itel has done enough, it beats its own record every single time. The itel P38 Pro charges like a pro! With a more unique 18W Fast charge technology, it is the only model within its price range that can deliver such a feat. Now you can talk more, play more, and enjoy more phone time with superior technology designed just for you.

Every year, itel keeps surprising Nigerians with great smartphones and affordable price tags, and this year is no different. The brand announced the release of the itel P38 Series smartphones on May 17th, 2022, and since then, it has been nothing but good reviews. The itel P38 and P38 Pro definitely live up to their ‘Charge Faster, Play More’ slogan and here’s why.

3x Fast Charging

The itel P38 and itel P38 Pro come equipped with 15w and 18w fast charging which lets both smartphones charge 3 times faster than other regular smartphones. For users who are always on the go and barely have time to charge their smartphones and for users who live in areas with irregular power supply, this is a very appealing trust point.

Have you heard? itel is giving out a brand new car this February to a lucky winner and that can be you!

As we all know, its the season of love and your favourite phone brand, itel is celebrating with its customers in the biggest way ever. A lucky customer is getting a brand new car when they buy the newly launched itel A58 this February.

The itel A58, with its sleek, contemporary body, is meant to fit well with today's fashionable lifestyle. Its big lens with 5MP pixels and AI Selfie, allows you to capture your favorite moments in clearer and more vivid detail.

Its big screen features a 6.6" 'waterproof' broad screen with a 90 percent ratio, a 2.5D screen design for a broader viewing experience, and HD resolution to bring out the most in your perspective. A58 has a 20:9 golden screen ratio, that gives a more comfortable one-hand grip experience and more real entertainment scene experience.

Designed to be your companion all day, the new smartphone draws power from a 4000mAh battery that can last up to 28 days. You get to enjoy 121 hours of music playtime, uninterrupted alls for 27 hours, 15 hours of video playtime and extra days when you switch to the powersaving mode.

In order not to miss out on this big offer, quickly head over to any of the itel authorised stores near you to purchase the new itel A58, obtain a scratch card and be the lucky winner of a brand new car!

Here is How You Can WIN A CAR;

itel Mobile Big Day Promo is here and you can be the proud winner of a brand new car when you purchase itel A58 smartphone from any of our authorized stores close to you.

The itel A58 comes in a 6.6” bigger size that allows you to play games, surf the internet and watch your favorite movies on the go. Its clearer visual impact, waterdrop FullScreen design with 2.5D curved edge, and the trendy immersive visual experience you'll be enjoying are all improvements over the previous version.

The A58 4000mAh battery is designed to keep you company all day, allowing you to enjoy a longer day of fun with 28 days of standby time, 121 hours of music playtime, 27 minutes of uninterrupted calls, and 15 hours of video playtime. The A58 also provides an 'extra two hours of entertainment thanks to its battery optimization feature. Its ultra power-saving mode can reduce power consumption to a bare minimum, providing you with up to 10 days of companionship.

It’s the festive season and gifting is one of the things we all look forward to and SHAREit lite has got you covered.
All you have to do is go to your device app store, download the SHAREit lite app and you get FREE gifts. It’s as simple as that!
What else is free? Sharing your files with the SHAREit lite app with your loved ones without connecting to the internet.
No data? You can chat with your loved ones and other SHAREit lite users without data right on the app, what can possibly be more exciting than this?
Join the SHAREit lite app now with your loved ones and enjoy all these FREEbies together!

Before downloading any app on your device, one of the most important things you want to be sure of is SAFETY and that is what the SHAREit lite app is offering you.
SHAREit lite is safe for you to use and contains no ads that could prompt you to click on malicious links.
Be rest assured that your files are safe with the SHAREit lite app and without any interruption from unwanted ads popping up every now and then.
Share your files without worry of size or fear of losing file quality, SHAREit app delivers your files the same way you sent them.

