WHAT YOU NEED TO CONSIDER BEFORE YOU BUY A LARGE/WIDE FORMAT PRINTER.

Firstly what is a large format printer?It is an inkjet printer that reproduces a digital image by propelling variable-sized droplets of liquid material(ink) onto a page which could be used in different method to create different kinds of media ,depending on texture and height of the media.

FIVE MAJOR THINGS YOU NEED TO CONSIDER BEFORE YOU BUY A LARGE/WIDE FORMAT PRINTER

1. The ink type and media required to operate the media.

2. Space and your company needs.

3. Dealer product/Technical support.

4. Target Market on first entry level.

5. The type of print head.


1.The ink type and media required to operate the media.

Many large format printers use special inks/media which in turn makes the machine very sensitive.While some large format printers use both coated an un coated media like paper,vinyl,textile,and flex,others use only coated media like photo papers and other such printing media.It is a must for you to know which material the printer you are thinking of buying,works with and its sustainability in the long run.
We need to know the cost of media and ink cost per square feet or meter. This guide is important mostly where price is an issue to determine how favorably one could compete in the market.The quality of the media and ink plays a good role.The quality of the ink and media you use is a function of its durability outdoor.The ink Type:if is an aqueous pigment ink,is mostly for indoors prints ,while mild solvent,full solvent,sublimation,uv curable ink are most for outdoors/indoors.

2.Space and Your company needs.

Many large format printers require special environment to work. Before you make an investment on an expansive and specialized printer like a large format printer the investor, really need to identify that he needs it and can manage its operation on a long-term basis.
More so, You need to provide a space where you can control environmental factors such as heat,dust and humidity in your premises.Operators of these printers who are employees will undergo training.
Thirdly you need to determine you market audience i.e who do you print for: students, cooperate companies, Engineers etc.This determines the quality,and the durability of your prints and printer you will need in return.

3. Dealer's Product/Technical Support.

The importance of product support cannot be over emphasized as investor should not be lured by dealer's who offer cheap printers with little or no product and technical support.This is very important because you must need support in the course of using the printer which ranges from replacement of parts,damaged software consumables etc.

4. Target market on first entry level

First entry level investors are those investor who know little or nothing about printing job.These are investor who do not have the market already but have good prospects of whom to prints for.Irrespective of the financial buoyancy of the investor,it is recommended you start with the mid format printers and diversify as the business grows so that the return on investment will be short.

5.The Type of print Head

The quality of the machine print head determines high performance ,photo realistic image quality and reliability. The print head of the machine determines the ink the machine can use due to the fact that their are different manufacturers of the print heads in the market ,ranging from Xaar(UK HEAD) ,Epson, Seiko,Konica Minolta (Japan head), etc This serves as a guide the calculation of ink cost per square meter/square feet when carrying out your feasibility study exercise.

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