Have you been browsing excitedly on your phone and all of a sudden your screen is hooked and get all twisted? You become frustrated and start lamenting that you feel like smashing your mobile device. Well, sometimes it’s not from your device. So, when you are planning to build a mobile website or app, you have to put these critical factors into consideration to reach a wider audience.

These are the basic survey questions.

1.If you could say one thing to a media service provider to improve the experience using its mobile website, what would it be?

2.If you could say one thing to a financial service company to improve the experience on its mobile website, what would it be?

3.What visual features will increase your likelihood to make a purchase on your mobile device?

What are the most common activities that you engage with on your tablet(email, news , sports, weather, play games, shopping, etc) ?

This Info-graphic - http://www.heartlandmobiledigitite.com/2013/04/30/critical-success-factors-to-know-when-building-mobile-website-and-app/ answers these questions in detail,on how consumers interact with websites and applications.