Are you still wondering why you should download the SHAREit lite app on your device? Here are three reasons you need to check out the app;
It is the fastest file-sharing app you can find on the internet right now.
You do not need any internet connection to share files with your loved ones
The SHAREit lite app allows you to share very large files such as video collections, photo albums, music albums, documents, etc that you are scared of sharing without losing the original quality of your files.
What are you still doing? Get the SHAREit lite app on the app store right away.

Need to share some files on the go? The SHAREit lite app is the perfect app you need to have on your smartphone.
The SHAREit lite is the fastest file-sharing app you can find out there to cater to your need. The very user-friendly app allows you to send both small and large files within seconds.
The fun part is that there is never a boring moment on the SHAREit lite app because you can also connect with your loved ones or other SHAREit app users for free. You do not need a data connection to share files or chat with loved ones on this app!

SHAREit lite app is the trendy app everyone is talking about. With this app, you get to enjoy the smoothest file transfer at the highest speed and of course, without losing your file original quality. That’s not even an exaggeration, the SHAREit lite app is that good!
With the SHAREit lite app, your files are safe from any virus and you have total control over what is being shared.
You can either share individual files or choose to send them in collections, albums without minding the large size; the SHAREit app lite has no size limit.
What more can you ask for? SHAREit lite app has it all

Are you looking for the perfect app that can serve you faster, safer, and can transfer your files without losing the original quality? Look no further as the SHAREit lite app has come to lift that burden off your shoulder.
With SHAREit lite, be rest assured that your files are safe while using the app. You can also manage your device storage space and remove unwanted files thereby freeing up more space on your device.
SHAREit lite offers its users a very simple and user-friendly file transmission interface so you do not have to worry about figuring out how to use the app.

We know you can't wait to show your friends and family the lit pictures you took earlier today, which is why you need to download the SHAREit lite app to share your fun moments.

The SHAREit lite app is the only app that allows you to transfer large files such as video collections, photo albums, music albums, and new applications that you wish to share with your friends at the fastest speed without the need for an internet connection.

What are you waiting for? Chat with your friends while sharing your fun moments with them on the SHAREit lite app right now!

Download SHAREit Lite App and Get free Gifts.

Everyone has been receiving gifts here and there this season and you must have been wondering when will you receive your gift?

I bring good news to you as SHAREit lite app the fastest app to share files with your friends and families is rewarding its fans in the SHAREit Lite App and Get free Gifts contest.

All you need to do is download the SHAREit Lite App via this link https:///3yRDlfg to stand a chance of winning exciting gifts this season.

The SHAREit lite app is the fastest way to share files with your friends. This user-friendly app does not only allow you to share files; apps, pictures, videos, music, documents etc conveniently but also at a speed faster than lightning.

What’s more? To use the SHAREit lite app, you do not need to be connected to the internet and files shared maintain its quality.

The SHAREit lite app allows you to send large files like movies, video collections, music albums, documents, photo albums etc with unlimited size so you do not have to worry about sending that large file.

The best part is that the SHAREit app allows you to connect with your friends and other users without any internet connection required!

Taking pictures is more than just that perfect photo but a moment filled with memories that give you joy and happiness.

During a wedding picture with the groom or bride, the photographer would always tell everyone to “Say Cheese” and smile. Do you know why? The beauty and lovely memories of any picture come from the camera lens, the photographer, and most importantly that lovely smile.

Good news! If you love to capture smiling moments like Nengi, then Capture Your Smile, to get itel S17 smartphones and accessories from itel Nigeria.

All you need to do is:

1. Take a smiling selfie.
2. Post it in the comments on @itelnigeria's Facebook post using the hashtag #CaptureYourSmile or on your Instagram feed and tag @itelnigeria with #CaptureYourSmile
4. Wait for the grand announcement to get your gifts!

P.S: You can post as many smiling selfies as you like.

