Beyonce and Jay-Z have lost their appeal to trademark Blue Ivy, their daughter’s rather unusual name, to a Boston-based company.

The musical couple was hoping to trademark the name of their baby, Blue Ivy Carter, who was born in January 2012, reports The Examiner.

In doing so, they would have used the name to broaden their business efforts to include cosmetics and baby products under the name “Blue Ivy.”

The trademark was filed weeks after their daughter was born, but the petition ran into problems when they discovered that name was already being used by a Boston, Massachusetts wedding and event planner, who goes by the name “Blue Ivy Events.”

So, why would Beyonce and Jay-Z wish to trademark Blue Ivy? It could be because they can protect their daughter’s name from being used on anything from cribs to baby blankets.

CBS News notes that the ruling against Beyonce and Jay-Z means that the US Patent and Trademark Office doesn’t think the celebrity couple have any legal rights to the name Blue Ivy.

The petition to trademark Blue Ivy likely came after vashion designer Joseph Mbeh submitted his own application to trademark the name “Blue Ivy Carter NYC,” as well as the name “Blue Ivy Carter Glory V” for use in a line of fragrances.

The trademark denied both filings, citing that the name belonged to a celebrity baby, and that consumers may assume that the products were approved by the baby’s parents.

The US Patents and Trademark Office did not forbid the couple from using the name Blue Ivy in other business projects, although it will not have a trademark.

Read more at http://www.inquisitr.com/373041/blue-ivy-trademark-beyonce-and-jay-z-lose-battle-to-boston-based-company/#k46g6kdrbDHM2XoX.99

Smh. Na person wey don overfull go wan do stunt. Monkey wey never chop, no dey jump. Lol…

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She for google am before she name her daughter.
These people and money making strategy.
Na wa oh
Make poor man breath.

Illuminati noni

Aluminati

nothing wey i no go read!!!!

Donkey kong

Why battling what u can't win? Abeg make Dem change am to Blue Ivy Carterstrophy.

Wetin dem smoke na?

See what money causes when people don't give tithe...rrrrrRrrrrrrrrrrrrrrrrrrrrrrubishhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh f...ckkkkk shittttt

Smh!

.

God catch them!!
Now i can brand my business..".Blue Ivy gaari factory"

The carters

Wey that stupid girl MOD that loves searching for garrri posts.

They should change their daughter's name to monsurat.I think that one will have a trademark.

blue garrri w hav bin s beta name awon oloshi



blue garrri w hav bin s beta name awon oloshi

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Madness....is their child a company or what?

G

Ihe neme...Blue Ivy ko...Red ivy ni!if they reject the trademark,why not try making a baby milk with her name e.g Blue Ivy Sweet Milk

2ndly how doz dat afect da inventin of blue gari on nairaland.,... To our estfemd donorz we ar out of fundz for da bkue garri research., plz hlp

They can't always have their way.

wetn concern agbero with overload no be make conductor give am 20bux? since wey Jay-Z named him pickin Blue Ivy dat means we can call him BABA BLUE nahhhh! guys one basin of garri in ph nah 5k abeg n dats d issue on ground..

Abeg I wan trademark my name sef. Does anybody have any idea how? : Otunba Oberisan Gayaski Sureboy!

stupid people still talking about Illuminati. Just because they are successful and you are not does not mean they join a satanic group to be successful

they should pay the other person using the name so they will have it all for themselves.
Money speaks.

Blue ivy?what sort of name is that?d child is very ugly.she is jst like jigga,fat jaw n mouth.trademark poo

They should change her name to 'GARRI'

Next page please.

Copperfield: Illuminati noni

White people cannot just accept that a black man from the ghetto can organize himself in such a way that everything he touches turns to $millions. So they come up with all this illuminati Bull Sh*t and a black man like u buys into it??