For more information about this, please visit @itelnigeria on Facebook, Twitter or Instagram.

itel, the global premium mobile phone and accessories brand, continues to prioritize giving its customers control, functionality, fun and value. In keeping to that tradition, the brand has added a line of new and exciting products to its fleet; the iconic itel S17 smartphone, the itel Cinema TV H1 Pro, the Spirit 1 Laptop and the itel Wireless Neckband N53F. These were announced in an exclusive online launch event held on Friday October 8, 2021.

itel S17 Unveiling by Olamide ‘Baddo’ Adedeji at the itel Online Launch Event
The highly attended virtual event drew participation from celebrities and top industry leaders across Nigeria and West Africa, with itel brand ambassador Olamide- accompanied by Nollywood star Mercy Johnson-Okojie and celebrity TV host Stephanie Coker- on hand to talk about the sterling qualities of the new products. Starting October 9th, 2021, itel stores and authorized outlets will have their shelves filled with these exciting new products as the brand continues to seek easier ways to make life better for all.

Mercy Johnson Okojie with the itel Electric Kettle at the itel Online Launch Event

itel S17: Specs and Features
A look at the itel S17 smartphone reveals a huge improvement on previous generations of the S series; yet the phone can be purchased at an unmatched price point that target consumers can afford. This gives credence to the International Data Corporation (IDC) report for 2020 which rated itel as the Number One Smartphone and Feature Phone Brand in Africa under $75, a recognition for its affordability and quality.

itel S17 Unveiling at the itel Online Launch Event
Tagged Capture Your Smile, the Smile Selfie smartphone is a game-changer, ensuring that you can look your best when you take a selfie with ease. This is supported by an 8MP front camera and a large 6.6-inch HD+ waterproof full screen that produces 3-dimensional, crystal clear images and videos. The battery has also been massively upgraded to 5000mAh, enough for up to 70 hours of music, 30 hours of chat, 7-10 hours of entertainment, and 7 hours of the selfie.

itel S17 Triple Rear Cameras at the itel Online Launch Event
With three rear cameras, taking a photo and recording videos have become more flexible and exciting. These allow more light to come in through the expanded lens, making the view wider and clearer.

Clearer and brighter smile selfies with itel S17
Other features include the radial diamond texture that makes the device pleasant to touch and look at; beautiful, sleek exterior design; double safety feature with upgraded fingerprint sensor and face unlock; durable internal and external structures, dust, and moisture resistance and many more. You can simply walk into an authorized store and choose between the multicolor green, sky blue or deep ocean black variants- whatever tickles your fancy.

Clearer and brighter smile selfies with itel S17
Breath-taking Cinematic Experience with the itel Cinema TV H1 Projector
Home or office, it doesn't really matter. Whether you're warming up on a large couch with family and friends as you enjoy the current episodes of your favorite TV show or presenting a life-changing pitch in the boardroom, this digital TV projector is as good as they come. With 100-inch wide-angled screen dimension, i-Cast support, and 2x5 Width double speakers, you're all set for a wholesome cinematic experience.

itel Cinema Projector TV Unveiling at the itel Online Launch Event
But that's not all, when you purchase this product, you get a free 1.5-meter stand and a 100-inch screen display cloth. Isn't that amazing?

itel SmartWatch 1 for all times and seasons
This is another new product offering by itel. At first, glance what you see is a truly attractive wristwatch but take a closer look and you'll see why this wristwatch ranks high on functionality and usability. It is a lifestyle watch with features for sports, health, and entertainment. We can talk about its blood oxygen and heart rate monitors or its 7 sports modes all day long, but not to forget its music and camera control feature, smart notifications, and personalized menu.

itel SmartWatch 1 Unveiling at the itel Online Launch Event
The watch has an HD color screen and a narrow metal bezel design for aesthetic value.

It's Thin, It's Light, It's The Itel Spirit 1 Laptop
Processor? Check. Memory? Check. Powerful, fast-charging battery? Check. This new laptop by itel offers you everything you need in a personal computer and so much more. With 1 TB in-built memory, 8GB RAM and Windows 11 operating system, there's a lot to love about the Spirit 1 laptop beyond the elegant 15.6-inch FHD Screen and its thin, light design. It is also equipped with WiFi 5, allowing routers to engage with up to four devices at a time.

itel Spirit 1 Laptop Unveiling at the itel Online Launch Event
Get Your Groove On With The itel Wireless Neckband N53F
This is a next-generation wireless neckband brought to you by itel. The Wireless sound accessory is compatible with most mobile phones and computers on the market, giving you the crisp sound quality, you deserve. Its iconic magnetic earbuds will stay put in your ears and never fall off. This ergonomic design is further enhanced by a comfortable and stylish Neckband. It features a 10.4mm bass boost driver and is moisture resistant.

itel Wireless Neckband N53F Unveiling at the itel Online Launch Event

Join The Family That Enjoys Better Life
This list of new products embodies the passion and character of itel as it continues to sweep through Africa and the rest of the world with affordable but highly innovative products for the young at heart. Whether it's the smile-capturing itel S17 smartphone, the cinematic delight of the itel H1 Cinema TV Projector, the unrivaled functionality of the itel SmartWatch 1, the super slim Spirit 1 laptop, or the dynamism of the itel wireless neckband, you too can purchase these products at the itel Home Store on 9, Oba Ogunji Road, Agege Pen Cinema, Lagos or any other itel authorized store near you. Join the itel family and enjoy a better life.
[7:59 am, 09/10/2021] Dolapo Olorunnimbe: This is the article for today.

itel, one of the world's largest and most affordable smartphone, television, and accessories brands, has announced the release of the itel S17- a new addition to its flagship S series- along with several other user-friendly products. The release announced at a colourful online launch held on the 8th of October 2021, is in line with itel's commitment to continue to make life better through cutting-edge technology, cost-cutting innovation, and unrivalled lifestyle and entertainment.

itel S17 Unveiling by Olamide ‘Baddo’ Adedeji at the itel Online Launch Event
The exclusive launch featured itel brand ambassador and one of Nigeria's biggest pop stars Olamide, veteran actor Mercy Johnson and TV host Stephanie Coker, who took turns to extol the many amazing features that the new products offer to Nigerians, especially at such unbelievably affordable prices.


Mercy Johnson Okojie at the itel Online Launch Event
The itel team held nothing back in a launch that restated their exalted place within the smartphone and gadget industry in Africa and beyond.

Capture Your Smile with itel S17
The itel S17 is a huge statement by itel; one that signals a shift from the norm; launching the user into a realm of superb artificial intelligence. It is a wholesome package offering limitless possibilities for talk, chat, work, and play. This big battery and selfie smartphone is built to taste, allowing you to customize and enjoy every bit of the experience. It comes with new and interesting features to make it worth your while.

itel S17 Unveiling at the itel Online Launch Event
The new itel S17 smartphone helps you capture the good moments with the Smile Selfie feature, a first-of-its-kind AI-powered innovation. You no longer must struggle to hold a smile when you take a picture only to find out you lost it at the last moment. With the itel S17 Smile Selfie, the 8MP front camera automatically takes a photo when your best smile is detected. No buttons pushed, no hassles.

itel S17 Unveiling at the itel Online Launch Event
Talking about photos, the portrait mode gives an artistic effect that feels like a close-up in a movie. For unbeatable clarity and enhanced beauty, background details are blurred to help your features pop and stand out. And if you're a social media star, the 10-second short video mode helps you record your best moments in 10 crisp seconds and share them on social media with just a single click.


itel S17 Unveiling at the itel Online Launch Event
itel is also offering more power and more fun time with the 5000mAh big battery. This is an increase of 1000mAh on the previous generation. With the big battery, you get as much as 10 hours of movies, TV shows, games, and social media interactions; 70 hours of music; 30 hours of chat; or 7 hours of Selfie. That is all the fun you want, all day long.

itel S17 Unveiling at the itel Online Launch Event
This HD+ Large Screen for unique visual enjoyment is another major talking point of the itel S17. The 6.6 HD+ waterproof full screen comes with an elegant, optimized frame proportion. It is an improved 90% screen ratio that increases vision due to its enhanced display space. This perfectly complements the 8.85 mm super slim body with the iconic uniform aesthetic design on the back. It is easy to notice the three independent rear cameras which ensure more light for better photography.

Get More For Less With itel Products

itel Cinema Projector TV Unveiling at the itel Online Launch Event
Other products announced during the launch include the Cinema TV H1 Pro. It is a DTV cinematic projector that offers as much as 100-inch large screen. The device, which supports i-Cast, comes with 2x5 width double speakers, a 1.5m stand and 100-inch screen cloth.

itel Spirit 1 Unveiling at the itel Online Launch Event
itel has also launched the new Spirit 1; a 15.6-inch FHD Screen, Intel core 13, Windows 11 laptop built for work and play.


itel Smart Watch 1 Unveiling at the itel Online Launch Event
What's more, the SmartWatch 1 has been added to the itel family. If you've ever wanted a wristwatch you can use for fashion, sports, and everything in-between, this HD-colour smart piece is fully equipped to serve your needs. Asides its cute band, colorful screen, and narrow metal bezel design, the watch features blood oxygen monitor, heart rate monitor, music and camera control, a personalized menu, and 7 sports modes.


itel Wireless Neckband Unveiling at the itel Online Launch Event
Finally, a wireless neckband like no other. The N53F earpiece is a set of magnetic earbuds, ergonomically designed to sit around your neck comfortably and complement your style. Equipped with a 10.4mm bass boost driver, the earbuds can withstand harsh weather conditions like rainfall. It also has the iPX5 rating for water resistance, so you've got nothing to worry about.

You too can enjoy better life like Olamide. Get on the good side by visiting the site Home Store on 9, Oba Ogunji Road, Agege Pen Cinema, Lagos or any itel store or partner outlet near you from 9th of October 2021 for any of these products.

Most times, I avoid all these Instagram, Twitter, or Facebook contests abi na giveaways because I usually feel like most of them aren’t legit. But one brand that I’ve seen rewarding people who participate in their contests and giveaways with picture proof is itel Nigeria. And this time they are rewarding people with smartphones, accessories, etc. in the My Google Apps contest.

The Google Apps campaign is in partnership with Google, the company that provides a lot of the apps that come pre-installed on our smartphones, and itel smartphones. I’m talking apps like YouTube, Gmail, Gallery Go, Google Maps, Google Photos, Google Drive, and more. You know how useful these apps are and how they just help make life a little easier to live every day.

itel and Google just want you to do some very simple things.
1. 1. Take a screenshot of your most used or favorite Google app.
2. 2. Post it on your Instagram or Facebook page with the hashtag, #MyGoogleApps, and tag @itelnigeria.
3. 3. You can post as many entries as you want but don’t forget that having likes and maybe comments on your entries may help to increase your chances of winning.

I’ve also participated, and I hope I win. There’s no harm in trying your luck too.

If there is any brand that has made a lot of progress in diversifying their products for Nigerians, it is itel. And before you come for me, let me tell you why.

Seeing how Nigerians wanted more quality and strong electronic devices at affordable prices, itel decided to create smartphones, powerbanks, headphones, Bluetooth speakers, TV and more for the common man.
Not everyone can afford a high-end smartphone. Not everyone wants to use a high-end smartphone that would cost a lot to fix if anything happens to it. This is why I always believe that despite all the trolling, itel is doing a good thing for Nigerians and Africans- and that is giving them affordable tech with good specs.

itel also tries to provide options for you, just like they have with itel P37 and P37 Pro- if you want something a little extra with higher RAM, ROM, and 4G, you can go for itel P37 Pro. But if you want something suitable that keeps you connected all day and all night under N40,000, the itel P37 is for you. It is a good smartphone for everyone on a budget.

Say what you want about itel but you can’t take away the fact that their products help make people’s lives easier on a small budget.

As one of itel's most successful brands, the P series has evolved over the years with new updates and improvements, earning the title, the Max Power series. With the launch of the itel P37 smartphone on May 21, 2021 via a virtual event, the global tech company solidified its place as one of the most practical brands in the world.
The itel P37 empowers you to do so much more, moving a step further than the itel P36 Pro. As you Play with Power, you can step into the exclusive list of the elites who know how to enjoy better life without breaking the bank. There are a lot of things that will blow your mind about the itel P37.
Stand out in Classy, stylish design. Slim is trendy, less bulky and sleek. At 8.9mm, this product rivals others in its category, giving you the confidence you need to step out in style. The gradient purple exterior is pleasant to look at, but you can also get the product in Gradient Blue and Dark Blue. itel P37 is ergonomically designed to sit pretty in your palm as you navigate its user-friendly interface. The large 2.5D screen with a resolution of 1600 x 720 is measured at 6.5 inches for your viewing pleasure.
Do More with Big, powerful battery. Among the many high points of the P series is its patented big, strong 5000mAh lithium polymer battery and the itel P37 lives up to the hype. If you play as hard as you work, you'll get as much as 24 hours of run time on your itel P37. This also translates to 1.5 days for calling, 3.5 days for music, 1 day video playing and 1-day social media chat.
Another great addition is the Flip Mute function that helps to prevent embarrassing situations. How many times have you felt embarrassed in a meeting when your phone suddenly rang out and you spent at least 30 seconds trying to shut it down? With the itel P37 Flip Mute feature, all you have to do is flip the phone to silence it.
Now you can Play with Power and join the big league without putting a hole in your pocket. The itel P series keeps getting better, and with the itel P37, there is more power for more talk, more chat, more play, more media and more freedom.

Lagos; May 21, 2021 – itel, one of Africa’s foremost smartphones, accessories, and televisions brands, has today announced an addition to its flagship power series- the itel P37 at a virtual launch held in Lagos, Nigeria.

The itel P37, a big battery smartphone designed to help users get more fun and playtime at a reasonable cost, comes with 2GB of RAM and 32GB of storage, 6.5’ HD+ FullScreen Display coupled with a 2.5D screen design, a slim and fashionable look, as well as other unique features its users will definitely fall in love with.



Preceding the itel P37’s debut at the launch, itel recounted its growth story over the years and showed audiences that the brand is all out to satisfy the needs of its consumers, provide innovative offerings, and also give users value for their money. As a result, the International Data Corporation’s (IDC) report for 2020 recognized itel as the Number One Smartphone Brand under $75, and the Number One Feature Phone Brand in the global market. The IDC also rated the brand as the Number One Smartphone and Feature Phone Brand in Africa under $75, and the Number One Smartphone under $75 in India by regional market share.

Play With Power
For smartphones in the budget range, most users complain that the battery capacity is not large enough, that the memory is not enough, and that the product’s features are similar to others in the same range. However, itel went all out to solve these consumers’ pain points with the itel P37- they have given users more power (5000mAh battery), more memory (32GB of storage), and more features to play with. The itel P37 comes with trendy technology, convenient and practical functions for consumers on the go, as well as a beautiful and stylish design that users want, thereby solving their pain points.


itel P37 is a big gratification for users who love big battery phones and longer play time. Users can enjoy videos, music, and connect with friends and family all day and all night without worries. itel P37 has 16 days of super-long standby, 1.5 days of calling, 3.5 days of music playing, and more than 6 hours of game time.

Safe Charging and Better Security for Everyone
itel also guarantees quality with the inbuilt lithium polymer battery design of itel P37. This offers better protection from liquids and dust while retaining the efficiency of the battery to more than 85% even after multiple charges and discharges. To sweeten the pot further, itel also built in a safe charging feature into the itel P37; this feature turns on automatically to guarantee your safety and your family’s while charging.


Easy Play, Easy Fun Without Worries
Visual freedom is often underrated but it is one of itel’s key offerings with the P37. A 6.5’ Waterdrop Fullscreen that is up to 90% with 2.5D edges makes having fun with itel P37 bigger, better, and more three-dimensional.


“The itel P37 is not just a device to us, it is for us, at itel, an affirmation that we will always offer products that will help our consumers enjoy a better life… at pocket-friendly prices.’ said Oke Umurhohwo, itel’s Marketing Manager for West Africa at the launch of the smartphone.

The itel P37 is available nationwide from May 22nd, 2021.